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Chapter 1: Introduction

Welcome to “Explode Your Monthly Income Through Monthly PLR Sites!”

In this E-book, you will discover important strategies on how to monetize Private Label Rights content through membership subscription.

Everyone knows that PLR sites are a highly lucrative business model. There are many people who are good at mass producing PLR content, but what about the END USER?
Not everyone is good at monetizing it. So many of them subscribes as a member to these membership sites but few actually have the knowledge to monetize them to the MAX!

In this E-book, we will take a closer look at PLR content that is available for the majority of membership sites out there.

We will explore how to make use of:

• E-books
• Sales letters
• Landing Pages (or Squeeze pages)
• Articles
• Thank you pages
• E-courses
• Blog Posts
• Blog Themes
• Videos and Audios

So without further ado, let’s jump into it right away!

Chapter 2: Why Monthly PLR?

Most of the time, people are afraid of monthly commitments, that is why they are afraid to join monthly PLR sites.

That is NOT the right way to think!

The advantages of joining a monthly PLR membership site are as follows:

• It can be a lot cheaper compared to buying from other sources because monthly subscriptions are usually a lot cheaper than one time purchases.

• You get consistent content every month!

• You get to monetize the LATEST, hottest, new niches! With new monthly content, you can be sure you will not be using OLD, outdated content.

• You get to create multiple streams of incomes when you really push yourselves to work hard every month.

• You get the privileges of exclusivity. Because monthly content are not easily available to the public, you do not compete with tons of other

Internet marketers (or niche marketers) that are recycling the SAME, overused content over and over again! The only people you are ‘competing’ against are the people who has membership access and there is usually a membership cap to a PLR membership site.

• You also get to enjoy first mover’s advantage! You will know exactly when the content will be released and you can start loading up the content on your sites as quickly as possible. After all, the early bird get’s the word, right?

Now that we are very clear why PLR memberships are one of the best investments one can make, we will have to choose the right membership site!

The next chapter will show you how to choose the ‘best’ one.

Chapter 3: How to Choose A Good Monthly PLR Site

Let’s be realistic here…

Not all PLR membership sites are created equally – some of their content is just BAD, while others are produced with premium quality!

Therefore, it is very important that you check out the credibility of the founders of the PLR site.

Make sure they have:

• A proven track record
• Are capable of producing EXCELLENT content (After all, content is king)
• Are backed by SOLID testimonials.

Once you know WHO to buy from, you must take a look at the list of content they are providing – whether they are suitable for your needs, whether it is too pricey, or whether you will be able to monetize it.

You have to be sure as well if the niches you are focusing on are targeted, generic or too competitive.

Here is a list of criteria that will assist you in your search:

• TOP Quality content – It is the most important criteria of them all! (If you want to check out the quality of past issues, you can do a search on Google to see if anyone published the content on their website – this is a useful way to gauge the quality of the site without investing in it).

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Prologue

Dear reader, I would not have believed it if I hadn't done it for myself. You can actually write an ebook without actually doing the writing. Because of an interesting legal twist, you can hire a writer, and then when the writer is finished, you own the complete copyright to the work. If it sounds too good to be true, it almost is!

But there's something else that's almost too good to be true: having an ebook written doesn't cost near what it costs to have a hard cover book written. It's actually pretty affordable for someone who plans to recoup their money with ebook sales.

One more almost-too-good-to-be-true fact: ebooks often sell for the same price that a traditional, hold-it-in-your-hand, book would sell for!

No writing, no problem!

Let me tell you a little about my story. As the Internet began taking over the world, dollar signs flashed almost constantly in the back of my mind. I did some research to see who was making money from this evolution. I ran across import companies, search engines, web-site-development/hosting companies, and auction sites. That was a year ago. Now, more than ever, the Internet is starting to define business. People are actually paying for and downloading songs for their listening pleasure. People are researching, planning, and booking entire vacations online. People who love information are inhaling the Internet. Information is everywhere.

Of course that presents a bit of a dilemma. Information overload. Part of the problem with researching the Internet is the information you glean during your surfing is highly if not completely unorganized. You do a Google search. You notice there are thousands of pages relevant to your search terms. So, you narrow your search by adding a word or two. Now you're down to several hundred pages. And you start clicking on them, one after the other.

On to the next problem of up-popping popups. Darn those things. By the time you close all the windows, you may have very well forgotten why you sat down at the computer in the first place.

Even on sites without pop ups, you really don't know what exactly you're going to get or whether or not the source is reliable. So, the Internet is like a feast with some of the options being spoiled. Yuck! But the buffet is intriguing, so most of us tend to return to try our luck again and again.

Anyway, all this got me to thinking, what about ebooks? Yeah, sure, you can read Charles Dickens on a computer, but I'm talking about ebooks that teach, in a nonfiction sort of way. If I could put a few good ebooks on the web, then maybe people who wanted to learn about a topic could read an entire book from a reputable source online.

So I tried it. And guess what? At first I didn't have much success. But I dusted myself off, studied, tried again, tried again, and tried again. Eventually, through trial and error mostly, I stumbled on a formula that worked!

This book was born well after all of that, but I think it's high time I share my experience. There's plenty of room on the Internet for everyone. Climb aboard!

Chapter 1 ----How to select a great topicHow to select a great topic----

It couldn't be easier to select a topic for an ebook. People are hungry for information, and people are looking to the Internet to feed their hunger. After you've read this chapter, you will feel confident enough to choose your own topic, or you can literally pull your ebook topic directly from this ebook and use it! How's that for a deal?

Observe wha

Observe what's going on around yout's going on around you

If you're smart enough to read this book, you're smart enough to look around you and determine what interests you and those around you. Think of what problems you've recently solved, and what kinds of problems others have had and solved. Any problem that has been solved in your world could easily be the subject of your next book. People love to read how other have solved a problem that they currently have.

So, brainstorm a list of problems in your life and in the lives of those around you. Your friend Bob lost his job? Your sister's child had chicken pox? How did they cope or find solutions? While you're at it, start another list of unsolved problems evident in your corner of the world. Write down problems you wish you had solved. Aha! These are subjects that people will really be interested in! How to lose the last ten pounds. The truth about UFOs. The straightest path to becoming a millionaire. From your personal corner, your step-granddaughter is pregnant at age 14? Your grocery bill is double what it used to be? Your roof leaks? These are problems waiting for ebook solutions!

These unsolved problems would also be great ebook topics. Remember, you don't have to know the solution, just the topic. You're going to get someone else to do the research and write the book for you. You will not actually be writing one word.

Spend a few minutes Googling

The Internet is a great way to find out what people are looking for at any given moment. You can search for almost anything. Google™ is a popular search engine you can use, or you can try any of the others like Yahoo!® or Mamma.com. Type in phrases like "top concerns of Americans," "best-selling nonfiction topics," or "popular how-to manuals." Common worries of 2005.

And while you're on the Internet...Internet...

Find out the most popular nonfiction books from the New York Times bestseller list, Amazon, and a Google search for ebooks. Your findings will tell you exactly what book subjects people are buying right now.

Try this. Go to www.amazon.com. From the tabbed menu running along the top of the Amazon home page, click "Top Sellers."

I did this one day in September 2005 and found a Harry Potter book, several other fiction books, and titles such as Natural cures "they" won't tell you about, How what you wear can change your life, How to profit from the demise of the dollar, and The official SAT study guide. I've paraphrased to some degree, but you get the idea.
Here's what I learned just from spending a few minutes on Amazon that day. People are reading good fiction from already-best selling authors (Da Vinci Code, the Harry Potter series, and others). Secondly, Amazon buyers, buying over the Internet, are interested in nonfiction topics such as improving their lives and making more money. For these books, just about any author will do, even virtual unknowns or people who went to prison for lying to the American public.

And that quick visit only confirmed that the straightest route to ebook profits is in the nonfiction ebook market. This is for a number of reasons. Fiction readers tend to like to curl up in a chair with an actual book. Some of them attend book clubs where the physical books are brought around someone's kitchen table with wine and cheese. Fiction readers tend to purchase from authors they're already familiar with. Fiction can be more difficult to write and deliver well. Also, many of the classics in fiction are available as free ebooks. A reader interested in fiction could just download those. So stick with nonfiction unless you're feeling particularly bold and experimental.

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Introduction

One new asset you might have seen exploding onto the market is the NFT or Non-Fungible Token.

From music and art to everyday items like toilet paper, these digital assets are “selling like 17th Century exotic Dutch tulips,” say Forbes writers Robyn Conti and John Schmidt.

The question is: are they worth the money (or the hype)?

Some experts feel they are “a bubble poised to pop,” while others believe NFTs are going to change investing forever.

In this special report, we’ll take a close look at what NFTs are, how they can help your business and so much more.

Let’s begin!

NFTs Explained

What exactly is an NFT?

It’s a digital asset that represents some real-world object like music, art, in-game items, or videos. NFTs are bought and sold online, often with cryptocurrency, and are usually encoded with the same underlying software as many cryptos.

NFTs are becoming well-known now, though they’ve been around since 2014, because they’re an increasingly popular way to buy and sell digital artwork.

Conti and Schmidt report that “a staggering $174 million has been spent on NFTs since November 2017.”

NFTs are usually either one of a kind, or one of a very limited run, so they have unique identifying codes. Arry Yu, chair of the Washington Technology Industry Association Cascadia Blockchain Council and managing editor of Yellow Umbrella Ventures says they “essentially … create digital scarcity.”
This contrasts with most digital creations, which are almost always practically infinite in supply.

So, cutting off the supply of a given asset should raise its value (assuming it’s actually in demand at that moment).

Many NFTs, especially nowadays, have been digital works that already exist in some form elsewhere (like securitized versions of digital artwork that’s already out on Instagram).

Why are people willing to spend so much money on something they could screenshot or download elsewhere?

“Because,” say Conti and Schmidt, “an NFT allows the buyer to own the original item.”

Also, since it has built-in authentication to serve as proof of ownership, collectors can amass an online collection. Some collectors even value “digital bragging rights” almost more than the item they’ve purchased.

People are starting to answer the question: how do we assign value to something that doesn’t exist? What is a digital object worth?

“While we were all waiting for virtual worlds to spring up,” says Joe Procopio, entrepreneur and founder of TeachingStartup.com and GetSpiffy.com, “Facebook was selling out of Oculus.

While we were laughing or wincing at the pop culture references in Ready Player One, Minecraft was letting its players build their own blocky starter-kit societies.

And while we were debating the ‘realness’ of Bitcoin as a currency, someone was paying 170,000 real dollars for a CryptoKitty.”

If you’re an entrepreneur, you can’t help but wonder about the method of calculation on that $170,000 digital cat’s valuation.

The value of that CryptoKitty was determined by the expectation that its value would increase over time. That same speculation “drove the great alt-coin rush of 2017, and some painful lessons resulted in a hardening of the rules of value for digital currency.”

Many have found that some of the “must-haves” for almost every type of token come down to scarcity, supply and demand, ability to transact, and tangible proof of ownership.

The digital coin is still only a virtual piece of money, and ownership is still only in the virtual sense. But thanks to the implicit rules in the blockchain (documented by smart contracts), virtual ownership became “real enough.”

What’s the difference between an NFT and cryptocurrency then?

NFT stands for Non-fungible token. A fungible asset, like physical money and cryptocurrencies, can be traded or exchanged one for another.

They’re also equal in value. One dollar is always equal to another dollar and one Bitcoin equals any other Bitcoin.

In fact, cryptocurrency’s fungibility makes it a trusted means of conducting transactions on the blockchain.

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Introduction

A YouTube influencer is someone who has cultivated a massive audience in their niche, industry, or field.

Due to their immense platforms and massive outreach, these YouTubers have the power to set trends and influence their audiences. This has led to the rise of YouTube influencer marketing, because companies want these people to spotlight their products in front their ever-growing audience.

You’ve likely seen YouTube influencers at work for yourself, and many of them seem to be having the time of their lives. There are influencers in every niche and industry: from video games, travel guides and experts, or just sitting at their desk opening packages or reviewing products or books—and getting paid for it!

It seems to be an effortless way to amass a fortune, right?

However, the truth is, becoming a YouTube influencer will take time and commitment. You’ll need to create a plan early on, and then work consistently towards reaching those goals.

The outcome?

There’s a lot of money to be made in the world of YouTube influencers! In addition, you can have a blast doing it.

This special report will provide you with all the information you need to get started. So, without further delay, let’s begin!

Learn from the Best

Let’s start by taking a close look at some of the top influencers on YouTube.

Number 1 is still PewDiePie, with 108 million subscribers. His name is Felix Kjellberg and he’s a Swede living in the United Kingdom.

PewDiePie is known for popular videos where he broadcasts a running commentary as he plays video games.

And people love watching him play. His coverage has expanded into commentary and coverage of popular internet memes and viral videos. In 2019, he made $13 million.

Coming in second place is the “Kids Diana Show,” featuring Russian-speaking Diana and her brother Roma as they unbox toys and go on fantastic adventures.
They have 73.2 million subscribers who love watching them open their packages.

Third is another children’s series: Like Nastya. This one features Russian-American Stacy who plays with toys and goes on adventures with her family. Stacy has 67.9 million followers.

Vlad and Niki, with 61.5 million subscribers, are in fourth place with their videos showing the brothers playing with toys and showing off their daily adventures.

And the fifth most popular influencers for 2021 are “Dude Perfect,” five American guys who perform trick sports shots and feature famous athletes playing along with them.

They’ve expanded into comedy recently, and the crew is often joined by their giant panda mascot. Their viewers love watching them set up their trick shots and perform with other athletes.

Other successful influencers include MrBeast, aka Jimmy Donaldson, who is known for two types of videos: viral challenges (like counting to 100,000 in one video) and attention-grabbing charity stunts (like donating thousands of dollars to small Twitch players or waitresses).

And then there’s Smosh, a comedy troop who performs skits and comedy series spinoffs, and Kimberly Loaiza, one of Mexico’s most popular social media stars who features videos on lifestyle and music.

The success of video creators like these has shifted the way traditional marketing works, as well as the ways that companies can reach their customers through social media.

There’s a lot of money in the marketing industry, especially with influencer marketing.

But how can you break into the industry and start making money yourself?

Let’s take a closer look!

Becoming an Influencer

Becoming a YouTube influencer is not going to be a simple journey, but just as you’ve seen in the previous chapter, there are many people who have carved out a lucrative income by doing it, and so can you—it’ll just take perseverance and determination.

Start by creating a plan of action.

This is where you’ll lay out exactly what you’re hoping to get out of building a YouTube presence. So, focus on your objectives and overall goals.

This is going to help you figure out what sort of video content you should create, and help to determine who your target audience is.

What you’re looking for is clear direction and intent so you can lay down a strong foundation for your business. And that’s exactly what becoming a YouTube influencer involves: building a targeted, flexible and rock-solid business.

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Why Build Free Membership Sites?

What?s not to like about a free membership site?

Internet marketers, email marketers, and Internet entrepreneurs of all stripes are quickly finding the many, many advantages to opening a free membership site for their customers and potential customers. Even savvy and well-established Internet marketers who have paid membership sites are jumping on the free membership site bandwagon because they can see the obvious advantages.

Paid membership sites are most usually limited to a specific number of members. This means that marketing is limited to that specific number. Limiting marketing possibilities is never a positive thing no mater what products or services are being promoted.

Of course, there are obvious reasons for limiting paid membership site memberships but the fact remains that a free membership site can be operated right along side a paid membership site and there is never any reason at all to limit the memberships available to a free site.

Three to six months is about the duration of a paid membership to most membership sites according to many paid membership site owners. Three to six months isn?t very long in terms of Internet marketing. Once a paid member drops his membership, the site owner must then replace him and that can get expensive.

On the other hand, membership cancellations at free membership sites are easily and cheaply replaced. Marketing to the members of a free membership website is absolutely unlimited. You can continue to market to free membership site members for as long as you want to. Free membership sites are easy to run and they cost almost nothing and yet the owner is supplied with an almost unlimited number of customers and potential customers to market all kinds of products and services to.

Let?s face it: Every Internet marketer must now have an opt-in mailing list in order to send bulk marketing emails. That?s the law that went into effect with the passage and implementation of the CAN SPAM act. There is nothing anybody can do about it. If you send bulk marketing emails without the express consent of the recipients, you are subject to very heavy fines and the very real possibility of having your Internet business closed down altogether.

So... why limit your mailing list to just a paid membership site? Why not build a free membership site and gain an unlimited number of names and email addresses to which you have the legal right to send marketing emails? There simply is not satisfactory reason for NOT having a free membership site...at least not one that I can see.

Free membership sites are easy to set up and easy to operate. Of course, there must be fresh and timely content but that?s a lot easier (not to mention cheaper) than constantly having to run PPC campaigns or paying for advertising in related E-zines to attract members to your opt-in list and thus gain their permission to market products and services to them.

We all know that visibility on the Internet is one of the basic keys to successful marketing. Getting visibility is one of the hardest tasks that most Internet marketers face from the inception of a marketing idea. All Internet marketers well understand the value of writing and marketing articles and E-Books, posting to blogs and forums that belong to others and doing PPC campaigns, as well as, exchanging links and paying for advertising in E-zines and newsletters.

With a free membership website, you can almost guarantee yourself, not only a long list of customers and potential customers but that others will be willing to pay YOU for advertisements on your free membership sites and advertisements in the newsletters that you send to your very impressively long list.

The shoe will be on the other foot, so to speak. Other marketers will be begging you to download and post articles and E-Books which they have written trying to gain that coveted Internet visibility.

Influence is another sought after and enviable facet of Internet marketing. When an Internet marketer gains influence over even a small group of consumers, they have a great deal influence among other Internet marketers, as well. When that pool of consumers is really large, a marketers influence with other marketers increases in direct proportion to the number of consumers that he has influence over.

With a free membership site, an Internet marketer gains access to an unlimited number of potential customers in his niche marketing area. By keeping his content fresh and timely he will gain influence over the purchases that the members of his free membership make and even when they make purchases and from whom. This is commonly known as „clout?.

Paid membership sites usually have limited memberships. If the membership isn?t limited by the marketer, it is limited by the number of people who are willing to pay an annual membership fee... and that number for any niche market IS a limited number.

On the other hand, a free membership site that allows interaction between the owner, as well as, with other members is affordable by everybody who might even be remotely interested in the products and services that the enterprising Internet marketer will be offering to his list.

The cost to members is a big fat zero and it just can?t get any cheaper than then. Those who might well want to join a paid membership site but either don?t think they can afford it or simply don?t want to spring for the membership fees will certainly be able to join a free membership site.

Many Internet marketers who have paid membership sites also have free membership sites. Often those free sites are made up on customers or potential customers who will eventually become members of the paid membership site so it becomes a win/win situation for all concerned.

The bottom line here is that there is simply no reason NOT to build a free membership website no matter what niche market you are in.

You will have the potential of building an extensive opt-in list and there simply is no other way that is as easy or as cost effective out there!

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Blogging in 21st Century: Introduction to Online Journaling

Blogging and social networking are inextricably linked in the sense that both contain certain features and certain properties of one another. Both are aimed at creating a wide movement as far as multimedia interaction is concerned. Though it is true that blogs can be regulated and kept very private, the main purpose of them is to reach out to a number of people, to have a medium to voice your opinion.

Another similarity is that both these concepts have existed in cyber space for almost a decade now, but in the initial stages both were rather exclusive of one another. Only in the recent times have they been merged, and their similarity in motives truly recognized.

Blogging is essentially done to channel your thoughts out on to an online journal. You also want other people to read what you have written.

This way, you go about coming in touch with people from all over the world who you would not have otherwise known. Similar is the function of social networking. It is a hub where the young and the hearty flock. The chances of getting an audience at such a platform are high.

The origination of the term ‘blog’ is interesting. It was initially called a ‘weblog’ meaning a log or a diary or a journal that helps you to record your thoughts on a day to day basis. In that sense it was rather in its primitive stages and did not turn into an instrument for propaganda immediately. This term was later shortened to blog and this is when free blogging services like Blogger became extremely popular.

As mentioned earlier, blogging today is not restricted to only maintaining a journal. It has truly become a platform where various kinds of people from all walks of life, whether they have the same ideologies or not, conflate, and discuss the matters they think are important to them.

Blogging in the twenty first century has come to become an important tool for advertising for people who wish to market their products online, for politicians who wish to sell their ideologies, and reach out, to the masses.

Moreover, creating a blog and maintaining it does not require a fortune. Everybody now has a personal blog and it is all free of cost. Also, one does not need to be a computer engineer or a graphic or web designer in order to embellish their blog.

Unlike a website which operates on a different domain, and for which every single template and tab needs to be designed and created from the scratch, blog sites do not need such knowledge. The blogging service providers have their own inbuilt templates and fonts which have to be chosen by the bloggers as per their own tastes and preferences.

Blogging is an ideal way to make new friends and come in contact with more people than you can do in the actual word, from all quarters of the world. Such diverse people will obviously have differing viewpoints. Therefore, this gives scope for a good deal of discussion and debate with all points of view being taken on board.
Blogs can also be for the sole purpose of making new friends and socializing. That is why social networking sites have picked up the clue and in these times social networking and blogging has, to some extent, been combined, and almost become indistinguishable.

It would be interesting to note that the word ‘blog’ is both a noun and a verb. This leads us to the fact that blogging in some sense also helps get rid of hassles of publishing. Though your work will not come out in print, you know that you can publish your work – your articles, pictures, videos, etc – yourself through you blog.
Therefore, it may be your own personal journal that you wish others to read or you works of art in terms of the stories or articles that you write, or the movies that you make. You can share almost any content with the world at large.

It must also be noted that just like you do not have to be a web designer to create your own blog, you need not be a professional writer, a film maker or a photographer to publish content on your blog. It is just a space for you to indulge in your own small artistic pursuits and share those moments with others. Blogging must therefore be exploited to its full potential.

How Can Online Blogging Be Profitable to Ordinary Individuals?

Ranking of any website depends on a few factors. It would basically depend on the relevance of the article according to the key words used; the number of times that page has been linked and viewed, etc.

These are quite easy to follow, and if these factors are carefully noted and looked into, the rankings of your website can increase considerably.

The first step is to get your website linked through various other pages. The more the pages are that contain your links, the better ranking they will receive. The second aspect to be kept in mind is how often you update the content on your website.

Frequently edited and updated sites receive higher ranking in search engines than those that have not been looked at by the owners for ages. Always editing the content of your website as a whole may not be an option.

In this case what you can do is add a Blog to your website. A Blog will function as nothing but a forum for people to come and discuss the themes that concern your website too.

It will create a platform, as well as become a journal whereby you can also post updates about your operations and your website. The advantage is that the content on such Blogs will not be restricted only to text, but pictures and videos can be posted too.

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Chapter 1: Introduction

Welcome to Fire Your Boss And Join The Internet Marketing Revolution!

Most people would like to start a home business. They like the freedom of being able to work whenever they want to or wherever they want to. However, it is not easy to get there because many of them are stuck in a rut!

They feel that they are controlled by their bosses. They feel that it would take too much time.

Some of them even whine that they are too tired to do anything the moment they reach home!

Whatever your excuses may be, you will most probably find the solution in this book (or at least, know what it takes to get started). The fact that you are able to pick up this book and read it shows your initiative and you should congratulate yourself for taking the first step!

The Internet is a place that is filled with endless possibilities. It is very easy to find a business model that makes money for anyone as long as they put in the effort to learn and work hard.

All that it takes is that you believe in yourself and believe that you will be able to free yourself from the shackles of your 9-5 job and you will be able to find the means to achieve it.

After all, if you want something badly enough, you will go all out and find the means to achieve your goals.

Alright! Let’s get started immediately!

Chapter 2: Key Concepts behind This Book

In this book, you will learn all about the following:

1• The type of mentality one must adopt if they ever want to break out from the rat race!

• How to turn your skills into your greatest assets!

• How to pick a business model and apply your skills to it!

• How to invest merely 4 hours a day and be able to quit your job or fire your boss… within 6 months!

• Lots of resources to get you started IMMEDIATELY!

Working Part Time with A Full Time Mentality

One of the biggest reasons why people fail at Internet marketing (or fail to break out of their rat race) is because of a flawed mindset towards Internet marketing.

Yes, it is true that you have to spend the remainder of the hours you have left after work to work on your business part time. But that does NOT mean that you will adopt a part time or half-hearted mentality towards your business.

Imagine this analogy…

Let’s assume that an air plane takes off at 150MPH. You will need to ‘drive’ at a certain speed before the plane develops enough speed to take off. Do you think the plane will be able to fly itself off the ground if you are only travelling at a 100MPH? Of course not! It will not take off even if you are flying at 140MPH!

Internet marketing is just like this. You will need to work at a certain momentum before you:

1• Develop the necessary knowledge to build your business (you can’t really ‘drive’ far if you are constantly locked in 2nd gear).

1• You need to show others that you are committed enough before they are ready to do a joint venture with you (after all, no one wants to JV with a half-hearted marketer – especially if they know that you are not constantly available).

1• You need to build your reputation strong enough because it will lessen your promotion work – the speed of trust between you and your customers is very crucial.

The Art of Building Assets Online

When you are building your business online, you must be able to build assets if you want to quit your job. Allow me to explain:

A 9-5 job is only short term income. It can be a lot or a little, but fundamentally it is still short term… Why? Because the moment you stop working, you stop making money immediately!

Your boss may tolerate your laziness for a few days but if you don’t put in the hours, you will never get any more pay whether it is weekly, daily or monthly pay! If you keep on trading time for money, you will never be free from your job! Online assets are different. Here are a few principles that you can apply to your online mentality:

1• Leveraging on the Internet: You can draw in traffic from search engines or viral marketing.

1• Leveraging on other Internet marketers. You do not need to build a mailing list if you have created a fantastic product that will keep customers buying and affiliates selling over and over again.

1• Leveraging on your mailing list. The money is definitely in the list. It takes 15-30 minutes to write a proper E-mail to your mailing list. The great thing about E-mail marketing is you will take the same time to mail your list regardless if your list has 100 people or 100,000 people

1• Leveraging on your reputation online: A blogger may start with no RSS subscribers, but the more you blog and the more you network, you will be blogging for the same effort but with more people reading your blog (and you will be able to monetize from the traffic!)

1• Leveraging on outsourced work. If you are making good money, you will be able to outsource your work to other people and spend more time on marketing your products (hence, making more money!)

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PART I: LEVERAGE

Group Leverage

Like a long pole, that can shift a great weight with little effort; such is the case with succeeding in business.

Your chances of succeeding- as an 'army of one' fall somewhere between zip, zilch and nill.

Social Marketing [i.e. Joint Venture Marketing] is the critical key to enjoying on-going success. There are approximate 100,000,000+ Web sites out there...and growing daily.

Without some good old' fashion Joint Venture Networking skills under your belt; you chances of *not* getting noticed are virtually guaranteed! Though there are many different types of leverage, two- in particular- will be explored in this segment:

Joint Venture Marketing Leverage

All but gone [certainly rare, to say the least] are the days when you could merely just e-mail an E-zine Publisher with a copy of your offerings and a 50% profit-share.

You've got to captivate your potential Joint Venture Partners with a more strategic, longer-range heap of killer benefits, as well. Prove to them that you are extremely sensitive to *their* overall wants, needs and desires- not yours or mine.

Good Strategic Joint Venture Alliances take time to cultivate...It's all about building trust.

When a List Master recognizes you as a genuine Expert within your niche, and that you just don't recommend anything that you- yourself- are not absolutely delighted with as the end-consumer...

They will be far more enthusiastic about JV'ing with you in the future, because people like to do business with people they know and trust...

- Are you someone who is trustworthy and whole-heartedly worth getting to know?

- Does your JV Proposal showcase *them* in the 'limelight'?

- Is your focus on assisting them, in every way within your means, to help them grow their business and become even more successful?

If not- You need to seriously reconsider your marketing priorities...before you 'figure it out' the hard way!

That said...nothing can propel you to [seemingly] overnight success like a well-thought-out and deftly-crafted JV- Nothing.

Every single truly successful marketer realized- at some point within their career- that in order to get to where their truly trying to be; they have to whole-heartedly and cheerfully assist others in doing the same.

This is especially true when making first contact with a good potential Partner...remember; it is you going to them, for something you want- Not the other way around.
Until you've cultivate your own Master List of 20,000, 50,000, even 100,000 Loyal Readers; and you are now the one getting slammed with 10 to 20 Joint Venture Proposals per day, on average...

To create successful, mutually beneficial JV's; you must pole-position your wants, needs and desires in such a way as to naturally resonate with/compliment theirs.
Often times, this is *much* easier said than done; as good JV Proposals require a fair and reasonable amount of selfless and candid receptiveness, attention to detail and deep meditation.

However...the dividends are supremely worth it!

Traffic Leverage

Short of having a 'bottomless wallet'...you will quickly realize, early in your online success endeavors; exactly just how difficult it is to drive consistent, quality traffic to your Web site.

Virtually all of the 'marketing gurus' trying to sell you how you, too, can quickly and easily make boatloads of cash online, with no out of pocket expenses; are feeding you a fat, stinky pile o' bull. Run...Fast!

And hide your wallet!!!

Furthermore, they straight-up buy their traffic, one way or another; until such point as they have established a monster downline of resellers [one of your primary goals, actually].

Ahhh, yes...

Then you too can- indeed- make boatloads of cash on the Internet and perhaps even become the next 'guru'...

Safe Rule of Thumb for ANY Business Endeavor

The more money [up front] you invest in yourself, the less time that you'll be shackled to your venture. The less money you are willing to you invest in yourself, the more time you will spend [exponentially] to overcome lack of funds.

In a nutshell, you can actually become quite successful on the Internet- generating a modest four figures a month- with virtually no out-of-pocket expenses. However...
Do plan on exercising Due Diligence and spending thousands of hours.

Hence, why it is critically important to choose something that you are 100% *absolutely* passionate about- as the end-consumer hobbyist!

I apologize if the blunt truth of the matter 'takes the wind out of your sails'...but, again- I wish someone was this brutally honest with me years ago!

“This will increase your profitability substantially, while cutting down your work load!”

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Chapter #1:

Foundation in Financial IQ

Definition Of Insanity

Naturally, most if not all of us want and crave for something better. It is all part of us if we want a bigger car, a better house, buying good things for the family. We keep hoping for more but, in order to get what you don’t have, you have got to do something you have never done before.

That simply means:

Doing the same thing over and over again YET expecting different results!

As an employee, you can’t stay at the same job forever and hope that a miracle will happen and your boss will suddenly give you a raise. You will be lucky that there is no downsizing in your company. Switching to another company will only provide a short term solution to a long term problem.

Sure, you can take up a second or even third job, but do you have enough hours and stamina in a day to sustain it?

The bottom-line: Trading time for money isn’t wise financial sense in the long term. You keep on increasing the hours just to win the rat race, but in the end of the day, you are still a rat on the mill!

Increasing your wages only puts you in a higher tax bracket. Your salaries increase but so does your expenses on your house and car. How will you invest in yourself when all the time you spend working for a company, working for the government paying taxes and working for the bank paying off your house and car? What if you fall sick and can’t work tomorrow? Will the government take care of your family?

I highly doubt so.

So isn’t it time you take your finances a tad more seriously?

What Is Money?

You see, there are many ideas of what people think money is.

Some say it is a form of measurement.

Yes, but a measurement of what? Wealth? In the olden days, people measured wealth by how many cows, sheep and horses they had. But do people measure wealth today by your cows and horses? How about slaves? Was there a time where manpower is considered a hot commodity? Are slaves worth anything today? Are your dollar bills sitting in the bank going to protect you if a recession strikes the country? No, wealth can not be measured by the dollar bill.

Some say it is a form of power.

Yes, money can give you power, but if you are stuck on a desert island forever with a trillion dollars, will that money mean squat to you? If someone offered you water and a helicopter to fly out of there, you would trade all your money in a split second, so money is not an accurate measurement of power – it heavily depends on how and wisely you use it (hint!).

Many believe it is the root of all evil… and several others take on this belief without much questioning.

Now, now, now… money is NOT the root of all evil (otherwise, why do you think churches still accept monetary donation and charity?). The love of money is the root of all evil. Remember, money is an excellent servant but a terrible master. If you are trading your life away for the dollar, money then has power over your time and life.

And unless you have proper financial intelligence, the lack of money can spawn a lot of evil thinking and negative mindset as observed in primarily cheats, thieves, criminals, breakups, freeloaders, cheapskates, and more to name.

But what is money, really?

Money is an idea, backed by confidence.

While money has naturally been developed by merchants in the older days to replace the questionable barter system, money today is literally invented by the rich and wealthy.

Entrepreneurs are willing to part with their money to buy other people’s time. Other people’s time i.e. employees and self-employed people becomes their employer’s asset and the employers this priceless resource to go on to create more wealth for themselves.

And here’s the thing: as long as you work for money, you are enslaved by it! 80% - 90% of the populations today are being enslaved involuntarily.

What we don’t realize is that there is a part of our soul that cannot be bought at whatever price. Would you chop off your little finger if your boss offered you 24 months of your salary immediately? You and I know we are worth more than that. But when you hear of cases of people selling their body parts for cash in some countries, we can have our eyeballs pop out of our eye sockets.

On the other hand, we occasionally DO sell out a part of ourselves for money like a donkey and a carrot.

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The Profit Funnel Plan

Nothing warms the cockles of a salesperson more than getting a new client. Often you are able to secure that new client because you have a quality core good or service that is provided at a competitive price.

While you may not make a great deal off that initial offering, there will no doubt be the chance to build on your initial rapport with your new client and engage in the task many sales people know as “up-selling.”

That is where the concept of the Profit Tunnel comes into play.

The Profit Tunnel is your pathway to building a relationship with your customer that begins with the purchase of initial goods or services. Once that initial relationship is established, you build on that relationship by evaluating the needs of your client and identify other goods or services that will also benefit your customer.

As you are able to acquaint, interest, and finally sell additional and often higher priced items to your customer, your profit margin will increase. The Profit Tunnel model works very well whether you are working with a brick and mortar business or going strictly with an online presence.

In both instances, the task involves winning the confidence of the prospect, identifying entry level products or services that will be of interest to the prospect, selling the prospect on the goods or services, and then continuing to offer additional products or enhancements that will make life even easier for that former prospect that is now your customer.

Low Ticket

When it comes to winning the confidence of a prospect, nothing speaks louder than a good deal. Persons who are responsible for securing goods and services for their employer love to save the company money.

It enhances his or her reputation with the officers and owners. At the same time, no one wants to end up with a low cost service that ends up being a dud. This means the good or service needs to perform well along with being cost efficient.

Your job is to match low cost quality goods or services with the business type of your prospect. Once you demonstrate how one of your low cost offerings will consistently outperform the competition and save money for the prospect’s employer, you will be poised to help roll out your low cost offering throughout the organization, making your profit in volume distribution initially.

Once your offering is functioning throughout the organization, you may find that not only do you have the ear of your initial contact, but now you have the ability to interact with persons throughout the organization that may be interested in other offerings that you can supply.

Providing additional goods or services that are in a similar price range will be another way you will increase the profit margin. This is sometimes referred to as lateral selling.

Simply put, you are not really pushing items with a higher price tag, or even enhancements to services you have already sold which would increase the profits. You are simply broadening your current situation to include more of the same, from a charge perspective.

There is nothing wrong with lateral selling. In fact, it can be quite profitable. However, in time it reaches a point where there is no more room for more of the same and you need to move on to the next level.

Now safely ensconced with several low cost offerings, you can begin to look at other needs of your customer. Chances are you have goods or services that may be used on a less frequent basis, but carry a higher price tag.

With your low cost items working just fine for your client, you will easily be able to gain attention for these mid priced offerings.

As part of your presentation, it is important to demonstrate not only what you have to offer today, but also be prepared to present the attributes of the offering in such a way that your client can begin to brainstorm possibly uses within the organization.

You may want to have one or two ideas ready, just to prime the thinking process, if necessary. But the more your client can come up with possible uses, the greater his ownership of using the mid ticket item will become, and the closer you will be to another sale.

Be prepared to have to wait until the timing is right to spring your mid ticket item on your client. If the item is only going to be used a few times a year, the interest level may not be there until the time is growing near for the next relevant event.

By all means introduce the item but if your client wants to put off the discussion until closer to time, lock in a date and time to renew the discussions.