Video Marketing Blueprint MRR Ebook With Audio & Video

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Chapter 4: Creating Videos The Easy Way

Making videos, with the proper know-how, can be a real walk in the park. You don’t really need to invest, without guarantee of quality and effectiveness, in hiring professionals anymore. Plus, usually when you outsource a video production project, it would take a very long time to be completed. Before you know it, you’ve wasted a lot of time and money already.

This is why it’s best that you make your own video instead. That way, you don’t have to wait for the video to complete. You’ll have the full control of the video and on top of that, you can ensure its quality. It may seem daunting because it sounds hard, isn’t it? But, it’s actually not. With the right mindset and determination, anything is possible.

In this module, you are going to learn about making videos in the easiest of ways and, of course, that will bring you big profit. You will be introduced and guided through various dependable and popular videomaking tools.

What You Need

So, now, as promised, you’re going to learn about making videos yourself using nothing but affordable, accessible tools and resources.

Just a little head’s up, for hardware, it’s best that you get a good microphone, though. All laptops and desktop computers come with a microphone now but it’s best that you find one with a higher quality. If you’re planning to do a Talking Head video, where you appear as a speaker in the video, it’s best to get a good camera, as well.

Tutorial Videos - Camtasia

Now, with that out of the way, let’s jump into what you need in making a tutorial video. The best video editing program you can use for a tutorial video is Camtasia. It’s highly recommended and it’s very popular.

Camtasia allows you to do an on-screen recording. For those who don’t know what this is, it’s a recording of your computer screen as you go. In other words, it records your screen activity. It’s perfect for when you want to give a guided tutorial without going through the hassle of print-screen.

Plus, it records your voice, too. As you go on giving the on-screen tutorial, you can provide comments vocally. With the help of visual and audio, your presentation is more comprehensive than just presentation slides.

It’s great for if you’re teaching your audience on some hands-on work like, for example, image editing. We all know that image editing can be a real piece of work. It’s no walk in the park and teaching people how to use it using only text doesn’t really help for most. The audience needs to see how things are done step-by-step so that it’d be easier for them to absorb.

Why is it hard to explain using only text for programs like editing tools? Well, like Photoshop, for example, there’s an array of tools to be used that the user has find in the cluttered interface where vital tools are sometimes hidden. The interface can really be confusing for someone who is new to it.

Speaking of tutorials, Camtasia works well for presentation slides, as well. Remember, Camtasia allows you to do on-screen recording. If the content of your video is just presentation slides, you can play those slides in full screen while you give a voiceover elaborating your points on top of those slides. Think of it as a live presentation. You have full control on your slides’ timing and you can go on your comfortable pace.

It also allows you to perform basic editing on the video. For example, if you want to make adjustments to the sound or cut some scenes, you can do it on Camtasia without having to access to other video editing tool.

A lot of tutorial videos are presented this as audience finds it easier to listen than to just read.

Sales Videos - VideoMakerFX

VideoMakerFX is an excellent program. With real basic editing skills, you can produce an animated video in literally within minutes.

It provides templates of characters and animations. We all know that sales videos need a little personal touch in order for it to be appealing. What VideoMakerFX lets you do is to incorporate animated characters or customer avatars into your video. Not only that, it makes it easy for you to add animated texts on your videos too. You can also upload the image your company logo in the video.

Most importantly, all of this can be done with just a few clicks. You don’t need any intensive training or comprehensive understanding of the program to operate it. All the functions and tools are very direct. All you need is just basic editing knowledge and you’re good to go.

Now, these characters that you can choose in VideoMakerFX are animated with multiple choices of emotions and actions. One character can be happy, sad, worried, and many others.

Hence, with basic editing knowledge, you can rearrange these sequences to form a complete video. For example:

If you’re selling a slimming product, you can choose a character that appears to be overweight.

This character is animated with emotions, so you can display that they are sad with text appearing on the video, “Meet Emma. She’s been trying to lose weight.”

Next, you can display your product along with its logo.

Then you can choose a thinner version of the same character to visualize your product’s effectiveness.

There’s a wide range of choices of characters you can choose from. You can cater to whatever niche you want as there are a number of avatars. There are avatars of construction workers, professionallooking man and woman, an average Joe and average Jane, and many more.

Not only you can animate the characters and texts, you can also animate the background. If you’re planning to make a video that is solely texts, having an animated background is great to make it less bland.

It is also highly customizable. You can choose fonts, colors, and size for your text. There’s also a wide range of options for you to choose the background art, color, and animation.

The best part is that VideoMakerFX it is not high-priced. It’s definitely way cheaper than other programs like MoviePlus and Pinnacle Studios.

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