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Let's get into setting up your guidelines for guest bloggers in more detail. This really is an important step and when set up correctly will save you a lot of headaches and frustrations.
Cover the basics of how you want your guest post delivered including the delivery method and format. Do you want your post in a text or word document or would you prefer it to be web ready and submitted as an html page or not?
If you prefer your articles to have sub headings and short paragraphs put this information in your guidelines. The same applies if you want authors to make use of the appropriate hi and h2 tags.
Delivery method can include sending via email or uploading to your site via your contact page. It is possible to use word press plugin forms that allow the user to upload files to send you. If you go this route then we suggest using a form that incorporates a capture form. This should help cut down on any spam related content being uploaded to your site.
State what your quality standards are. This can include the length of the post, type of language preferred and the originality of the article. We strongly suggest not being overly strict so that you don't hamper any author's creative juices.
If you have any preferred topics or subjects post them on your guidelines. Linking to similar blog posts is also a good idea.
Be clear on your linking policies. This includes whether you want the author to link to another article on your blog. Also be very clear if the author can link to their own content within the article or only via the author's box. If you do not allow affiliate links state this clearly up front. This way you will prevent any misunderstandings.
If you want the ability to edit the post be clear about this on your guideline page. Let the author know that you reserve the right to correct grammar and punctuation and edit the post as you feel fit.
The same applies with keyword usage if you have strict terms on this state them for the author. If you allow keywords to be hyperlinked inform your prospective guest blogger of this and state clearly how many hyperlinks their article may or may not have.
Decide if you would like the guest blogger to submit their own images or if you prefer to select your own. Just remember that if the author sends in images then they will need to send you the related credits pertaining to the image. You don't want to get into trouble for not attributing credit where it is due.
Clearly state your republishing policy. If you expect to retain sole publishing rights then have this written out clearly. The policy most commonly used is that the guest post will belong to the blog owner. The author gets credit for the article but cannot republish anywhere else.
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