Tag Archives: Personal Use

Instant Cash Systems Personal Use Ebook

Ebook Sample Content Preview:

Introduction

One thing, which a lot of Internet marketers struggle with is coming up with cash to grow their businesses. When you’re just getting started, you may be out of work or barely making ends meet. Even coming up with $9 to buy a domain name or get web hosting can be difficult.

The biggest problem is the fact that most affiliate programs pay slowly. A few pay weekly, but most pay weekly or monthly. A few even pay quarterly!

But there are affiliate programs out there that actually pay instantly. Whenever you get a sale, the money goes straight to your PayPal account!

In this report, you are going to learn how to find these affiliate programs that pay instantly, and how to promote them effectively in order to start making money as quickly as possible.

Get a PayPal Account

The first thing you need to do is get a PayPal account. PayPal is available in most countries:

http://www.paypal.com

You can accept money without verifying your account, but you will need to add a legitimate bank account and credit or debit card to your account in order to accept larger amounts of money. Be sure to do that as soon as possible.

If your country doesn’t allow PayPal, you might consider partnering with someone in a country that does. It may be difficult to find someone you trust, but if you do, it will be mutually beneficial to split earnings.

The PayPal Debit Card

If you are in the United States, be sure to take advantage of the PayPal debit card. It can take several days to send your money to your bank account so you can access it, but with the debit card you can spend it immediately or withdraw it from any ATM.

Finding Instant Cash Affiliate Programs

Once you have a PayPal account, your next step is to find affiliate programs that pay instantly. This USED to be difficult, because the majority of affiliate programs don’t do this.

The Solution is http://www.jvzoo.com ?

Grab a Domain Name

In order to promote quickly, you’re going to need a domain name. Don’t panic! You only need a few dollars for this. You can buy a .com (more searched for) or a .info domain for this, and they are only about $2 or $3, depending on where you get them.

I use:

http://www.namecheap.com (I highly recommend .com)

NameCheap charges, at the time of writing this, just $0.88 for a .info the first year, and $10.47 for every year after that. It’s very inexpensive, and you won’t need hosting at first.

Once you buy a domain name, you can simply set it inside NameCheap (or another registrar) to forward directly to your affiliate link. This is important, because you want to be able to link directly to your affiliate link without worrying about people seeing it as an affiliate link!

Once you have a domain name that matches the product you’re promoting, forward it to your affiliate link URL and you can get started promoting it!

Promoting for Instant Cash

In order to get paid quickly, you need to get traffic quickly. On the internet, getting customers right away can be difficult. Let’s look at some of the most popular ways to get traffic quickly.

Pay Per Click

The first thought most people have when they think about getting traffic quickly is PPC. Programs like Google AdWords do make it easy to get traffic immediately, but there’s one major problem.

When you are promoting mostly lower priced products, the high costs associated with PPC marketing can eat up profits quickly. In fact, unless you’re highly experienced with PPC, you can actually lose money!
My advice is to avoid PPC right now.

Forum Marketing

One of the best ways to get money instantly is through forums. This can be tricky, though. Most forums don’t allow signatures to contain commercial links, and those that do usually don’t allow affiliate links.

There are two ways around this:

1. You can set up a blog or website on your domain and direct people to that. Of course, that requires hosting.

2. Or you can look for forums that allow affiliate links in signatures.

It’s going to be pretty difficult to find forums that allow affiliate links. You could post your domain that redirects and hope people don’t notice it’s an affiliate link because it’s masked by the domain, but that’s risky. You could end up being banned and losing all of the work you’ve done.

It’s better to set up a website to send people to if you can. That way you don’t break any rules and your posts will stick around making you money for longer.

Some forums have a Buy, Sell, and Trade area or Classified Ads area. This is a great way to get traffic, and they will sometimes let a masked affiliate link slide by.

Blog Comments

Many blogs have a ton of traffic, and you can make use of this traffic by posting comments on their most popular posts and putting your link in the URL field.

Be sure to read each post before you comment, and never place a link directly in the body of the comment. You stand a far greater chance of having your comments approved if you comment directly on the post and keep your URL in the appropriate location.

Email Marketing

If you have an email list, this is obviously the perfect way to make money from these programs. Send them targeted offers and you will make money very quickly!

Twitter & Facebook

Like email marketing, social marketing can make you cash very quickly if you already have a large friends list. Just be careful to post plenty of content and don’t post one affiliate link after another, otherwise your lists will shrink quickly!

Workstation Pro Genesis Theme Framework Personal Use Template

Standout from the Crowd Using this Stunning Premium Workstation Pro Genesis WordPress Theme!

If you are a blogger, niche marketer or an internet entrepreneur, having a nice-looking blog or website is a plus to stand from the crowd.

You see, branding has a lot to do with making money on the internet as you can't simply promote products without building trust to your audience first.

Inside this product is a package of well-designed WordPress Theme that will help your blog be one of the authority by having a good looking theme.

Ecover Smart Templates Personal Use Graphic

Easily Create Your Own Professional Grade Product Covers In Just Minutes!

The Ultimate Photoshop Smart Templates for creating high-converting ebook covers and product shots.

STOP Wasting Time and Money Having Your Product Covers Created!

Create Unlimited Product Shots
Really valuable resource, Massive on quality and quantity!
54 Different Product Models to choose from
Turn yourself into experienced designer in minutes!
Make More Money using our action scripts
No more hassles with graphic designer
No monthly fees...

Get Instant Access Now

What Is Ecover Smart Templates?

Think of it like a Photoshop Template that converts flat cover art into tangible-looking 3D product shots.
With a single click, your cover converts into a presentable ready-to-sell graphic.

“eCover Smart Templates” is a collection of PSD smart templates that automatically create photo realistic 3D eCovers, all within Photoshop. So if you already have Photoshop, you’re all set… you don’t need any other 3D making software, AND you just need some very basic Photoshop experience.

Want to give your info products an instant makeover?

If you sell any kind of intangible products online like ebooks, software, apps, etc.. having a good looking “virtual” cover for your product is a must. A nice 3D eCover adds more perceived value to your product, it makes you stand out from the competition, it makes your product look more professional, it’s great for branding, etc..

This brand new set of premium quality Ecover Smart Templates will help you do just that. And the best part is, you don’t have to be a “techy” person or have any design skills at all. These brand new smart templates will do the job for you. All you need is Adobe Photoshop and a few minutes of free time.

This package consists of Photoshop Smart Templates. If this sounds a little too technical for you, don’t worry – these things are REALLY easy to use. As long as you have Adobe Photoshop you’ll be able to create killer 3D eCovers in just a few minutes.

How The Smart Template Work?

Start Creating Product Shots In Just A Couple Simple Steps.

When it comes to creating 3D eCovers, Photoshop smart templates are hands down the best way to go. They're faster and easier to use than action scripts. And Photoshop creates much better results than any other stand alone "eCover makers" out there. All you have to do is double click on the "smart layer", edit it as you like, then when you save it all the saved effects will get applied to this new saved smart layer. Now that you know how smart templates work, let me show you what you get with "Ecover Smart Templates"...

Make A Big Impression. Turn Flat Covers Into Tangible-Looking Products.

It’s been said that readers will judge your book by its cover — and quickly. Statistics show, the average person will decide to buy your book within 8 seconds of seeing your cover. Making your cover look like a book online will place a sense of tangibility in your prospect’s eyes. In return, this has been known to increase sales and conversions for you.

There's a lot of good reasons why you need a nice 3D eCover for your product. And that's why I want to give you some tools to help you create AWESOME 3D eCovers.

Isobux Explained Personal Use Ebook

Ebook Sample Content Preview:

IsoBux is a PTC website that if used correctly will make you money just by clicking on 4 ads a day or around three minutes work. How much you make depends on you. There are three types of membership standard, golden and ultimate. De-pending on the type of membership you have will determine just how much money you will make from clicking those four ads a day.

As a standard member you earn $0.05 per standard ad and $0.002 per referral clicking a standard ad. With a max of 150 direct and 100 rented, this gives you a max earning of $2.02 per day if they all click on four standard ads + your clicks.

As a golden member you earn $0.01 per standard ad and $0.005 per referral. With unlimited direct and a max of 2000 rented. This gives you the opportunity to make a max of $40.04 per day from just your rented referral and unlimited from direct depending on how many direct referrals you have + your clicks. A golden membership cost $70 per year.

As a ultimate member you earn $0.02 per standard ad and $0.015 per referral with unlimited direct and rented. So earnings are unlimited but lets base it on golden limits, this would give you $120.08 per day for rented if they all 2000 click their four standard ads + your clicks. A ultimate membership cost $799 per year.

Believe it or not most people who join these sites give up and fail because they don’t understand the principle of it. To put it into a nut shell it is a numbers game the more referrals you have the more you make and the less work you have to do.

You can achieve this through no out of pocket expense by this I mean non of your own personal money. You will need to invest back into the site the money you make through your clicks and referrals till you reach max. This will take some time though.

Most will start off as a standard member so your earnings are limited. Your goal is to get 150 direct referrals or as many as you can. These will not cost you any-thing to keep rented referrals do.

How do I get direct referrals the best way is get friends and family to sign up un-der you. Use social media like Facebook to post your referral link. Once you start getting direct referrals your earnings will increase. Once you have made $1.00 you need to rent your first 5 rented referrals. Transfer the $1.00 to your pur-chase balance. Now $1 will buy you 5 rented referrals for 30 days.

**As a standard member do not turn on autopay you do not make enough per referral to afford it. **

To make money on IsoBux you need to click on your advertisements every day. These ads reset everyday at a specific time know as server time. For IsoBux this is 00:00 server time, which works out to be 7pm eastern standard time (USA). You will know when the server has reset because on the top of the ads page you will see this.

Now all you have to do is click your ads for the day to earn your money, and earn from your referrals the next day. This forces members whom have referrals to click daily so they can earn their commis-sion from their refer-rals.

As you can see your not going to get rich quick, and that is the #1 reason why people quit this. Your not going to make the money by just you clicking alone you need referrals. Whether rented or direct you need them end of story. Below is an example of each of the different memberships earnings.

How to get direct referrals:

Anyone can get rented referrals you pay for them and you get them, direct refer-rals can be a little harder to get. To do this you are gong to need some good strategies. Below you will find some ways that I use personally to get new direct referrals.

This eBook believe it or not you can actually get new direct referrals for Iso-Bux by giving away this eBook for free. What better way to get and keep a referral active by teaching them how to use the site and make money. But in order for it to work you need to be a member of the site which is free to join as a standard member.

Ok so as a member you are one step closer to getting your own IsoBux refer-ral system. The next step will give you two options option one is free option two will cost you the price of a cup of coffee.

Special offer for RRW members is included at the end of this book

Using new PTC sites to promote IsoBux, new sites are popping up every day and we must use these to our advantage. Because they are new they usually offer free limited upgrades or purchase money for signing up. This is good because there are not a lot of ads on these sites so your completion is lim-ited. A great way to find these new sites is from ads you click on like this. These sites show us new sites and what's for offer. All we have to do is sign up and decide what is the best option to get members from this site to join IsoBux. I use this method a lot and get some good results from it.

Simply look and see what every-one is not doing, for example on one site no one was using the login ad. This is the banner ads you see when you login at serv-er reset. So for $2 they were offering a 10 day special for $2 usually you will get 1 day for that amount. So for the next 10 days My IsoBux banner will be shown to every member of this site when they login. So use the ads to your advantage, it may cost some money but it is worth it in the end. If you get 50 referrals from a campaign that’s $1 a day if you are a golden member if they only click on 4 ads per day. So after 2 days you made your money back from then on it is profit.

Traffic exchanges these are sites that you visit other members sites in return you earn credits for views of your sites you wish to promote. Its kind of like the PTC but instead of money you earn web views.
These are just a few ways to promote and get direct referrals to IsoBux, all it takes is a bit of imagination and the list is endless.

Facebook Live Marketing Personal Use Ebook

Ebook Sample Content Preview:

Introduction

Since it launched last August and became available to all users this January, Facebook Live has quickly become a game changer. Media companies like CNN, Viacom, the New York Times, and Buzz Feed have used Live to experiment with new video formats and expand their audiences.

Facebook isn’t the first social platform to debut a live streaming feature. Periscope and Meerkat broke ground in early 2015; YouTube has supported live streams for years; and Amazon built a massive live gaming community through Twitch. Nevertheless, Facebook Live, in particular, holds a clear appeal for brands.

Many brands have already carved out a chunk of the social network’s massive user ship. Now they can easily share Facebook Live videos with fans, friends, and followers without having to build a new audience from the ground up.

Facebook is also sweetening the pot with helpful capabilities such as live events, twoperson broadcasts, comment feeds, and filters. And they might launch mid-roll ads soon, which could give brand an alternative revenue source.

Given these benefits, many businesses – from auto manufacturers to makeup companies – are using Facebook Live to grow their audiences. Brands that are new to live streaming, however, might be wondering how to plan and launch a successful Facebook Live video.

We’ve created a comprehensive guide that covers everything you need to know about Facebook Live Marketing.

Let’s get started!

Chapter 1

Facebook Live: An Overview

What is Facebook Live?

Facebook Live is the social network’s live-streaming video functionality. Users can broadcast live videos using only their smart phones. It’s available to all Pages and profiles on Facebook for IOS, Android, and the Facebook Mentions app. additionally; live broadcasts can be streamed in Facebook groups and events.

When the network first introduced live video in August 2015, the feature was limited to Facebook Mentions, an app available to public figures such as celebrities, athletes, musicians, politicians, and other influencers.

Then in December 2015, Facebook began to make the feature public, releasing it to a small subset of users in the U.S. and verified Pages, then to the rest of the country at the end of January 2016. It became available outside the U.S. at the end of February 2016. Facebook has since introduced a number of live video features.

Why live video matters so much for marketers?

To truly understand why live video is a big deal, you have to look at the ever-increasing prominence of social video.

While video has always been popular online, the dominance of social media and the rise of mobile usage have all but ensured social video’s position as the reigning monarch of content. Users continue to produce—and watch—more video at greater rates than ever before.

What you should know about social video:

One-third of all online activity is spent watching video

Online video streaming will grow to more than 80 percent of all consumer internet traffic by 2020, according to predictions from tech company Cisco

92 percent of mobile video consumers share videos with others, according to strategic consulting and digital business firm Insivia

What you should know about Facebook video:

Native Facebook videos get more organic reach—that is, they’re seen by more users, even without promotion—than any other type of content (a whopping 135 percent more than photos), according to Social bakers

Users watch 100 million hours of video on Facebook every day

Facebook boasted 8 billion video views daily as of November 2015 (the last time the platform released video numbers)—double the amount it had in April of that same year Beyond the popularity of social video in general, Live video brings with it specific benefits.

What you should know about Facebook Live:

People comment 10 times more on Facebook Live videos than on regular videos.

The average time people spend watching Live videos is more than three times longer than video that isn’t live.

One in five Facebook users watches Facebook Live.

People in more than 60 countries can share Facebook Live video.

More than 50 percent of people watching live videos are using Android devices.

Facebook has invested heavily in Live video. The platform has signed as many as 140 contracts with media companies and celebrities to produce Live videos—including the likes of the New York Times, Buzz Feed, comedian Kevin Hart, and chef Gordon Ramsay—paying a total of $50 million.

It’s fast—for the final 2016 presidential debate, a study by media streaming service provider Wowza found that Facebook’s live-stream had the lowest latency, beating out satellite and cable for some viewers and delivering its stream at an average 13-second delay (as low as seven seconds for some viewers)

The previous record was held by Buzz Feed’s exploding watermelon video, which garnered more than 800,000 simultaneous viewers while it was streaming live and has since racked up a grand total of more than 10 million views—#watermelon even ended up trending on Twitter And of course, when it comes to that most critical of Facebook marketing elements—organic reach—live video can be a huge help.

Facebook considers Live video a distinct content type from other video shared on the platform. This distinction is important for brands because it means that the Facebook algorithm treats native video and Live video differently, with Live videos more likely to appear higher in News Feed while they’re live.

Facebook Live video also has its own notification system. The network explained that when someone goes Live: “People who frequently engage with or have recently interacted with a person or Page going Live may receive a notification.” This feature gives greater prominence to live videos and helps keep brands who broadcast top-ofmind. And let’s not forget expectations for live video. While viewers expect social video to be polished, audiences often enjoy the opposite in Live video.

In other words, there are plenty of good reasons to give Facebook Live video a try.

A. Facebook Live: Features

Not only does Facebook Live give brands access to an immense audience—potentially the entirety of Facebook, which currently boasts 1.13 daily active users—it also offers a range of features.

Notifications

It has its own notification system. By default, users’ live video notifications are set to ‘on’. People who frequently engage with or have recently interacted with a person or Page going Live may receive a notification.

Invite friends

When a user is watching a broadcast, they can choose to send an invitation to a friend to watch with them. This option is available from within the live video.

Image via Facebook.

Maps

The map displays all live broadcasts currently happening around the world, each one represented by a blue dot, with larger dots indicating more popular broadcasts.

Hovering over a dot pulls up a preview of the stream, including a counter showing how many people are currently watching it, and a timer showing how long the broadcast has been playing. Users can choose to zoom in to explore broadcasts in more specific areas.

Image via Facebook Live Map.

Additionally, a panel to on the left side of the screen features a list of the most popular current live broadcasts. As with the dots, hovering over one shows both where the broadcast originated and where people are streaming it from.

Facebook Live Marketing Accelerator Personal Use Video

Thank you for your purchase!

You have made the right investment!

Welcome to the surging, Dominant Video Age!

According to nearly 70 digital marketers, live video is poised to explode on social platforms in 2017.

Video production is going to be a major theme for social media in 2017, and live video, in particular, is going to grow greatly.

Facebook is evolving. What started out as a place to share cat photos has turned into a network of 1.79 billion active users? That's billion, with a 'B'.

The most important reason to test out live video is the increased reach.

Live videos get a boost in Facebook's algorithm, giving you a push into more and more people's feeds.

People love authenticity. The best part of Facebook Live videos is that they will give you an "into-the-moment" feels, potentially increasing your views, shares and audience reach.

A large part of your competition is likely already investing in online advertising especially on Facebook. Needless to say, Facebook Live is hot today.

Take advantage of this golden opportunity to harness the revenue-boosting power of Facebook Live.

Explore the tools and tips shared in these expert Training videos which are simple yet sophisticated enough to take your Facebook Live Marketing strategy to the next level, no matter where you’re starting from.

DOWNLOAD Our High Definition Videos Now!

With live streaming, you have the chance to really connect with your audience, answer their questions in real-time and share product and service tips and tricks — so that you become the trusted source.

Get more tips and get updated about creating and setting up engaging broadcasts on Facebook Live by downloading this incredible Facebook Live Marketing HD Training.
Get the maximum out of our video tutorials that are...

A comprehensive resource to market your brand effectively using the Facebook Live platform.
Easy to comprehend with a step by step guide
One time Investment and consistent returns
Vital in driving users to your most valuable content

Introducing...

Facebook Live Marketing HD Video Training!

This is a complete collection of 15 High Definition videos with step by step content. Here's the breakdown

In Video #1: which is the Introduction video, you will get a detailed explanation of what will be included in the complete training, so that you can have a clear vision of what to expect from it.

In Video #2: You will learn what Facebook Live is all about and an overview of its notable features that you can make use of to achieve the most desired results.

In Video #3: You will understand why Facebook Live is an effective advertising medium and a big deal for marketers.

In Video #4: You will be updated about the latest predictions expected to happen in Facebook Live in 2017.

In Video #5: You will learn about how to get started with Facebook Live and how to develop a Facebook Live Plan.

In Video #6: You will learn a set of steps on how to use different Facebook Live features.

In Videos #7: You will find out the best tips for marketing on Facebook Live for any kind of businesses.

In Video #8: You'll discover tips to improve the reach of your Facebook Live video broadcasts.

In Video #9 : You will find out a few of our favorite ways to make Facebook’s live streaming feature work for your YouTube channel.

In Video #10: You will learn a number of different ways to use Live. These are a few of the ones that are most relevant for brands.

In Video #11: You will learn the strategies which successful brands are adopting for using streaming video today.

In Video #12: You will find a step by step guide which will explain how Ad breaks work, how to set them up, how to activate an ad break, and how to receive payments.

In Video #13: You will discover what you’ll need to create your own Facebook Live broadcasts, ranging from free to professional options.

In Video #14: You will find out some creative ways to reuse the videos in your marketing.

In Video #15: Facebook offers a wide array of metrics to measure the success of your live and on-demand videos. In this section, You will find top five metrics that are especially useful, plus how they can help you optimize your livestreaming strategy.

Website 101 Personal Use Ebook With Audio

Ebook Sample Content Preview:

Getting Help for Your Website

Running a website takes up a lot of time. You need to create new con-tent. Then, you need to promote that content after you publish it. The content has to be really good in this competitive environment. If yours is not, another website with better content is right around the proverbial corner. A good plan may be to seek out the help of others.

Outsourcing

This will be the most expensive option and one that is not completely necessary. But, it probably will be the quickest. Plus, the fact that you are paying for your content means that you can be strict about the stand-ards you receive. If you don’t like what someone is producing, you can ei-ther ask for improvements or find someone else.

College Internships

One dilemma college students face when graduating is not having any ex-perience. How do they get experience when they haven't been in the workplace? If you advertise an internship, you can have them help you with your website, and they can get that much-needed experience. You may even be able to work with the school so that the student can get col-lege credits for the work.

Guest Posts

When your website gets a bit more known, you may find people starting to reach out to you to write for your website. They will do it for free in exchange for a byline which points back to their website. This can be a great way to get content created for your website and gives the guest poster some exposure to his or her website. One thing you want to stay away from, however, is guest posting exchanges. These have been re-cently frowned upon in the search engines.

Public Domain Information

Public Domain information is freely available to anyone for the taking. You can do as you choose with it, including commercial endeavors. There are several rules as to when something becomes part of the Public Do-main, and you should seek out the advice of a qualified professional. There are entire courses and books dedicated to this topic.

Private Label Rights

A Private Label Rights (PLR) product is one where valid holders of those products can use them as specified by the PLR agreement. These rights vary across the product creators. But, they often allow you to alter the content, sell it to others, and use them as giveaways for list building. If you decide to use these for your website, make sure you are allowed to do so and that you can modify them to enhance their value.

Great Resources for Website Owners

The following are some resources that website owners can use to get the most out of their websites. Be aware that these resources can change over time and others are constantly coming onto the scene.

Grammar Resources

Readers take you much more seriously when your website doesn’t contain grammar errors. The two biggest resources website owners can start with are: Grammarly.com and HemmingwayApp.com. Both have free and paid versions. Start out with the free versions and as your website becomes more established, you can decide if you want to upgrade.

Copyscape

It’s never a good idea to copy the work of others. It is okay to reference short segments of other people’s work as long as you give them credit. This is a copyright term known as fair use. However, if you want to en-sure your documents have not been published elsewhere use Copy-scape.com.

Amazon and Kindle

Amazon has a large amount of resources available to website owners. If you are in the beginning stages of your website, you will need to learn much about what needs to be done. They also have several resources for advanced website owners.

Keep in mind that you can also use Kindle books as ideas on what to write about for your niche. There are thousands of books available in just about any category. Sometimes, all that is needed is to scan the table of con-tents to generate an idea or two for your website.

Udemy.com

Udemy has many classes available for website owners. Udemy offers courses for free as well as paid options. When seeking paid options, make sure you search online for coupons as you can get large discounts for courses that you take. Sometimes, those coupons knock down the price to $0, which obviously means it’s free.

Hosting Reviews from HostingFacts.com

Website hosting companies fall in and out of popularity. As such, you want an updated resource to help you determine which host to choose in case you run into trouble with your current company. Since hosting is cheap, you have the option of signing on with multiple companies. This gives you the capability of switching if one company goes down and takes your site with it. You simply point your name server to the alternative company, and you’ll be up and running in minutes. It used to take several hours to several days for name servers to propagate through the system. Today, it often happens in minutes. That’s why this could be a viable technique to keep your website running.

How Much Advertising Should Be on Your Website?

If you start getting good traffic on your website, why not put up some ad-vertising to make money? This is what many new website owners believe, but it could be hurting them.

Online advertising isn’t what it used to be. Web users are becoming more savvy and sophisticated. They are ignoring banners and other ads. It's a concept known as ad blindness. In the early days of the web, you simply had to send traffic to your ad-enabled website, and you were sitting pretty as far as revenue was concerned. This is no longer the case.

It’s a good idea for new webmasters to keep the advertising to a mini-mum, if at all. Initially, your website is unestablished. Google doesn’t like websites that focus primarily on making money. Instead, if you focus on creating value for your readers, you will gain authority. Google will notice this authority and reward you with better rankings. As your web-site increases its rankings and authority, you can slowly incorporate some advertising where it makes sense.

Make sure when you add your advertising to test its effectiveness. Test where on the page it works the best and which ads are doing better than others. You can use the concepts of split testing and click through rates to get this information. Many advertising platforms allow you to add code to certain pages to determine the conversions of the ad placement. If you find that your advertising is not bringing you a good return, find other ways to make money with your website.

An alternative to advertising is affiliate sales. You contract with major companies, such as Target, WalMart, etc. They give you a coded link that you place on your website. Usually, this link is incorporated into the con-tent on your website. If visitors click on that link and purchase products as a result, you receive a commission from the vendor.

If you decide to use any form of advertising, and/or affiliate sales, make sure it is relevant to the theme of your website. You will confuse readers if you advertise baby carriages on a website about Forex Investing. Some-times, you can connect products in a unique and innovative manner. But, it should always fit into the message of your website.

Whatever monetization strategy you decide upon, make your number one objective offering value to your readers. This could be in the form of of-fering reviews on products, revealing scams, or it could simply be an up-date to what is going on in your life.

Issues You May Face as a Webmaster

Owning a website is a fun and exciting experience. But, once in a while, you are likely to come across some issues that get in the way of your ef-forts. Here are some common ones to consider.

Getting Hacked

Many websites get hacked. It’s a fact of life. If yours is one that has never been hacked, consider yourself lucky. However, it could be only a matter of time before it happens. The more popular your website becomes, the more likely it will be to get hacked.

One way to reduce the occurrence of hacking is to make sure you have strong passwords. This is for any aspect of your website. Your password for your registrar should not be the same for your hosting, and your host-ing should not be the same if you have a WordPress installation.

It’s understandably annoying to have to memorize all of those passwords, especially the more complicated they become. And they should be com-plicated. You should set them with uppercase and lowercase letters. Put some numbers and symbols in them if allowed. Try to make the passwords as long as possible. It would take a hacker several hundreds of years to brute force attack a password with 15 or more characters.

Not Having a Back Up Plan

Backing up your website or your hosting files is an activity that many webmasters put off until it’s too late. Many hosting companies will adver-tise that they back up your files, but you may have to wait days before they can restore it. If you do rely on them, make sure you are clear on what they include in those backups. Don’t just assume everything you put on your server will be part of the backup. Another issue is the frequency at which they perform backups. If they only do it once a month, but you update your website frequently, you could still lose important infor-mation.

Sales Psychology Personal Use Ebook

Ebook Sample Content Preview:

Introduction

Salespeople have been using human psychology to their benefit to close sales for hundreds of years. Since the days of the ubiquitous “snake oil” salesmen, the way the brain works in response to negotiation and purchase has been examined in depth to figure out exactly how and why we respond to an offer in the manner that we do.

Luckily for everyone involved - salespeople and prospects - we’ve advanced to a point where we can sell without being deceptive, simply by matching the prospects’ wants, needs, and desires to the product, service or ideas we’re selling.

The very best salespeople have always been the ones who use their intuition and empathy to learn about their prospects both as a group and individually. They generally have an open mind and a wide-open view of the world. Top salespeople enjoy learning new things that directly oppose their own views, and they love a good debate. The ability to study each potential buyer and respond immediately and appropriately to their verbal and physical cues is essential to anyone who depends on sales for their livelihood.

In this e-book, we’ll take a look at the history of psychology in sales, what makes psychology so important in sales, and the key strategies we can utilize to best close the deal. We’ll also discover how to best use psychology and reverse psychology in our negotiations with prospects.

History of Psychology in Sales

Interestingly enough, snake oil salesmen really did sell oil - but it had no oil in it that came from any snake. Usually, a mixture of mineral oil, beef fat, camphor, and a few other ingredients, the original snake oil salesman, Clark Stanley of Stanley's Snake Oil Liniment was sued by the United States government in 1917 for misrepresenting the ingredients of the oil. A $20 judgment was placed, and thereafter, anyone doing shady business was deemed a "snake oil salesman".

During the late 1800s to early 1900s “Pyramid Selling” became a popular means of sales of cash registers, and was originally started by John H. Patterson. The idea behind pyramid selling was that a business owner would purchase a cash register, and then be tasked with demonstrating his cash register to other business owners within his geographic area and selling them on the cash register as well. Pyramid selling (also known as pyramid scheming) is today defined as financial fraud, and shouldn't be confused with Multi-Level Marketing, which is a legitimate sales platform, usually selling a physical product.

In the early 1900s, several different sales techniques came to the fore - both legitimate and otherwise. In 1918, a man named Grant Nablo claimed that he could size up a prospect by looking at the shape of their forehead. Reportedly, a prospect with a “high” forehead would be an easier sale to close as they had more room for creativity and imagination, and would be less likely to be put off by new ideas and ingenuity.

Interestingly, in 1923 the Ford Motor Company adopted Nablo’s theory and began including its instruction within their sales training. “Sell the vehicle according to the shape of the prospect’s head”, it read.

The 1940s and 1950s were huge when it came to developing sales techniques, strategies, and methods. Relationship selling, barrier selling, and the SELL method (Show, Explain, Lead to benefits, Let them talk) were all developed in the early-to-mid 1940s. The most popular of these was relationship selling, created by Dale Carnegie, and still very widely used today by most sales professionals.

During the late 1940s and early-to-mid 1950s the ADAPT method (Assessment, Discovery, Activation, Projection, Transition), ARC method (Ask, Recommend, Cross-sell, Close), and the AIDA method (Awareness, Interest, Desire, Action) were all developed and many of these methods, and hybrids of them, are still in use today.

All of these various methodologies paved the way for the future of sales. There was now a much deeper understanding and appreciation of how human psychology affected negotiation and sales. As businesses grew to sizes never before seen, the need for more advanced and complex sales methodologies grew as well. And while everything that came before had been sufficient, if not necessarily ethical, there was now a need to create new methodologies.

Before the 1960s, most sales methods relied heavily on manipulating people in a rather questionable nature. When you consider that some tactics aimed to trick the buyer into saying "yes" to a sale (barrier selling), or the canned and impersonal presentation of formula selling, there was now a distinct need for a sales methodology that was based on honesty.

Enter Xerox Corporation. Yes, the copy machine company. You simply can’t talk about innovation in psychological sales methodologies without highlighting how Xerox changed the sales playing field forever.

Back in 1968, after Xerox had lost the patent for dry photocopying, the corporation found that their sales representatives now had much more competition, and “old” ways of selling just weren’t working any longer. Xerox needed new sales strategies, so they invested over ten million dollars in research to do just that.

What this research revealed would become a brand new approach to negotiation and sales entitled Needs Satisfaction Selling. Prior to this, there really was nothing new in sales methodologies. There were crossovers and hybrids of already developed methods, but this was the first time that salespeople were actually encouraged to create longlasting relationships with their prospects and clients instead of just chasing the close.

No longer were canned presentations utilized, and trickery and excessive manipulation were now a thing of the past. With Needs Satisfaction Selling, salespeople were aiming to get the prospect involved in the sales process, instead of solidly controlling the process themselves. It was the first time that salespeople were trained to ask questions, find out what the buyer wanted and needed, and then present the features and benefits of their product or service, and explain how it filled those wants and needs. This was the very first time that salespeople were told to truly interact with their prospects

During this same time period, others were noticing that the old methods of sales weren’t effective any longer. Because of this, a deeper look at the new science of psychology had begun. Many top sellers dove into learning basic psychology as a way to tailor their sales methods to their audience, with varying degrees of success.

One of the most famous of these sales pioneers was David Sandler, a motivational sales professional who developed the Sandler Selling System, still very much in use today. The Sandler Selling System is aimed at placing the salesperson at the same level as the prospect, with mutual respect and appreciation. The system is based on honesty and the psychology of human nature and that’s the very reason why it works so well.

The 1970s and 1980s brought a few new methods into play but it has been argued that nothing truly earth-shattering happened until the 1990s ushered in the era of Relationship Selling which is still the most widelyused selling foundation today. Relationship selling is based on the fact that with growing technologies, buyers have become more intelligent and thoughtful. Relationship selling means that you work to create genuine relationships with your buying prospects, and sell to them what you know they need based on what you know they want. Building the relationship as the foundation for the sale breeds trust, loyalty, and greatly increases the chance of a referral from a satisfied client.

Sales Funnels Personal Use Ebook

Ebook Sample Content Preview:

INTRODUCTION

A sales funnel is a system set up on your website that builds rapport and trust with new and returning visitors, qualifies leads and encourages them to make a purchase.

By the time you finish this guide you'll understand what a sales funnel is, why it's so important and how to set it up.

At the heart of your sales funnel is the idea of conversion - turning casual visitors into buyers.

What is a Sales Funnel?

The sales funnel is an often used metaphor that describes the process of attracting potential customers to, and moving them through, your sales process to sort those who would be your ideal customer from those who would not.

Surely all customers are ideal customers?

That is not so. Your ideal customer is one who not only benefits from your product or service greatly but understands why they do so and are happy to act as brand ambassadors. A less than ideal customer might be one who buys your product because they like the packaging, advertising or heard about it by word of mouth - yet they might not fully understand how it works or its benefits to them. Such customers often ask for refunds or spread false information by word of mouth.

There are other reasons your potential customers or clients may not be a good match for you: their budget may not reach your product, they may already have a supplier that offers them a product they are happy with, and others may have requirements from the product that yours cannot provide.

In the offline world of sales, a sales funnel is the equivalent process of qualifying your leads.

Understanding this concept explains why you should vet your prospective customers to find a perfect match between your product or service and your customer. That's why sales funnels exist - and that's why it's vital you take the time to build and understand your funnel.

Like many systems and processes in digital marketing, your sales funnel will require consistent monitoring and tweaking to make it as effective as possible. Sales funnels may also change seasonally which demonstrates how important it is to understand your funnel and how it converts.

The sales funnel isn't just a system that moves your potential customers through a qualifying process. It's also a tool that allows you to predict how many customers you can expect to convert. Without understanding how many customers you convert it's impossible to properly budget for your advertising.

For example, if you understand that as part of your sales funnel, 12% of those potential customers who are exposed to your PPC advertising campaign become customers with a dollar value, then you can gauge appropriately how much money to spend on advertising and still realize a profit.

Sales funnels also show problems in your sales process, such as not having enough sales people to follow up on leads, a lack of knowledge about the product on the part of your sales people, a financial leak in advertising expenses, and more.

All sales funnels should involve a flowchart where the sequence can easily be visualized. It might be cliché, but what gets monitored gets managed. The sales funnel will include several steps and each can be evaluated separately.

It's important to spend some time monitoring your sales funnel. Analyzing how changes affect the conversion rates of each part of your workflow helps you fix what's losing you revenue.

It takes several months to build up a picture of your sales funnel, so be patient. You can't expect to learn anything by skipping the process and it's a huge mistake to do so. That means changing one thing at a time and giving it enough time to make a difference or not.

Making more than one alteration to the process doesn't allow you see which one is making the difference to your funnel, or what that difference is. You'll only end up confused about what's working.

Why Build a Sales Funnel?

After that overview, you may recognize how you’ve become part of other people’s sales funnels when you have visited their websites, read content, taken advantage of free offers or discounts, downloaded free information products or tools, or booked a free consultation.

That experience should hint at why you need to build a sales funnel. Simply put, a sales funnel is a highly effective tool to maximize your profits, with minimal human intervention.

Sales funnels take cold leads – those whose prior knowledge of you or your product was non-existent – and warm them up.

Creating warm leads is a process that depends on content marketing to a large degree and that’s what the outermost layer of your funnel will consist of: web content.

Web content comes in many formats, each appealing to a different kind of customer.

Many businesses offer discount fliers to the public, offers like buy one get one free, and free samples. They are all examples of businesses turning cold leads into warm. They want to build a rapport with you without pressuring you into a sale.

The idea is that if you like the sample or freebie, you're going to trust the business enough to buy from them.

That's how cold leads are turned warm in the offline, real world. Online, it's not so different. Even in today's highly connected society, we tend to distrust a website where the landing page asks for our credit card number in return for a product. We need to be wooed a little. We need to learn more about who's behind the website and why they are a good choice to buy from. We need to trust that they are an authority in the niche and not some shyster who set up a website to dupe us out of our money. That's why businesses who sell through a website face the greatest opposition to the sale and it's also why you need to establish and maintain an effective sales funnel if you hope to make your site profitable. Doing anything else only strengthens the perception that your site is untrustworthy.

Imagine if you found a website when searching for a wedding photographer but there were no photos of previous weddings, no blog posts that shared information about the site owner, and no pricing breakdown. Instead, there was just a button asking for you to click the buy button on an expensive photography package.

Your first reaction would be to leave the site and go look elsewhere, right?

Now imagine the same search, but instead of the last website, you found a site where you could browse through lots of photos from previous weddings, see the social shares of other pictures, read customer testimonials, see the pricing structure and a breakdown of services offered, and download a free guide to getting the most from your wedding photographer.

I'm guessing that given the choice, you'd go with the latter. Take this analogy a step further. You're not fully committed to the second photographer but continue to look for your ideal guy or gal. In the meantime, you receive emails from the second photographer who shares valuable tips and insights with you about making the most of your wedding photography with fun ideas like leaving disposable cameras on the dinner tables for your guests to use. He even sends you a discount voucher for his own services and offers free framing for a photo of your choice.