The Master Guide To Plr MRR Ebook

Ebook Sample Content Preview:

Chapter 6 – Enhancing Your Private Label Rights Content

People who purchase an e-book want something that no one else seems to have. They want to be let in on secrets that no one else knows. They want to feel as though they are a special and valued customer. They do not want to purchase a product that everyone else seems to have.

When you purchase a package of private label rights, you may find that it will include graphics, fonts and even a sales page. You can use the content, but make sure that you change around the graphics as you do not want to give your customer a product that is just like everything else.

Make sure that your graphics are professional and look good on your product. You would be surprised at how the graphics can influence the mind of the reader. You may have the highest quality and informative content in the world, but if you have shoddy graphics, it is going to look like an inferior, shoddy product.

Professional graphic artists can create one of a kind graphics for you. These will be fresh and original and will make your product look all the more professional. Make sure that you look online for graphic artists and find one who you trust and with whom you can develop a working relationship.

You can also create your own graphics if you use a software for this purpose. You can try Adobe Photoshop to create graphics on your own. They offer a free trial period where you can discover the joys of creating your own graphics for your products. You may enjoy doing this and the software will be well worth the money.

Use the information on the sales pages but change the tone as many of them have been passed around the internet about 100,000 times at least. No one wants to read the same thing over and over. Try to come up with something fresh for each product by changing some graphics and some words around. Make sure that the sales page really grabs your potential customer.

The copy on the sales page should be informal and friendly. Do not worry about using proper grammar. Write the sales page in a way that you would write to a friend. This is not to say that you should have a bunch of typos and present an unprofessional product, but you do not want anything that looks too polished as it will seem like a very standard, run of the mill, sales letter. Make yours friendly and upbeat.

Another thing you may want to consider to brand your private label rights product as a way to further enhance your product. By putting a name to your product that is easy to remember, you build a “brand” that people will associate with your product.

One way you can create an instant brand is to put your name to your product. We talked about using “Dr.“ as your prefix in your title. You can do this legally. This instantly gives you creditability in the mind of the reader. Which would you rather buy - “Dr. Smith’s Guide To Lowering Your Cholesterol Naturally” or “How To Lower Your Cholesterol Naturally?“ Chances are that you will pick the one that has the “Dr” in front of it. Even if this is just a pen name.

Although you can add this prefix to your pen name, you cannot make up a bunch of fake credentials. This is fraud and, if you are discovered, could prove way more trouble than it is worth. Not to mention that you will embarrass yourself immensely.

Another way to create a brand is to create a logo that will instantly be associated with your product. You can have a graphic artist create the logo or create it yourself. Either way, make sure that it is something totally unique. It is also a good idea for you to register the logo with the United States copyright office as a trademark so that no one else can use the logo.

Anything that you do to associate your product with your business in the mind of your target market can be considered a trademark, be it a name or a logo. Even if you come up with a catchy name, you should protect this name by registering this trademark with the copyright office.

• File Size:773 KB
• License: Master Resell Rights
• Category:Ebooks
• Tags:2008 Ebooks Master Resale Rights