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When you’re ready to create your first information product, start with a plan.

Outline all the things you want to cover in your product, and jot down your thoughts for each section – then begin to flesh it out from there.

Once you’ve finished the first draft, leave it for a day or two and then go back and read through it. You’ll be able to pick up any spelling and grammar errors, and you’ll be able to see how it flows and what you may want to add or change.

In addition to your main content, some elements to be sure to include in your information product are.

An Introduction – Tell your readers about you and why you are uniquely suited to create an information resource on the topic. Also include your goals for the product, what you hope they will gain from studying it.

Table of Contents – An outline of topics contained within the product.

Disclaimer – Information products often make claims about possible outcomes for the student. It is important that you include a well thought out disclaimer that states that while you believe your resources will be helpful you are not responsible for their outcome. Take a look at other info product disclaimers for ideas. If your product involves money or health issues – you may wish to even consult with a legal expert on the matter.

List of Resources – Everything you mention in your content should be condensed into an easy to review list of links.

Many successful information marketers start with a low priced special report or ebook, then move on to create more in depth products with higher prices. Others use information products to promote other aspects of their business.

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Jazz up Pets with Jewelry

Yes, that is right. Jewelry is not just for us anymore, pet owners love to spruce up the little ‘Lady’ or ‘Fido’, with jewelry too! Jewelry is something everyone loves wearing. Let it be stones, gold, silver, or pewter, there are all sorts of jewelry that everyone will like. Now, to make sure that everyone’s pets are not far behind in this race for jewelry, many people manufacture pet jewelry, yes jewelry for pets! Jewelry that includes chains, lockets, collars, and anything fancy one can envisage.

So today, the creation and manufacture of pet jewelry proves to be a lucrative business. In fact, pet owners love to spruce up their pets, and themselves, in pet jewelry. Instead of buying jewelry only for their pets, or for themselves, they now venture into buying matching jewelry for both of them. You can create any form of jewelry; made of sterling silver, pewter, or gemstones. Be as creative as possible to create jewelry designs that will entice both the pet and pet owner!

One of the most common pieces of jewelry is jewelry with a Celtic design. This jewelry can be attached either to the pets collar, or used as a pendant in the pet owners chain or necklace. Adding a special stone to the center of these pendants, make it even more attractive to your prospective customers. You can also create matching gold charms for their pets. Adding genuine stones to these charms make the charm more charming! To make the jewelry more alluring to the customer, you could offer the charm in a lovely gift box that matches the gold charm.

Another novel idea for pet jewelry is designer pet ID tags and pet ID jewelry. It is not that you have to create all this jewelry; there are many jewelry designers out there creating masterpieces out of jewelry; you could offer to sell this jewelry for these jewelers, and charge a commission for these sales, .925 sterling silver pet tags make a very stunning presence wherever the pet goes. Therefore, instead of using a cheap, ordinary, plastic, or aluminum pet tag for the pet, let pet owners have unique pets with these sterling silver pet tags.

Of course, whatever pet jewelry it is that you are creating or distributing, it is very important to have a web presence through which you can sell your pet jewelry. Create a website with pictures of this jewelry, and with information about it. Looking at the picture itself, the pet owner should feel like buying pet jewelry for their pets and themselves. Of course, the pets that are most likely to wear pet jewelry are cats and dogs. Sometimes pets require something more rugged looking, and something more masculine.

The costs for this pet jewelry should not be too high nor should it be too cheap. Sometimes the cost can go up to hundreds of dollars, while some jewelry may cost only $1! Remember to keep a reasonable price range so that both rich and poor pet owners can buy pet jewelry. Do not forget to mention the shipping and handling charges that have to be borne by the pet owner to receive the selected pet jewelry!

Pet Lovers Get Rich

Do you have any pets? If you have ever left them behind while you go on vacation, you know the big decisions that go with leaving a pet behind. You need to find someone to feed them, play with them, and walk them. Someone responsible and able to deal with your particular pet’s personality and health problems.

Well, imagine yourself in that job and imagine yourself making big bucks! People who love their animals will pay well to have someone care for them. I only recommend this for those of you who enjoy animals because otherwise it could get nasty.

As a pet-sitter, you need to charge according to the complexity of the job. A cat needs less attention than a dog, and a healthy dog less than one with a myriad of health difficulties. The amount of time you will spend with the animal should be factored into your price. You might want to check local boarding facilities for animals to see what the going rates are in your area. Divide the daily price into hours and your price should be a little higher, since you are providing individual personalized care. You might want to negotiate as well. If your client is going away for two days, the price should be your normal price, but if they are leaving for two weeks, you can offer a discount. You might also wish to give frequent traveler discounts.

Run ads in your local newspapers, hang flyers in dog-walking areas and in the veterinarian’s offices. Word of mouth is a very valuable tool also. If you are taking excellent care of animals, people will talk and you will receive more customers. Keep business cards on hand and give several to every client, so they can pass them on.

Once you have the job, make sure you understand all your responsibilities. Some pets have very strict schedules and you need to write all this down. I suggest a notebook with a page or two for each of your current clients. A small binder is ideal, you can keep current clients in front, when the owners return, move their info sheets to the back. This way your current clients will be in the front of your binder at all times.

If the animal needs medication, make sure you know where they will be kept, see if they are properly and clearly labeled, and ask the best way to give the medications. Grooming is the same, ask to see where the supplies are, and view a grooming session with the client and her pet. You should have a list of where food and toys are also. Ask that the client leave a sufficient supply of food.

Now that you have all the needed information and have met the pet, you are ready to begin. The client should leave you a key to the house so that you can enter while your services are required. Just remember, this is not a time to bring friends over or root through the fridge. You are here only for the benefit of the animal. Follow your schedule and give the animal the attention it needs, whether this be playing fetch or going for a long walk.

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Your web graphics (if you are using any) are the first things that your visitors notice.

Graphics should lend description to the site, not just decoration. A well designed header graphic tells customers a lot about your website.

There are hundreds of awesome free graphic sites, but don't be too quick to use free graphics on your main page. You want to create an original memory in the mind of your potential customer. Potential clients rarely buy from a site the first time they visit unless they are extremely motivated. But if your site makes an impression on them, they will remember what you offer and go back when they have a need for what you offer.

When remembering your website, chances are they have a very visual memory of what your site looked like – so even if they don’t happen to remember your URL, they’ll scan the search engines for ‘that site’ that they were at before. If your site looks like a hundred other sites, they might not remember you later. So use graphics to make an impression on visitors.

It can be worth the expense to buy an original web set from a graphic artist who will not sell the same graphics to anyone else.

Graphics include photographs of your products.

If you do not own a quality camera, consider borrowing one from a friend or budget in a session with a good photographer. Product images must be crisp and clean and well organized. Take some time to position items attractively for every shot. Later when you’re preparing the images for the web, take the time to crop and size each item appropriately.

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While counting calories is the cornerstone of your diet, it does you no good if you are not keeping the serving size in mind. After all, while you may think that a chocolate bar has only 150 calories, the Nutritional Facts label may only be measuring a serving size that’s less than an ounce.

A lot of the food you find at the store will be measured by the slice, by the square, or by some other arbitrary measurement. Foods like bread, sliced deli meat, cheese, and candy are some of the most popular foods that are measured in this way.

For most foods, however, the best way to make sure that you stick with the serving size guidelines is to go to the store and buy a measuring cup. Pour every food you are going to eat in the measuring cup before you take your first bite, and only eat as much as the serving size recommends. You can do this with dried foods like rice or cereal as well as liquids like soda, syrup, jelly, or iced tea.

If you find that the serving size on many of your foods is too small to be measured with a measuring cup, use a teaspoon or tablespoon. Remember that there are three teaspoons to every tablespoon.

The tricky part comes when you eat foods that are measured by weight. For these foods you may need to purchase a kitchen scale so that you may weigh your foods before eating them. Alternatively, there are charts and graphs available online that can convert many of these serving sizes into a more easily used alternative, such as cups or slices.

Simply taking the time to measure your portions before you eat will quickly help you lose weight and make it easier to total your caloric intake.