Ebook Sample Content Preview:
Taking the self-publishing route means you have to do the advertising and promotions by yourself as well. The good news is that there are a few self-advertising methods you can choose from.
Amazon Product Page
Since you will be selling through Amazon’s Kindle bookstore, it is important to have at least a basic understanding on how it works. Specifically, being aware of the inner workings of the Amazon Product Page is a must. However, this is one of the most misunderstood parts of this self-advertising method.
Many people waste the space provided in this page and pretty much fumble the ball. To put it simply, think of this as a small ad space in a glossy magazine. You need to build up hype to get your customer’s attention. This is your chance to make a good first impression.
Excite your customer’s visual senses with the right cover art.
Avoid using bright colors and crowding your graphic. Your eBook should be placed in the right category as well. This makes tagging for relative content much easier and more effective.
The product description section is very important but often misunderstood. Instead of an actual description, it is better to use this space to promote the eBook or yourself.
Do not skip on any awards and distinctions you received. Remember to keep things short though.
Customers tend to stop reading this section so take this into account. If you have good reviews, this section would be a nice place to put them up.
The “bought with” and customer reviews sections are both important for your eBook’s popularity. However, there is little you can do to control these sections. You will have to contend with what you can actually control.
- File Size:315,951 KB
- License: Personal Use
- Category:Ebooks
- Tags:2011 Ebooks With Audio & Video Personal Use