Tag Archives: Ebooks

Super Affiliate Shortcuts PLR Ebook

Introduction

You’ve probably watched those so -called super affiliates with envy, haven’t you? Don’t be embarrassed. Everyone started somewhere, and they all looked on with wide-eyed wonder as a select few individuals seemed to pull money out of thin air.

But is it really that difficult?

No! Honestly, it’s not some kind of voodoo magic. Absolutely anyone can pull in the kind of sales super affiliates do. You just need to know the tricks!

Here’s the thing… those super affiliates will often tell you to just put up some links online and that the products really “sell themselves”. Nope. That’s total bull. The fact is, only a very few products sell themselves. The rest need serious help!

Why?

Because most vendors are totally lame. Like, to the max, dude.

They may have the greatest product ever made, and they may have poured their heart and soul, and tons of money, into its development. It may have even taken them months or years!

But they fell so in love with their product that they believed everyone in the world could see its value just like they do, so they slapped up any old sales page and figure it would work.

Then they went out and tried to recruit some affiliates to sell it for them, figuring it would sell itself because it’s just such an awesome product.

WRONG!

The prospect can’t see the quality of the product until after they’ve bought it! So it doesn’t matter how good that product is if the sales page doesn’t sell it!

Here are a few of the most common factors that cause problems on sales pages:

Low response sales copy – It just doesn’t excite people. It doesn’t push any emotional buttons. It’s just blah.

Sloppy page design – This makes people fear the quality of the product and also makes them worry about scams. A professional design puts people at ease.

A sales page leak – If the sales page links to a bunch of stuff that won’t make you any money, it’s costing you sales! It shouldn’t have ads on it. It shouldn’t link to Facebook or Twitter. It shouldn’t link to the vendor’s blog. It should have critical links only!

Commission hijacking – Sometimes the vendor is just plain shady. He might have multiple payment links on the page, but only one gives you commission. The other gives him the direct sale. (It could be accidental, but it still costs you money!)

So should you promote a sales page with these types of problems?...

Yes!

If the product is solid, but the sales page is terrible, you can work with it! There are some tactics you can use to boost your conversions even on products with terrible sales pages.

In this report, you’re going to learn how to get killer sales on products with really lackluster sales pages. As long as the product is good so you don’t harm your reputation, you’re all good!

Super Affiliate Secrets

Super affiliates have a bevy of tricks at their disposal. They use these tricks to amplify their sales in a number of ways.

They Become An Authority

One thing you’ll probably notice among super affiliates is that they don’t just promote affiliate products, they also create their own.

There’s a really good reason for that. Two, actually:

It helps build authority in the niche
It helps warm audiences for other products

Think about it…

If you’ve bought a product from someone and it was a really killer product, doesn’t it give them some credibility in your eyes? Doesn’t it make them seem like an “expert”? So wouldn’t it go without saying that it would make you more likely to buy something they recommended?

Building authority is a great way to improve sales, because it gives you the credibility you need to really establish trust.

Stress Annihilator MRR Ebook

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Introduction Annihilator Stress Course

It seems like you hear it all the time from nearly every one you know – “I’m SO stressed out!” Pressures abound in this world today. Those pressures cause stress and anxiety, and often we are ill-equipped to deal with those stressors that trigger anxiety and other feelings that can make us sick. Literally, sick.

The statistics are staggering. One in every eight Americans age 18-54 suffers from an anxiety disorder. This totals over 19 million people! Research conducted by the National Institute of Mental Health has shown that anxiety disorders are the number one mental health problem among American women and are second only to alcohol and drug abuse by men.

Women suffer from anxiety and stress almost twice as much as men. Anxiety disorders are the most common mental illness in America, surpassing even depression in numbers. Anxiety is the most common mental health issue facing adults over 65 years of age. Anxiety disorders cost the U.S. $46.6 billion annually. Anxiety sufferers see an average of five doctors before being successfully diagnosed.

Unfortunately, stress and anxiety go hand in hand. In fact, one of the major symptoms of stress is anxiety. And stress accounts for 80 percent of all illnesses either directly or indirectly. In fact, stress is more dangerous than we thought. You've probably heard that it can raise your blood pressure, increasing the likelihood of a stroke in the distant future, but recently a health insurance brochure claimed that 90 percent of visits to a primary care physician were stressrelated disorders.

Health Psychology magazine reports that chronic stress can interfere with the normal function of the body's immune system. And studies have proven that stressed individuals have an increased vulnerability to catching an illness and are more susceptible to allergic, autoimmune, or cardiovascular diseases.

Doctors agree that during chronic stress, the functions of the body that are nonessential to survival, such as the digestive and immune systems, shut down. "This is why people get sick," he says. "There are also many occurrences of psychosomatic illness, an illness with an emotional or psychological side to it."

Furthermore, stress often prompts people to respond in unhealthy ways such as smoking, drinking alcohol, eating poorly, or becoming physically inactive. This damages the body in addition to the wear and tear of the stress itself.

Stress is a part of daily life. It’s how we react to it that makes all the difference in maintaining our health and well-being. Pressures occur throughout life and those pressures cause stress. You need to realize that you will never completely get rid of stress in your life, but you can learn coping techniques to turn that stress into a healthier situation.

When I first got the assignment to write this book, I immediately thought, “Sure, you can eliminate stress and anxiety by locking yourself into a room and never talking to anyone ever again”. But that wouldn’t make a very informative book, now would it?

I have suffered from anxiety disorders caused by stress for years. I have learned somewhat how to cope with that although I’m always learning new things and dealing mechanisms. So what I’ve done in this book is taken some of my own experiences and combined them with advice from experts to give you tools that will help you in stressful situations.

I’ve also outlined different ways you can face debilitating anxiety and panic attacks that many people suffer from. While researching this book, I’ve come across some amazing information and can’t wait to share it with you. I’ve learned so much myself, so let’s look at how to eliminate stress and anxiety from your life!

Chapter 1: What's The Cause For All This Stress?

We're living in very trying and difficult times and things don't seem to be getting any easier. Sometimes life can seem terribly painful and unfair, yet somehow we manage to struggle on, day after day, hoping and praying that things will soon get better.

But day by day the world is becoming a crazier and more uncertain place to live in, not to mention stressful. Nothing seems safe anymore. Millions of people are in record levels of debt. Many are losing their jobs, their homes, their health and sometimes even their sanity. Worry, depression and anxiety seem to have become a way of life for way too many people.

We seem to have entered the Age of Anxiety. In fact, in 2002, the cover of Time magazine proclaimed this loud and clear on one of their covers as the featured story in that issue. The constant stress and uncertainties of living in the 21st century have certainly taken their toll, and as a result many of us seem to live a life of constant fear and worry.

When the terrorist attacks happened on September 11, this constant stress and worry seemed to just be magnified. In fact, many people even now four years later report they are still scared that something of that magnitude could happen again – perhaps closer to them.

Turn on the news or open up a newspaper and we are bombarded with disturbing images and stories. We begin to wonder if we are safe anywhere. In this, the information age, never before have we had so much access to so much data.

The economy is another stressor. Our country is in debt and so are many Americans. Soaring gas prices, outrageous housing costs, even the cost of food has sent many Americans to work in jobs that are unsatisfying and tedious. They work these jobs because they need a paycheck. Today, it’s more important to bring home the bacon rather than work in a dream career. Having more women in the workplace adds to the stress. So many women feel the need to be everything to everyone and that includes a paycheck earner, house keeper, mom, wife,

daughter, and sibling. The only problem with that is some women just don’t make any time for themselves thus contributing to their stress levels being at an all-time high.

Even children can feel the pressure of stress and anxiety. Teenagers who want to go to college find themselves pushing themselves during their studies to try and obtain scholarships so they can attend schools that have ever increasing tuition costs.

They find themselves having to hold down part-time jobs on top of all that to earn money for extras that their parents can no longer afford. Add peer pressure into the mix and you have a veritable pressure cooker!

Cell phones, internet, palm pilots, blackberries, i-pods – we are always on the go and always reachable. We don’t make time to relax and enjoy life any more. Why not? We certainly should! We feel pressure to do these things because we think we HAVE to, not because we WANT to.

All too often, it’s difficult for people to just say “No”. Not saying that one little word piles up unneeded expectations and obligations that make us feel anxious.

All of us will experience situations that may cause us to become stressed or feel anxious. The reasons are too many to note but can include, buying a property, having guests stay over (inlaws!), being bullied, exams, looking after children, managing finances, relationship issues, traveling etc.

Stress is a ‘normal’ function of everyday life. Only when it appears to take over our lives does it then become a problem.

Everyone will have different reasons why a situation causes them pressure. As a rule it’s usually when we don’t feel in control of a situation, then we feel its grip tightening around us causing us to feel worried or ‘stressed’.

If stress is caused by us not feeling in control of a situation, the answer is to try and reverse this, and regain that control. The good news is: YOU CAN!

You have everything inside you that you need to overcome your stress and the accompanying anxiety. The problem is, often we don’t realize that we are in control because we feel so out of control at time. But the tools are there, you just have to use them.

Let’s first look at the barriers we put up that are preventing us from becoming healthy and getting rid of our anxiety and stress.

Chapter 2: Avoiding Behaviors That Fuel Stress

There are three obsessive behaviors that you are likely to be engaging in that impeded your healing process and stop you from enjoying a stress-free life. Recognizing these barriers can be a great first step toward getting rid of the problems that go with being too stressed.

The first is obsessive negativity. When you are obsessively negative, it means that you have a tendency toward being "negative" about people, places, situations, and things in your life. Perhaps you find yourself saying things like "I can't do this!" or "No one understands!" or "Nothing ever works!", for example. You may be doing this unconsciously, but essentially you have what's known as a "sour grapes" attitude, and it holds you back from knowing what it's like to view life from a positive lens and enjoy the beauty in yourself and people around you! There's a whole world out there for you...with happiness and positive thinking.

Then you have obsessive perfectionism. When you engage in obsessive perfectionism, you are centered on trying to do everything "just so" to the point of driving yourself into an anxious state of being. You may find yourself making statements such as, "I have to do this right, or I'll be a failure!" or "If I am not precise, people will be mad at me!" Again, this behavior may be totally under the threshold of your awareness, but it interferes greatly with your ability to enjoy things without feeling "uptight" and "stressed."

Finally there is obsessive analysis. When you are obsessed about analyzing things, you find yourself wanting to re-hash a task or an issue over and over again. For instance, you might find yourself making statements such as, "I need to look this over, study it, and know it inside and out...or else I can't relax!" or "If I relax and let things go without looking them over repeatedly, things go wrong!"

Seo Marketing School MRR Ebook

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Chapter 1: Introduction

With social media and online activity taking over our lives, it has become a necessity for businesses to work on the many strategies that make their online presence effective.

Companies now work on employing professionals whose entire job is to come up with different tactics that help businesses increase their online traffic. This traffic is, more often than not, dictated and redirected from search engines like Google. And to please them, search engine optimization has become a fundamental part of the operation.

Now, a lot of this redirection of traffic is meant to happen organically. If you are a tech-savvy individual who is able to keep up with the changes in the many algorithms employed by search engines, you will be able to make sure (to some extent) that your website never falls off the radar of said search engines.

Strategies that involve such organic ways of building traffic are also a preferred technique no matter what kind of website you run because these strategies bring more customers naturally to the product or service a business offers.

The alternative is engaging in paid advertising which is nothing to frown upon but in comparison, it does not guarantee as high a conversion rate in the long run compared to as organic strategies to build traffic.

This is apart from the fact that paid advertising is usually marked as such on the internet and when people realize it is an ad, they are highly demotivated from clicking on whatever is in front of them. This means that it takes a lot more work to get your viewers to engage with paid advertising.

One way to increase incoming traffic to any website is to engage in search engine optimization. Research has shown that this increases your website’s chances of growing traffic by 20 times when compared to paid advertising whether you look at the numbers on a desktop or a mobile.

Sidebar—it is important to make that distinction in terms of devices. I will cover that in detail at a later point.

SEO strategies are not just a practical way of getting more attention from search engines but are also a marketing strategy that continues to reward you over time. The only thing you need to remember is to stay up to date with the ever-changing rules and regulations set forth by some of the big names in the search engine community.

This includes keeping tabs on including the correct keywords for every bit of content you publish on your website because these keywords help search engines give your page the high ranking it deserves.

This ranking plays a big role in the order in which search results are displayed for any given user query. This, in turn, gives your website the visibility you are shooting for.

Make your content interesting and relevant and over time you will see that something as simple as adding the right keywords will help your traffic skyrocket. In comparison, paid advertising needs to be funded continuously and doesn’t always guarantee the results you hope for.

But this is not just about strategy. Including the right keywords essentially started off as a way to tell the search engine what your content is about and how it should be indexed.

It was an efficient way for the likes of Google to categorize your content when a user is looking for similar information. While that is still valid in theory, many more developments have taken place in the space of search engine optimization and I will go over them all in this book.

But before that, a question that every new business, especially the small- and medium-sized ones ask themselves is if they need to hire a specialist to get this part of the job done.

The first thing you need to consider is the time and effort you are willing to put in. It also depends on how complex a website you are going to run. If it’s not an elaborate one, you can start off by doing some basics yourself.

If you do have expansion plans, it doesn’t hurt to consult an expert or hire an agency to get there. The quality of services provided by them are different in terms of scale and quality. So, you need to know a few things before you know which one is good and right for your operations. I will go through that too at a later stage in this book.

Among the many basics you need to know are the fundamentals of how search engine optimization works. For that, you need to understand the parameters the existing search engines like Google and Bing use to rate your website.

Every search engine uses crawlers to gather information about the content on the internet. These crawlers come back with binary data (in 0s and 1s) that helps the search engine make an index. This index goes through an algorithm designed by the search engine and checks to see if your website matches the query entered by a user.

When you optimize your website for a search engine, what you are doing is making sure that the content on the website has all the requisite information and metadata that any person who is looking for such information is likely to type into the search bar.

This metadata includes the right title, description and tags that are relevant to the corresponding content. This needs to be relevant and informative. Let’s dig a little deeper into that.

Chapter 2: What Is SEO?

SEO, as mentioned before, stands for search engine optimization. When you practice SEO, what you do is make sure the quality and quantity of the content on your website is channeled towards increasing the traffic on your website.

This is meant to give it more visibility and also expose your brand to as many potential customers as possible. This is an organic way of getting better results when someone looks up information you might have.

It is a critical part of marketing your product or service on the internet because trillions of searches are being conducted on the internet every year and there are an innumerable number of websites that are competing with you to get the same set of eyeballs.

A lot of these are commercial operations and searches are a big part of how users find brands and their services. When you do a good job with search engine optimization, your website gets better rankings for keywords/keyphrases from the search engines and that improves your brand’s visibility. This gives you a very real shot at converting a regular visitor to the website into a paying customer.

This is no longer the open secret that it used to be a few years back. This means businesses have gotten good at tricking search engines to rank their webpages higher to get visibility. So, search engines are constantly tightening the screws by changing the parameters through which they rank websites to make the search results more useful to the user instead of benefiting businesses with subpar content. This is why you need to be on your toes and in the loop on new practices.

Search engines are also trying to retain traffic on their search results pages instead of redirecting users to other webpages because advertising is how they make their money. This is why you see certain features on the homepage.

Think about this. The search engine results page or SERP has both ads and organic results. One such feature is the featured snippet, also referred to as the answer box. There are also image carousels that do the same thing except they are for pictures. This feature gives the user a direct answer to a specific question instead of redirecting them to a different webpage.

So, if the user types “London weather” or “convert cm to inches” or “Sydney time now”, they won’t just be given a list of websites or be taken to a website that answers the question. They see a box that answers the question or in the case of a conversion, allows them to enter the numbers and get the results right away. You will also notice similar boxes for queries that can be answered by sites like IMDb and WebMD.

Search engines are able to make money more efficiently when they cater to the users’ needs by keeping them on the SERP pages for a short period of time (it might be confusing, but this means that the user found what he was looking for in short time).

But lucky for businesses, some of this can be beaten fair and square with good search engine optimization techniques. This can be done for paid and organic content. That’s how when a user types a direct question into the search panel, they get a brief summary of text from the highest-ranking page which possibly answers the question right away. This could be an organic result based on good SEO.

10 Kinds Of Blog Posts PLR Ebook

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Introduction

No matter what kind of business you run online, there’s a good chance you have a blog. And if you have a blog, then you need a lot of content.

But here’s the problem…

It takes a lot of time to create that content. If you outsource it, then it’s going to take a lot of money. Either way, creating content is a big investment.

Until now…

If you think you can’t create great content fast, think again. That’s because you’re about to discover 10 types of blog posts you can create in 10 minutes or less. Take a look…

1. Create Articles Out Of PLR

Sometimes you might purchase PLR (private label rights) articles that you can minimally tweak and post right to your blog. In other cases, you might take excerpts out of PLR reports or ebooks, and then post these excerpts on your blog. Either way, it takes just minutes to create something unique and post it for your readers.

Here are some other tips for using PLR to create content:

Use the transcripts from a PLR video to create an article for your blog. These transcripts may be included with the package, or you can create your own.

TIP: This is particularly easy if the video includes slides, as you can simply create your article from the content of the slides.

Compile multiple pieces of PLR content to create something entirely new. For example, you might take excerpts out of three or four PLR articles to create an entirely new article.

And speaking of excerpts…

2. Take Excerpts From Your Products

Obviously, this is a super-quick way to create an article. But the other bonus of this particular strategy is that you can quickly insert a pitch at the end of the article to promote the full product.

Now, there are two ways to use these excerpts:

One way is to simply pull the excerpt directly out of the product, create an introduction and conclusion, and post it on your blog.

For example, let’s suppose you have a report that lists ten strategies for cutting calories. You can excerpt out three to five of these strategies to create your article. Then at the end of the article, you can pitch the paid report as the place to get more of these great strategies.

The second way is to cut some of the meat off the excerpt so that people will want to buy the product to get all the details.

Let’s take the example of the report with ten strategies again. This time you excerpt out all ten strategies, but you edit out some of the details. So readers will get an article that tells them what to do, but they don’t get the exact instructions of how to do it. They’ll need to purchase the product to get those exact instructions.

Next…

3. Make Link Lists

A link list can come in a variety of formats, including:

A gear list. These are tools you use that you’d recommend to others. It saves beginners a lot of time and money, since they don’t have to do as much research.

For example, you might list all the plugins you use on your blog. Or if you’re writing to bodybuilders, you might make a list of all the “must use” supplements.

A list of free resources. Here you might link to blog posts, reports, videos and other free sources of content to help your readers achieve some specific goal.

A list of paid resources. In this case, you’d write a short review for each resource to let people know who can use it and its benefits.

A mix of paid and free resources. For example, “The Top 10 Resources Every Aspiring Copywriter Ought to Read.”

Again, the point is to save your reader time by doing some of the legwork and research for them. It’s much easier to get recommendations and content all in one place from a trusted source, rather than having to find products and sources yourself, and then have to separate the wheat from the chaff besides.

Next…

More Traffic More Income Fact Resale Rights Ebook

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Increasing Traffic to your website

The World Wide Web has truly pervaded all aspects of human existence. Everything and everyone is going online now, and the move towards a totally connected world is not “if” anymore, it’s “when”.

Statistics show that up to 85% of the people who spend time online also purchase online. If you take the North American continent alone where more than 75% of the population have a broadband Internet connection at home, even if a fraction of these people buy online, it is still a huge market.

Online purchasing is also seeing tremendous growth and many companies are projecting a doubling of volume in just three years. If you take PayPal as a case in point, they have gone from $2 billion in payment volumes in 2002 to $16 billion in 2009 with revenues crossing $2.4 billion.

Amazon is another case that you can take as an example. Considering that Amazon is one of the largest online retailers, if not the largest, just looking at their total sales volume will show you that the trend in terms of online purchasing is only going up. While just a few years ago, in 2006, Amazon was about par with retail sales, since then they have posted higher growth rates, including during the recession years while retail sales has seen a steady decline in sales. Amazon has posted a 16% growth since the last one year alone while retail sales have grown only by 2.5%.

Online is where you will have to be in the future and whether you are selling something or just blogging about your thoughts, if you are serious about it you will have to do something to increase web traffic to your site.

There are a number of ways in which you can do this and there are a number of people who give free advice on what you need to do to increase web traffic. One of the most common things you hear is SEO or Search Engine Optimization, and while this is something that you have to keep in mind, there are a number of other things that you can also think about.

This guide is meant to be informative to help beginners who want to set up their own websites on the salient points that they will have to keep in mind while they do this. Some of the tips may be a little complicated, but most of them are very simple and how popular your site becomes depends on how effectively you can bring them all together.

The content that you put up on your website is the most critical thing that you need to think of. In the same way that a store will do well only if they sell things that people need, you will get people visiting your website only if you give something that people are looking for. Of course it also means that you are entering a crowded market because genuinely unique niches are hard to come by. If you do find one, you are on to a good thing, but even if not, as long as you make the content appealing, you are sure to find takers.

Do something that others don't do. For example, selling products or services online is catching on really fast, and you will find a number of sites with products that link back to the larger online retailers like Amazon or eBay. If you want to do the same, it is not that difficult, except that there is something that you will have to give that other websites do not offer. For example, if you offer a personal review of the product that you are selling you are sure to develop a certain number of loyal customers and as long as the reviews are informative and helpful you will only get more customers with time.

There are other websites that offer the same thing, but most of them will have only a couple of lines that they probably found in other websites and copied. If you give information that is more detailed and specific, things that only a user would know, you are sure to make a hit.

Keep people coming back for more!

This does take more work and time, but unless you are willing to invest in good content, there is really no point in proceeding further. Make sure that you do your research. Even if you are only selling dog collars, as long as you give the pros and cons of each one honestly people will appreciate it. The goal should be to make the content such that people who even casually visit your site once will bookmark it and keep coming back.

Keep it short and simple

While writing your content, remember that just because you want to be informative you should not have long winded articles. Statistics show that between 600 and 800 words is the best length for most online articles. If you want to fill space in your site use other interactive content. Not only will this make the whole thing nicer to see and read it will also relieve the monotony of just plain text.

Even if you do not have the expertise to create interactive content, just using bullet points and charts in-between text will break it up into smaller more easily read pieces.

Stay who you are

Lastly, while writing, never lose your human voice. While writing it is easy to lose the personal touch that you give when talking and instead go for a more professional voice. The only thing that this will serve to do is to make visitors feel unwanted.

This becomes more of a problem as you grow, because as you see more money come in you will start to streamline the content. You need to walk a tight rope here because it is very easy to lose what brought people to your site in the first place while doing this. The risk of changing anything is that just as there is potential for success, there is an equally good chance for failure too.

One more thing that you should keep in mind when developing web content is that the more graphics you have, the more time it takes to load the page. While this may not be a problem with many people because they have a broadband connection, a number of people access the net through their phones and tablets, and heavy websites really slow down these machines when not on a wifi connection. Find that balance.

Sending Newsletters and Info

Newsletters and subscribers are a big thing in many websites nowadays. Websites ask people to subscribe to their free newsletters and keep sending out information every week or sometimes more frequently depending on the strategy that they follow. A few years ago, there may have been an issue with spam filters and emails being placed in junk folders. Today, this is still true but ISP are realizing the fact that news letters are here to stay, so place news letters and email info high on your list of to do's when feeding your subscribers.

When you do send out your email's and newsletters it is a good idea to get creative with content and the title of your email. Interesting titles create open rates, and open rates create revenue. Try to offer interesting titles which offer value. Depending on your business you should be able to work out what your subscribers want to read and what sells after some time of research.

25-point Flash Sale Checklist PLR Ebook

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The 25-Point Flash Sale Checklist For Creating Cash On Demand

A flash sale is a great way to generate a lot of sales and excitement in a very short period of time. The best way to do this is to plan it several weeks out, bring in your marketing partners to promote the event, and build anticipation among your prospects.

How do you do that? By following this 25-point checklist. Take a look…

1. Define a Goal

The very first thing you need to do is define your goal for this sale. Ideally you should have just one primary goal to focus on, though you may have secondary goals as well. These goals may include:

Customer acquisition.

Generate sales for frontend profits.

Boost backend profits.

Create affiliate excitement.

Create a buzz in the niche about your products.

Establish yourself as a “big player” in the niche.

Build your mailing lists.

Generate excitement about a particular product.

Pick your primary goal, and then move onto the next step…

2. Pick An In-Demand Offer

No matter what your goal is, you need to promote an in-demand offer. Throwing a flash sale for one of your most popular products serves this purpose. However, you can also run a flash sale on a new offer—just make sure it’s something your market really wants.

In other words, do your market research first! Specifically:

See what the hot sellers in your niche are in marketplaces like ClickBank.com, JVZoo.com, and even Amazon.com.

Survey your market to see what they want.

Take note of what the top marketers in your niche are selling on their websites, through their newsletters, and to their social media followers.

Check out what type of products people are paying money to advertise on Google, on top sites in your niche, and even on Facebook.

Use a keyword tool like WordTracker.com or MarketSamurai.com to uncover what your niche is looking for.

Once you have a popular product in hand, then move on…

3. Choose a Date

Now choose a date for your flash sale. Keep these points in mind:

Choose a date that is at least two to three weeks away. This gives you and your affiliates time to prepare.

Research the date to find out if there is anything major going on at the same time. For example, if a really popular marketer in your niche is launching a huge product on the same date, you’ll have a harder time getting affiliates onboard and getting customers to take notice.

Next…

4. Decide on Your Sale Offer

Here’s where you decide on the following points:

What all will you include in the offer? For example, are you going to toss in an extra bonus or two to make the offer even more attractive?

What percentage-off or discount are you offering? Hint: A flash sale should be a really attractive offer, such as 40% off or more the regular price.

What percentage will you give to affiliates? This is partly going to depend on your goals. If you’re looking at building a list, getting affiliates really involved and generating backend profits, then you may consider giving all or most of the frontend commissions to affiliates. If you’re looking at generating a lot of frontend profits, then you can offer a more standard 50% commission rate for affiliates. (This is assuming you are selling digital products—commissions of course are smaller if you’re selling physical products.)

Next…

5. Determine How Long It Will Run

As the name implies, a flash sale happens fast – it’s usually over in a matter of hours. Generally, this may be anywhere from four hours twenty-four hours.

Determine the start and end times.

Figure on running it for at least 8-12 hours for maximum exposure.

Take your prospects’ time zones and activities (such as work) into consideration when deciding the start and end times. In other words, you don’t want the entire sale to fall within the work day, otherwise you’ll have a lot of people missing out.

Lead Generation Ninja MRR Ebook

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Introduction

The best internet marketers and businesses know that the single most important activity they can engage in is building leads. This is the difference between success and failure and it’s truer in today’s world of online business than it perhaps ever has been.

So just what exactly is a lead? Why does it matter so much? And how do you go about building one?

Put simply, a lead is someone who might become a customer. A lead is someone who has had some kind of contact with your business and some sort of interest in your brand. They are interested, they are tempted and it only takes a little effort on your part to then push them over the edge so that they will become buyers.

But wait a moment: if a lead is just someone who might one day become a buyer, then how can a lead possibly be more important than a buyer? And what does this have to do with the state of business today? Surely a lead today is the same as it always has been?

Essentially, what makes a lead so important is that a lead is someone who might go on to make many more purchases in future. A lead is someone who has unlimited potential for you as far as your business is concerned. Now, a buyer is a type of lead in some cases, but not every buyer is always going to become a lead in future. If you have a lead before you have a buyer though, this suggests they are engaged with your brand and thus potentially likely to come back and buy from you more in future.

Instead of thinking ‘how can I make a quick sale?’ the question should be ‘how can I increase my customer lifetime value?’.

There’s another reason that leads are so important when compared with customers, which is that a lead is much easier to make than a customer. If you emphasize trying to make as many customers as you possibly can and if you try and force the issue, then your site is essentially just going to become a horrible exercise in sales talk. This might generate some revenue for you but it’s also going to turn a lot of people away from your site and away from your brand, never to return!

Creating a lead on the other hand simply means encouraging someone to place down their contact details and crucially to give you permission to contact them again in future. That is much easier to convince someone to do, meaning that you don’t need to use heavy handed sales techniques and meaning that you’re not going to drive anyone away from your site.

This creates a subtle shift in your approach to business too. Suddenly, you’re no longer trying to do everything that you possibly can do to convince people to buy from you. Instead, you’re just trying to build a relationship with them and establish trust so that they’ll hand over their details.

And then, once you have those details, you can be much smarter about the way you try and sell to them. You can time your attempt better so that you are selling to them at a point when they’re likely to want to buy and you can build up their interest more and more in whatever products you have.

So simply switching your focus from sales to lead acquisition is going to transform the way you approach business and give you a much more value-centric approach. In turn, this will ensure that you build an army of loyal customers that you can sell to again and again.

What’s more is that this will also change the way you approach marketing your site. This means a shift from overt SEO and sales talk and a switch to better social media marketing and content marketing. It means providing value at every possible opportunity and ultimately, this will all lead to happier customers and more revenue.

What You Will Learn

Changing from a sales-oriented approach to a leads-driven approach then is one of the very best decisions you can make for your business and it will affect much more than just your immediate revenue. With that in mind, this book is going to teach you everything you could need to know about building and using your leads. You will learn:

All the different types of leads and how they vary How to build a mailing list
How to increase trust and authority in your niche
How to use lead management software
How to make sales from leads – turn leads into customers!
How to write an effective squeeze page
How to make leads excited for a product
How to build leads in person
How to create a large following on social media by selling your ‘dream’
Why having a brand and a mission statement is so important And much more!

Chapter 1: The Types of Leads and What They Mean

In internet marketing, the term lead can be used fairly broadly to encompass a number of different things.

In fact though, the term ‘lead’ actually comes from sales and sales teams around the world have done a lot of work to define the term, categorize it and break it down. This is useful for reading for anyone interested in making more leads for their business, as it will help you better understand what you’re trying to do and how you can measure your success.

The Life Cycle of a Lead

In sales, we talk about leads as having a ‘life cycle’. That is to say that a lead will develop from one ‘type’ of lead to another as they become more engaged with your brand and as they become more likely to buy from you.

Generally, the lifecycle is as follows:

Cold leads
Warm leads
Qualified leads
Sales qualified leads
So what does this mean?

Cold Leads

First we have the cold lead. The cold lead is the lead that you have only just acquired that knows nothing about your business and that, as yet, has no interest in your product or service. They are a lead though because you have their details/contact with them and because they fit into your target demographic and your buyer persona.

You know all those calls that you get from companies trying to sell you insurance, PPI and other services you don’t want? They are calling you because you are a cold lead. In other words, they bought your details (most likely) from another company because they know you fit their demographic.

Now they know who you are, they have the means to contact you and you are someone who is likely to want to buy from them.

Their mistake is trying to go straight in for the sale – cold leads haven’t given permission or shown any interest and so they’re not likely to buy right away. If you try and make a sale from a cold lead, it will likely lead to a backlash.

If you are an internet marketer, then hopefully you aren’t buying mailing lists or followers – these are marketing methods that are generally doomed to failure. Our equivalent of this then is a visitor to our website – someone who we now have access to but who may well have just landed their by accident.

Warm Leads

However you got your cold lead, your next step is to convert them into a warm lead. Better yet, there are ways of ensuring that your leads are warm when they first reach you, which can save you a lot of trouble and effort.

The warm lead has everything that the cold lead does – they fit your target demographic, you have the means to market to them and they are statistically likely to buy from you. Their big difference is that they have shown some actual interest in your brand (if not your product) and hopefully even given you permission to contact them.

This might mean they have followed you on social media, it might mean they’ve joined your mailing list, or it might mean that they have sent you an email praising your site and all your hard work. These people haven’t necessarily indicated that they want to buy from you but they have demonstrated some kind of liking for your brand and your ethos. These people are thereby much more likely to buy in future when compared to people that you’ve never had any contact with.

Qualified Leads

A qualified lead is then a lead that has taken the next step and gone from being interested in your brand to being interested in your product. That means they have somehow shown interest in buying from you – perhaps they have asked for more information about a specific product for example, or perhaps they have added your product to their cart or to some kind of wish list. Maybe they backed your product on Kickstarter even. They might have asked for a quote, or they might literally have told you they want your product.

Either way, the qualified lead is now someone who wants to buy and who just needs that tiny push in order to actually take the plunge.

You can also categorize leads as sales qualified leads (SQL) and marketing qualified leads (MQL). This is a term that is generally used in businesses with separate sales and marketing departments. It depends on which team qualified the lead and very often an MQL will be passed immediately onto the sales team to become an SQL. Sometimes you will also see the term ‘IQL’ or internet qualified leads. This is what this book will largely be dealing with.

Lead Scoring and Categorization

There are more ways to think about your leads and to categorize them. Some companies for instance will actually ‘score’ their leads and use this as a measure of how likely they are to buy from you. Only once the lead has reached a certain level do you then go on to actually try and sell to them by sending a special offer by email, or by getting a member of the sales team to give them a call.

How do you score leads as an internet marketer? That’s up to you – but ultimately the more data you can collect the better. You might for instance score your customer in terms of engagement with your brand (How often do they visit the site? How many of your emails do they open? Do they comment on your posts?) and in terms of the interest they’ve shown in buying from you. So for example, a lead with a good score will be someone who has done Google searches for your specific product, who has spent time looking at the item on your ecommerce store and perhaps who has actually made a purchase in the past.

The 10 Step Plan For Writing Blog Posts That Sell PLR Ebook

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Introduction

No matter what kind of business you’re running, you’re going to use your blog as an important sales tool. Every post is a chance to make a sale or warm someone up to an idea. You might be selling a product, or you might be selling people on the idea of joining your list in exchange for a lead magnet. Either way, your blog posts are some of the most important sales tools in your arsenal.

But heads up…

This is only true if you know how to write blogs posts that sell. In other words, not just any blog post will get people clicking through to your sales pages and lead pages.

So how do you craft effective blog posts that sell like crazy? Simple: by following this 10-step plan….

Step 1. Decide What To Sell

The first thing you need to do is figure out what you’re going to sell, and then you need to determine what type of post will best help you accomplish your goal. This is something you’re going to want to spend a lot of time considering, because it is a big key to your success.

Generally, think of how to create content that’s useful yet incomplete. This is a blog post that solves part of your prospects’ problems, but then directs them to a paid offer to solve the rest of their problem.

So let me give you five examples of choosing a post format to sell a specific offer:

You’re selling a software service, such as an autoresponder. You can create a step-by-step guide for setting up a mailing list, and then embed a recommendation for the autoresponder within this guide.

You’re selling an app like meal-planning software. You can offer a blog post with 10 nutrition tips for losing weight. The final tip can be centered on using meal-planning software.

You’re selling a social media marketing course. You can post an article about how to get more followers on Facebook, and then point to the course as a way to monetize and leverage this traffic.

You’re selling a physical product, such as golf clubs. You can write an article about how to select the right clubs, and include your recommendation within the content.

You’re selling a comprehensive course in how to write a sales letter. You can post a “cheat sheet” that tells people what to do for each step, but it doesn’t provide the in-depth instruction they need to write a good letter.

See how that works? You can post tips, you can post an overview of a process, or you can even post in-depth instructions for part of a process. But in all cases, they format of the entire article should be a good fit for the product and naturally lead to the offer.

Next up…

Step 2. Know Your Audience

Don’t even think about writing a single word until you know your audience and you know what they want. This allows you to not only pick an offer that you know they’ll want to buy, but it also gives you the ability to “get inside their head.” The more you know and understand your audience, the easier it is for you to create content that connects with them on an emotional level.

So how do you get to know your audience? Try out these three tips:

Eavesdrop on their conversations. This means visiting niche forums, social media groups and blog discussions. This simple step will give you a great insight into what your audience thinks about certain topics and products in your niche.

Interact with them on social media. Here you take it a step further by actually talking to your audience. Ask them questions, find out their pains, figure out what kind of solutions they’re looking for.

Hang out with them offline. For example, if you’re selling products to bodybuilders, then go hang out at the nearest bodybuilding gym in your area and spend some time getting to know your target market.

Next step…

Step 3. Outline and Research

At this point you have a pretty good idea of your article topic and format—basically, something that naturally leads to you promoting the paid product. So for this step you need to outline and research.

Even if you know the tips or procedures you want to share in your post, it’s still a good idea to do some research. Your research can help with things such as:

Finding a good quote or inspirational story to share at the beginning of the article. This is a great way to engage someone emotionally.

Statistics and other data to back up your claims in the article. For example, you might share a sobering statistic about how much money an average online marketer makes. And then you can launch into an article about how the reader can avoid becoming another marketer who can barely cover the hosting bills.

Ideas about how to structure your content. For example, if you notice that a lot of articles in your niche are big lists, then you might want to create something popular since it’s an in-demand format.

Once your research is complete, then outline and organize your topics and subtopics in the way you want them to appear in your article. Then move onto the next step…

Techniques And Tips For Building Character PLR Ebook

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Techniques and Tips for Building Character

UNCONSCIOUSLY we are forming habits every moment of our lives.

Some are habits of a desirable nature; some are those of a most undesirable nature. Some, though not so bad in themselves, are exceedingly bad in their cumulative effects, and cause us at times much loss, much pain and anguish, while their opposites would, on the contrary, bring as much peace and joy, as well as a continually increasing power.

Have we it within our power to determine at all times what types of habits shall take form in our lives? In other words, is habit-forming, character building, a matter of mere chance, or have we it within our own control? We have, entirely and absolutely. "I will be what I will to be," can be said and should be said by every human soul.

After this has been bravely and determinedly said, and not only said, but fully inwardly realized, something yet remains. Something remains to be said regarding the great law underlying habit-forming, character building; for there is a simple, natural, and thoroughly scientific method that all should know.

A method whereby old, undesirable, earth-binding habits can be broken, and new, desirable, heaven lifting habits can be acquired, a method whereby life in part or in its totality can be changed, provided one is sufficiently in earnest to know and, knowing it, to apply the law.

Thought is the force underlying all. And what do we mean by this? Simply this: Your every act - every conscious act - is preceded by a thought. Your dominating thoughts determine your dominating actions. In the realm of our own minds we have absolute control, or we should have, and if at any time we have not, then there is a method by which we can gain control, and in the realm of the mind become thorough masters. In order to get to the very foundation of the matter, let us look to this for a moment. For if thought is always parent to our acts, habits, character, life, then it is first necessary that we know fully how to control our thoughts.

Here let us refer to that law of the mind which is the same as is the law in Connection with the reflex nerve system of the body, the law which says that whenever one does a certain thing in a certain way it is easier to do the same thing in the same way the next time, and still easier the next, and the next, and

the next, until in time it comes to pass that no effort is required, or no effort worth speaking of; but on the opposite would require the effort. The mind carries with it the power that perpetuates its own type of thought, the same as the body carries with it through the reflex nerve system the power which perpetuates and makes continually easier its own particular acts. Thus, a simple effort to control one's thoughts, a simple setting about it, even if at first failure is the result, and even if for a time failure seems to be about the only result, will in time, sooner or later, bring him to the point of easy, full, and complete control.

Each one, then, can grow the power of determining, controlling his thought, the power of determining what types of thought he shall and what types he shall not entertain. For let us never part in mind with this fact, that every earnest effort along any line makes the end aimed at just a little easier for each succeeding effort, even if, as has been said, apparent failure is the result of the earlier efforts. This is a case where even failure is success, for the failure is not in the effort, and every earnest effort adds an increment of power that will eventually accomplish the end aimed at. We can, then, gain the full and complete power of determining what character, what type of thoughts we entertain.

Shall we now give attention to some two or three concrete cases? Here is a man, the cashier of a large mercantile establishment, or cashier of a bank. In his morning paper he reads of a man who has become suddenly rich, has made a fortune of half a million or a million dollars in a few hours through speculation on the stock market. Perhaps he has seen an account of another man who has done practically the same thing lately. He is not quite wise enough, however, to comprehend the fact that when he reads of one or two cases of this kind he could find, were he to look into the matter carefully, one or two hundred cases of men who have lost all they had in the same way. He thinks, however, that he will be one of the fortunate ones. He does not fully realize that there are no short cuts to wealth honestly made. He takes a part of his savings, and as is true in practically all cases of this kind, he loses all that he has put in, Thinking now that he sees why he lost, and that had he more money he would be able to get back what he has lost, and perhaps make a handsome sum in addition, and make it quickly, the thought comes to him to use some of the funds he has charge of. In nine cases out of ten, if not ten cases in every ten, the results that inevitably follow this are known sufficiently well to make it unnecessary to follow him farther.

Where is the man's safety in the light of what we have been considering?

Simply this: the moment the thought of using for his own purpose funds belonging to others enters his mind, if he is wise, he will instantly put the thought from his mind. If he is a fool, he will entertain it. In the degree in which he entertains it, it will grow upon him; it will become the absorbing thought in his mind; it will finally become master of his will power, and through rapidly

succeeding steps, dishonor, shame, degradation, penitentiary, remorse will be his. It is easy for him to put the thought from his mind when it first enters; but as he entertains it, it grows into such proportions that it becomes more and more difficult for him to put it from his mind; and by and by it becomes practically impossible for him to do it. The light of the match, which but a little effort of the breath would have extinguished at first, has imparted a flame that is raging through the entire building, and now it is almost if not quite impossible to conquer it.

Shall we notice another concrete case? A trite case, perhaps, but one in which we can see how habit is formed, and also how the same habit can be unformed. Here is a young man, he may be the son of poor parents, or he may be the son of rich parents; one in the ordinary ranks of life, or one of high social standing, whatever that means. He is good hearted, one of good impulses generally speaking, a good fellow. He is out with some companions, companions of the same general type. They are out for a pleasant evening, out for a good time. They are apt at times to be thoughtless, even careless. The suggestion is made by one of the companies, not that they get drunk, no, not at all; but merely that they go and have something to drink together. The young man whom we first mentioned, wanting to be genial, scarcely listens to the suggestion that comes into his inner consciousness that it will be better for him not to fall in with the others in this. He does not stop long enough to realize the fact that the greatest strength and nobility of character lies always in taking a firm stand on the aide of the right, and allow himself to be influenced by nothing that will weaken this stand. He goes, therefore, with his companions to the drinking place. With the same or with other companions this is repeated now and then; and each time it is repeated his power of saying "No" is gradually decreasing. In this way he has grown a little liking for intoxicants, and takes them perhaps now and then by himself. He does not dream, or in the slightest degree realize, what way he is tending, until there comes a day when he awakens to the consciousness of the fact that he hasn’t the power nor even the impulse to resist the taste which has gradually grown into a minor form of craving for intoxicants. Thinking, however, that he will be able to stop when he is really in danger of getting into the drink habit, he goes thoughtlessly and carelessly on. We will pass over the various intervening steps and come to the time when we find him a confirmed drunkard. It is simply the same old story told a thousand or even a million times over.

Start With Clarity MRR Ebook

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Introduction

“What you know ‘bout wakin’ up every day like you are on a mission?” Big Sean in One Man Can Change the World Sadly, many people cannot relate to the question Big Sean asked above.

Many people wake up without a clear idea of what they need to do or achieve. When you walk around the street, you’ll see many people walking around looking busy. However, the truth is that many are only wandering around. They have no clue about the direction they are heading in life. Many go out wandering like a goat and come back wanting. The aimless journey begins all over again the second day.

Such people have empty lives that they want to fill. Some individuals turn to social media to find something they can be engaged in to forget about their miserable life. That is why we have many people on online platforms that troll others at any slight chance. Many of them don’t have a life in the real world. They are giants and monstrous online, but their lives count for nothing in

One of the worst things that can happen to a person is to go through life without a direction. Such a person will not be able to measure his or her progress. He or she will always depend on the affirmation and acceptance of others to feel good, which is dangerous. In this short but promising journey, we’ll explore how you can live a meaningful and purposeful life. You’ll learn tips that will enable you to enhance clarity and have clarity in your daily endeavor.

Chapter 1: Starting with the end in Mind

“For me, the greatest beauty always lies in the greatest clarity.”

Gotthold Ephraim Lessing

Nothing is more beautiful than doing something with a clear purpose. Therefore, you should always ask yourself, “Why am I doing this?” Procrastination experts have discovered that one of the reasons people waste time on a task is when they cannot understand its purpose. In this section, we’ll explore how you can start a journey with clarity by having the end in mind.

What do you Really Want?

Don’t wait until anyone asks you this question before you answer it. This is a crucial question you need to answer at the early stage of your life. I ask people this question a couple of times, and their answer is often shocking. I discovered that many people have never taken time to ask themselves what they want to do with their lives. Many people are hoping that some powers out there will align the stars in their favor without a clear plan.

There are many reasons people have this approach to life. Some people don’t decide what they want to do with their lives because they believe that whatever will be will be. A deterministic approach to life will limit you because this mindset will not make you put in the necessary hard work to succeed in any task. It doesn’t make you take responsibility for your life and make you leave things to chance. This simplistic perception will not give you reasons to be passionate about anything.

Another reason some people don’t make plans is that they believe that life is too full of uncertainties. Of course, it’s true that life doesn’t always give us what we deserve. Still, you can increase your chances of achieving success in life when you have something specific you are thinking about. If you want to live life with clarity, you need to start with the end in mind. If you haven’t decided what you want to do with your life, close this book now and think about it before you continue reading.

Purpose or Pressure

It’s good that you have something specific you want to achieve with your life. Still, it might not be enough when your motives are wrong. Why do you want to achieve your dream? This question is more important than the desire to attain a goal. When your reasons for choosing a dream are questionable, so many things can go wrong along the way. You might quit along the line or even achieve the target only to discover that it is not worth it.

For example, if you’re trying to attain a goal to gain the approval of a person or some people, you’re playing a dangerous game. If anyone does not accept you because you haven’t reached a standard, you might never be good enough for that person. You might have to keep doing something to be in the good book of the person or individuals. So, when deciding what you want to do with your life, ensure that your decision isn’t based on pressure but purpose.

Some people also strive to achieve certain goals so that they can prove a point to some people. They want to be able to tell the individuals that didn’t believe in them that they made it. This approach will only make you desperate, which can lead to wrong decisions you will regret in the long run.

No one should be the reason you want to achieve a target. What will happen to you if the person is still not pleased at the end of the day? You’ll be devastated. So, scrutinize your motive before striving to attain a target. Dangers of Following the Crowd When your dreams are based on the desire to please people, you’re at risk of the following issues:

Instability

You can never be stable when your dream isn’t based on your personal conviction. You’ll realize that you have many abandoned projects. You were striving hard to be a successful real estate investor two years ago, but you don’t fancy it anymore. You have decided to pursue a musical career now.

The year before, you wanted to be a footballer.

When the people around you realize that you are like that, they’ll not take you seriously. Instead of encouraging you, you will have more people doubting you. It might hurt you that you don’t get the necessary support you need. However, it might be your fault. Every dream has its challenges.

Decide what you want devoid of sentiments and pursue it regardless of the challenges you face.

Loss of Uniqueness

Whoever makes decisions based on trends cannot stay true to him or herself. Things can get so messed up that you cannot even tell who you are.

You have copied so many people and followed different trends that you no longer know what matters to you. Your value system has been infested, and you have sacrificed your uniqueness on the altar of acceptance.

This isn’t a situation you should find yourself in. If you realize that you don’t know who you’re anymore, you need to retrace your step. You have left your true self somewhere behind. If you take your time to eliminate the wrong influences in your life, you will regain your uniqueness.

Poor Performance

You can only be the best when you stay true to yourself. When you set targets that don’t align with your strength, you cannot perform at the peak of your powers. You’ll be struggling, and it will become evident that something has to be done. Of course, you shouldn’t give up easily. You might be facing challenges sometimes because you need to acquire more skills.

Take your time and ask yourself why things haven’t been going fine for you. Could it be because you need more training or because you are doing something that doesn’t align with your personality? If the issue is that you need to acquire more skills, don’t hesitate to invest in your training. However, if the issue is that you are doing something that doesn’t maximize your strength, you need a new career

Low Self-Worth

Poor performance will take its toll on your self-esteem. It will affect your self-efficacy, which can discourage you from trying something new. Indeed, everyone fails. Nonetheless, if you discover that you’re often struggling to meet your target, you need to go back to the drawing board. In the words of Socrates, “it is better to change an opinion than to persist with a wrong one.”

Persistence has its place. However, it’s futile to stick with an approach that isn’t producing the needed result. Don’t be afraid to admit when you’re wrong. Be the best version of yourself rather than be average because you want others to accept you. You don’t have to do things the way your family and friends do it before you can achieve success.

Mood Disorder

We all have reasons to be sad sometimes. We all have bad days when we don’t want to talk to anyone, including our loved ones. There are just days like that when you just want to be alone with your thoughts so that you can process what has been going wrong with your life. Yet, it’s a problem when such days and situations are consistent. It might be a sign that you are battling depression, which is a psychological problem.

One of the reasons you might find yourself battling depression is when you live your life based on the acceptance of others. There’s nothing wrong with wanting to impress someone once in a while. Still, it shouldn’t be something you have to repeat consistently. Stay more around the people that will not treat you like trash just because you didn’t possess certain things. You should find value in yourself and be yourself without being apologetic about it. Starting with the end in mind makes it easy to do this.