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This is a callow view of search engine optimization. The point of optimizing your web site for search isn't to acquire more traffic in and of itself, but to conform to your business goals.
Traffic might be one of those goals, however unless your web site exists exclusively to monetize one-time visitors, it real should not be your primary goal. Do not lose sight of what your true goals are, or ought to be:
Gross sales: If you're carrying on a business, traffic is solely valuable to that degree that it converts. Ad money is seldom a sustainable business mold.
Branding: particularly in the era of social mass medium, the way individuals think and talk of your brand really, truly matters. Traffic-getting criteria that hurt your brand are simply not worth it.
Participation: A page view is not anything but a page view unless the customers who travel there get adequate info out of your content so they may engage with it – imparting a comment, sharing it, clicking around to view what else you have to provide, or carrying out a specified action.
Allegiance: Repeat traffic is plainly more useful than drive-by traffic. You need to formulate a heart, uniform audience, and learn what they need, so you are able to hand it over.
Each time you brainstorm for material ideas, you ought to ask yourself how a given piece of material will impart these goals. If it foretells traffic and no additional value, why are you doing it? You need to evaluate if you have all of these features and what your main goal of your site is if you are to choose SEO for acquiring traffic.
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