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Amazon is the world's largest marketplace and you can find products here for almost every niche you can (and can't) imagine.
These are physical products that are shipped to your customer's doors. The advantage to you of promoting something from Amazon is that they a global brand that is trusted and recognized by millions and millions of people across the world.
Amazon love people promoting their products and they try to make it as easy as possible for you to do so. When you find a product you will see some information about it:
Here you can see the rating given to the product by the people who have bought it and how many likes there are. These give you an idea of just how popular the product is. The more reviews and likes, the better selling the product is.
The star rating is also very important as it is an indicator of how good a product is. Some products can sell well and have a low star rating whereas others can sell few and have a high star rating. This shows you what people who bought the product thought of it.
Further down the page you will find more detailed information about the customer reviews. When you are selecting a product from Amazon you want at least 4 stars in the review to make sure it is a top seller. Sometimes it is worth promoting a product with fewer stars, but you do not want to move below 3.
Here you can see more information about the customer reviews and you can even read the reviews. If there are a lot of lower quality reviews then you may want to skip promoting the product because many of these don't sell. People tend to look at the reviews on Amazon before they buy so they are a major influencer for your potential customers.
Amazon provides some further help for you in finding products to promote by providing a list of the best selling products on the site!
Again, these are useful in working out what is popular and what people want.
All of this is good information to help you to find quality products to promote from Amazon.
You also need to think about the amount of commission you will be paid. You start on 4% commission and it increases based on your sales to 6% and higher. This means that on a $100 product you will initially earn $4.
In order to earn a good amount of money you want to focus on the more expensive products. This is a popular approach but a lot of people do this. You can make some good money from focusing on lower priced products that have a high sales volume. Sure you can sell one $100 product, but you could sell ten $10 products instead.
One thing to remember with Amazon is that the majority of the products you sell will be ones that you are not actually promoting! People come to Amazon from one website and put many other products in to their carts.
You will find as many as 70-75% of the products you sell will be ones you aren't directly promoting! This is good for you because it means more money in your pocket. It is one of the big advantages of Amazon and why many people love working as an Amazon associate.
One thing ... certain countries and states in the USA are not eligible to join the Amazon associate program. If this is you then you need to look at alternatives. A good one is Google's Affiliate network or Commission Junction. Both of these are good sources of physical products to promote from a wide variety of supplies and pays good commission.
Finding Profitable Keywords
When you have found a product to promote then you have to determine what keywords to target in order to make a profit. This is very important because the keywords are what your target market type in to the search engines in order to find your website.
If a keyword has too high a level of competition then you are going to struggle to get ranking for it and get free organic search engine traffic. If it doesn't have enough searches per month then you will not get enough visitors to make your site profitable enough.
The Google external keyword tool (found here') is a great free tool to find good quality keywords. There are many other tools on the market, but most of them pull their data from here. The difference is the user interface, the price and how they present the data.
To start with you need an idea of what keywords people type in to the search engines to find sites like yours. Google are very helpful here, because if you go to Google.com and type in your main keyword, e.g. dog training you get some suggestions on what other people have been typing in:
dog tra dog training dog training classes dog training courses dog training collars Press Enter to search
This gives you a good idea of what people are looking for based on your keyword. You can then take these suggestions and feed them into the Google keyword tool.
If you type in a few of your main keywords here then you will get a much better idea of what terms people are typing in to the search engines for your niche. Remember that you can use these keywords on your website and optimize pages around them.
Next you head over to the Google keyword tool. In the top right hand corner is a sign in link - you should sign in as you get up to 800 keyword
results, more data on each keyword plus the annoying captcha is removed.
All you do is type in your keyword (or keywords) in the box where it says Find keywords as shown below. You can ignore the other to boxes here as for what we are doing they are not relevant.
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