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Introduction:
Welcome to the latest and very easy to apply “Facebook Remarketing 2019-20” Training, designed to take you by the hand and walk you through the process of getting the most out of Facebook Remarketing in 2019-20, on behalf of your business.
I’m very excited to have you here, and I know that this will be very helpful for you.
This Exclusive Training Will Show You Step-By-Step, Topic By Topic, And Tool By Tool, What You Need To Know To Dominate Facebook Remarketing, In The Easiest Way Possible, Using The Most Effective Tools And In The Shortest Time Ever.
This Training Is Comprised Of 20 Chapters, Ready To Show You The Latest Facebook Remarketing Strategies Through 2019-20.
This Is Exactly What You Are Going To Learn:
Chapter 1: What Is Facebook Remarketing all about In 2019-20?
Chapter 2: What Do You Need Right Before Using Facebook For Remarketing By Using Your Sources?
Chapter 3: What Do You Need Right Before Using Facebook For Remarketing By Using Facebook Sources?
Chapter 4: Creating A Custom Audience By Using Your Sources
Chapter 5: Creating A Custom Audience By Using Facebook Sources
Chapter 6: Reaching New People Who Matter To Your Business With Lookalike Audiences.
Chapter 7: Using Saved Audience To Save Your Commonly Used Targeting Options
Chapter 8: Creating A Facebook Remarketing Campaign By Using Your Sources
Chapter 9: Creating A Facebook Remarketing Campaign By Using Facebook Sources
Chapter 10: Creating A “Lookalike Audience” Facebook Remarketing Campaign
Chapter 11: Creating A “Saved Audience” Facebook Remarketing Campaign
Chapter 12: Skyrocket Conversion Rates By Retargeting Specific URL Visits
Chapter 13: Dramatically Increase Lead Generation Rates By Using Page Engagement
Chapter 14: Considerably Grow ROI By Upselling To Your Past Customers
Chapter 15: Remarket To Those Who Almost Completed Their Purchase
Chapter 16: Convert Free Trial Users To Customers By Remarketing To Them
Chapter 17: Facebook Remarketing Do's And Don’ts In 2019-20
Chapter 18: Facebook Remarketing Premium Tools And Services To Consider In 2019-20
Chapter 19: Facebook Remarketing Success Stories
Chapter 20: Facebook Remarketing Frequently Asked Questions In 2019-20
Well, It’s Time For You To Start Getting The Most Out Of Facebook Remarketing In 2019-20, On Behalf Of Your Business.
I know you'll love this training.
Chapter 1: What Is Facebook Remarketing all about In 2019-20?
What is Remarketing?
Remarketing is one of the latest digital marketing techniques today. It is a procedure that allows you to follow up with audiences that may have: (i) already been converted, (ii) clicked on some adverts, (iii) previously visited your website, (iv) shown interest in your products or even (v) made some purchases from you.
About 2% of customers will usually convert the first time they visit a website. The remaining 98% of the traffic won’t patronize you for reasons only known to them. If, for instance, someone leaves your website without completing a call to action, you can draw them back to your website through the remarketing technique.
Whether it is buying a product or signing up to a service, remarketing is one major way to leave a lasting impression in the mind of your visitors.
It is so effective that it guarantees your business is placed in front of your visitor's minds even days after visiting your site.
What is Facebook Remarketing?
There are chances you must have seen some adverts on Facebook that looks like they were specifically drafted for you. Or perhaps you have spent some time reading about a particular thing on Facebook. But before you know it, you begin to see related pop ups in your feed.
If that sounds familiar, then that is Facebook remarketing.
Facebook remarketing is probably the most effective tool in the Facebook arsenal. It is the act of running Facebook ads targeted towards audiences who have visited your site but are yet to purchase, those that are already converted, and those who may not be familiar with your product but are likely to buy.
Note: If you are serious about retargeting with Facebook, there is no way you won’t use the Facebook pixel. This is a little piece of code that tracks and boosts ROI for your business. Through this tracking pixel, you can recognize your audience’s behavior and then run targeted ads to suit their browsing or search history.
How Can Remarketing Benefit My Business?
No business will be content with only a single purchase, without keeping in touch with their customers. This is why you must remarket quickly and strategically. Remarketing is known to improve conversions radically.
Simply put, each exposure to your brand makes it more likely for your existing customers to buy more and to create new customers. Thus, instead of starting over to reach unfamiliar customers, a well-placed and timed remarketing campaign will help you cut down on your marketing costs, build a customer-base easily and generate more sales. In summary, a few of the high-end benefits of remarketing for your business are as follows:
- Helps to improve your brand recall
- Increases your conversion rate
- Lowers the cost and loss of your ads
- Helps to improve the relevancy of your ads
- Allows you to uniquely target existing customers
- Boosts the effectiveness of your SEO
Why Should I use Facebook for Remarketing?
The most important benefit of remarketing with Facebook is that it helps to boost conversions and lowers the overall cost per customer acquisition.
In addition to this, using Facebook for remarketing allows you to:
- Only show your adverts to people who are genuinely interested in your product.
- Customize and improve your strategies to suit your customer’s requirements and needs.
- Reach out to a large set of prospects and target various sets of audience’s in different ways.
- Use your creativity to make different kinds of ads to target different or the same groups of people.
Additionally, your ads will occupy your audience’s Facebook feed. Through bids, you can also decide on when and where you want your adverts to be shown, thereby getting the utmost return on investment through efficient pricing.