The Seven Keys To The Castle Personal Use Ebook

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Besides Part I – Coming up with your WHY, this has to be the step that absolutely PETRIFIES people. The fear. The anxiety. What if I fail? What would my (mom, spouse, neighbors, co-workers) think of me then?

The answer is simple and if you apply this technique, you may very well be home free. The reason people fail to take action is almost always the same: they have NO STORED SUCCESS PATTERNS

When you were a kid, and you didn’t know how to ride a bike, the lack of any stored success meant getting up on that bike and riding off on it was a very scary proposition. “I’m going to fall” or “I’m going to look stupid” or “I’m going to hurt myself” – your mind raced with the possibilities and consequences of your failure.

But what happens after you’ve successfully managed a few hundred miles on the bike? How hard is it to get up on it then? Do you think about it anymore? It’s automatic, right? It’s ROTE – it’s almost like the bike operates independently of your brain.

Success in business is like that. Success in Internet Marketing, too. There is NO WAY TO SUCCEED WITHOUT FALLING OFF THE DAMN BIKE A FEW TIMES! So get over it, already. Get used to it. You are going to fail! So what? Out of failure, you build success. Out of failure, you learn what NOT TO DO. Embrace it! Study why it didn’t go so well. Make adjustments. You’ll do better next time. But if you never fail, you’ll never EVER win.

It is often remarked that “When all is said and done, more is said, than done” The marketing giants who dominate their respective niche markets are those who DO things. They are relentless. They never quit. YEARS after their peers quit, they are still gathering more skills, acquiring assets, experimenting with new ways of doing things. Be one of the Do-ers, and NOT somebody that just talks about it.

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