The Marketing System MRR Ebook

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Introductory

When you think about Online Marketing, what do you think of first?

Which aspects of Online Marketing are important, which are essential, and which ones can you take or leave? You be the judge.

1. Sell more back end products to your existing customer base. You already created rapport, trust and proved your credibility to them.
2. Make it a practice to up sell to new and existing customers. After they decide to buy one product, offer them another product.
3. Cross promote your products and services with other businesses that aren't competition. You will reach a wider audience at less cost.
4. Create joint venture deals with other businesses. You can expand your product line and target other profitable markets at a lower cost.
5. Start an affiliate program for your business. You will be able to spend less profits on risk advertising and spend more money on guaranteed sales. I trust that what you've read so far has been informative. The following section should go a long way toward clearing up any uncertainty that may remain.
6. Trade advertising with other businesses to save revenue. You could trade e-zine ads, banners ads, links, print ads, etc.
7. Outsource part of your workload. This can save on employee costs, equipment costs, taxation costs, expansion costs, etc.
8. Add low cost bonuses to your offer that have a high perceived value. It could be eBooks, members only sites, consulting, e-reports, etc.
9. Use viral marketing to promote your business on the internet. Give away free stuff with your ad copy include on it so others can give it away.
10. Follow up with all your prospects. You can use a free e-zine, a follow-up autoresponder, an update or reminder list, etc.

Chapter 1: A Glance At Internet Marketing

Internet Marketing is a concept of business marketing, both to customers and to other businesses, via the internet.

But, to explore and understand this black box is not simple. The main reason is that the internet is forever evolving and is subjected to waves of changes.

With new advances in internet technology, businesses are able to leverage on it and add to their marketing approach and content. Similarly, more people are logging onto the internet every day as the internet access are made more affordable and readily available.

The demographic is changing, and no longer is the wealthy individual the only target of internet marketing. Today, we should consider all income levels in our internet marketing approaches of business.

In the 1990s, internet marketing went berserk. It was a brand-new concept, and caution had been thrown to the wind in all the hype. Companies did not take into consideration that the same variables of marketing in other forms of media should logically be applied to internet marketing as well.

Their failure to study markets and create sound strategies led to the fall of many so-called dot-coms in the end of 2000. The survivors, and successors, began to look toward time-tested logic in marketing for direction, and the result was massive growth.

Through the now-careful approach of businesses and marketers alike, targeted advertising on the internet has brought forth great success. Virtually any market you may wish to break into can be tapped on the internet. Many marketing firms offer the solutions a business needs to get their products out to consumers, while a small firm may wish to handle their marketing on their own and can find lower-cost solutions for their goals as well.

A major resource for internet marketing is the search engines. To get the spontaneous suggestions offered by television or radio, pop-up ads and ads placed directly on a web-site are used. Another excellent form of marketing is the email feature that is available on the internet. But bear in mind that the business will only achieve success when you have built a good relationship with the customer.

Many people are spending hours on the internet daily. This is because the internet offers convenience, and it is capable of helping you get your tasks completed, with handy and easy to use point and click features.

Many tasks no longer require a trip in the car to be completed. Thus, relationships are growing on the web, and as they do, the pace of internet commerce has rocketed into the trillions of dollars. Advances in technology, and increased traffic, are leading to a future for internet marketing that can only point skyward.

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