License Type: Personal Use 
File Size: 398,695 KB
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SKU: 57036 
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Chapter VI: 10 don’ts you have to avoid.
As useful and as popular as Video Marketing is, there is a chance of having some problems when not used properly.
Incorrectly using it may have consequences that can be dangerous for your business or simply make your customers feel uncomfortable. Here, I show you 10 things you should not do:
Don’t make your video too long
Keep it short and simple. It is proven that audience engagement drops after 30 seconds, particularly if customers are not familiar with your brand. Your aim should be to make a maximum impact in a minimum amount of time.
It is essential to communicate your message quickly, otherwise, there is the risk that people won’t watch it all the way through.
Don’t Use jargon
Your goal should be to get your video shared by as many people as possible. Keep the language simple and avoid unnecessary terminology, because it may turn off your audience.
Keep in mind that your video content must reach as many people as possible in your target audience
- File Size:398,695 KB
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