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Introduction

As a society, we have instant access to more information than ever before. With the arrival of the computer, the invention of the Internet, and the popularity of social media, we have entered into a world of 24/7 information. We have so much information coming into our brains that we don't stop and take the time needed to decipher, interpret, and apply meaning to the knowledge we've gained. We've become absorbed in the overpowering need to know everything about anything and everyone.

The world is changing at an exceedingly rapid pace. Life seems to have become much more demanding and stressful over the last several decades. We've officially entered the Age of Information that is being ruled by computers, smartphones, and a constant stream of information that we have a need to know relationship

with. We have a hard time separating ourselves from our phones for even five minutes. Technology has taken over our lives and overloaded our minds.

All the information that we obtain while surfing the web and browsing our social media sites has created a technology addiction in much of the population. We've forgotten what silence feels like and are overloaded with information that is available to us 24 hours a day, seven days a week. This has led to the overshadowing of our ability to communicate face-to-face and has clouded our mind with digital information that has affected how we process and retain information. This addiction to technology has also resulted in more people trying to multitask, which results in decreased productivity and focus, and an increase in erroneous errors.

To bring ourselves back to the present and beat the information overload that we've become subject to, we have to be willing to disconnect from technology and reconnect with each other. This book will guide you through the process of beating information overload to have a clearer, more focused mind that will allow you to move forward.

Chapter 1 – What is Information Overload

Information overload is described as, an overwhelming feeling upon the receipt or collection of an indigestible or incomprehensible amount of information, the sense of being faced with an amount of data that one has no hope of completely processing, or when a person feels unable to read all the information that is presented or available to them, mainly where they need to make a decision based on that information but can't because there is just too much to take in, in the time available.

Today, thanks to the Internet and social media, we are always besieged by information regardless of whether we asked for it or not. This can best be seen in the obscene amount of junk emails that clog our inboxes daily. It can also be seen in the increasing number of sources where you can obtain information. People often interchange the word data and information. However, the two are distinctly different. Data refers to the elements or pieces of information that individually have little or no value, while information is the organization and interpretation of that data into a format that provides new insight. Information, unlike data, is directly associated with learning.

When you learn a new subject, you are implementing three simultaneous processes. First, you acquire the new information that may run counter to or replace information that you already know. Second, is the process of transformation where the knowledge gained is manipulated to make it fit new tasks. The final learning process is the evaluation of the information to ensure that it is adequate to the task. Therefore, information can be described as the acquisition of new knowledge from various sources and data elements, that when internalized can affect a difference in an individual's previous thoughts, education, or actions. Keeping this in mind, information overload can be simply put as too much information that one can comprehend at any given time causing feelings of stress, helplessness, and anxiety.

The Start of Information Overload

You may not know this, but information overload predates the advent of the Internet and popularity of social media sites. In fact, it has a long history that dates back to 1453, when Gutenberg invented the printing press. The printing press allowed the development of new communication patterns, with information being printed and distributed by the millions instead of being copied by hand. People went from reading just a few hundred words a day to being able to read pages and pages of information. This resulted in a massive transformation in society.

We can only assume that people were excited by the invention of the printing press. As a result of Gutenberg’s invention, books

became less expensive to produce, meaning they could be distributed to the masses. Books were no longer just for the select few and scholars. Symbolism and group presentation systems soon followed as a way to communicate messages. This included periodicals, associations, and new political parties. Shortly after, libraries began sprouting up everywhere as a way to organize all the new books of information.

It didn't take long for printing presses to start printing anything that came their way to make more money, with little attention being paid to the quality of information being printed. This resulted in scholars becoming overwhelmed with the access to this knowledge, giving birth to information overload.

In recent decades, advances in information technology have evolved from using carbon paper ditto machines to photocopying. This has made replicating information more accessible and led to information being digitized and copied in limitless numbers. The digitized information has allowed for the publishing of information that was previously restricted to the printing press. The introduction of the word processor has eliminated the need for a secretary equipped with a steno pad with access to a typewriter and white-out.

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CHAPTER 1: The Endless Internet Profits – What You’ll Learn

There are many different types of business models you can start today. Some are seasonal, that is, most sales occur during a particular time of year. Others have sales spread out throughout the year but require frequent and active management.

While there’s no wrong type of business – as long as you’re turning a profit – an evergreen, passive model of business is one of the best there is.

Imagine being away on holiday. You?re on a sailboat, or you?re backpacking somewhere on the other side of the world. When you get an Internet connection, you check your PayPal account or your bank account, and you hear that cha-ching sound.

It?s a sight to behold - you?ve earned hundreds or thousands of dollars in the 8 hours you?ve been away from your computer. Sounds like a dream, right?

You didn?t have to trade your time for money, and you get to do what you love. And you still earned passive income that?s more than what most people make in a month!

Wouldn’t you like to have this kind of business?

I?m sure you would. Or else you won?t be reading this guide.

Now, this step-by-step blueprint is going to cover all the details about building an Internet business that will generate everlasting, passive profits for you.

At this point, I?d like to make it clear to you that success is not going to happen overnight. This is certainly not a get rich quick scheme.

Building a profitable Internet business takes a lot of time. There are just far too many factors to consider before you can succeed.

If you?ve been listening to gurus who tell you that you can get rich in 24 hours or 3 days, then you?ve got another think coming. Those gurus are out to get your money, nothing more. Income reports can easily be faked so don?t believe everything you see.

In this blueprint, I?m not going to be putting up income screenshots – I?ll leave that to the fake gurus. Instead, I?ll show you everything there is to know about building an evergreen Internet business. I?ll teach you the methods and principles that are working now and into the future.

Some concepts may be new to you, but I?ll do my best to walk you through each topic, so the learning curve isn?t as steep and as difficult.

Here’s a quick summary of what you can expect to learn in this series:

1. You?ll know about the best evergreen niches you can explore for your business. I?ll give you plenty of options, but ultimately, the decision to choose the right niche will fall on you.

2. You?ll learn why it?s important to have a goal in mind and why you need to sit down, brainstorm, and create a real business plan and strategy. This will be your evergreen business foundation. Without a solid foundation, there?s a chance your business won?t last a year.

3. You?ll understand the importance of branding and why businesses – both big and small – pay huge sums of money to advertise their brand. Don?t worry though, you don?t need to go broke to do this. I?ll teach you a few strategies you can use without breaking the bank!

4. You?ll know why establishing an online social presence, and online identity is important for your business. If you shy away from social media, then it?s time to take a deep breath and dive into it head first because there?s really no getting around this one.

Unless you have the money to hire a social media manager, then you must do this on your own, at least in the beginning.

5. You?ll find out how to create valuable content that sticks and resonates with your audience. Creating content that actually matters is important – you have to do a lot of research, so you know you?re actually hitting and addressing your audience?s pain points.

6. You?ll learn why recycling or repurposing content is a must if you want to maximize your efforts and extend your reach. And no, I?m not talking about copying and pasting your content in its entirety. I?m referring to converting your content into other formats so you can upload it to other platforms.

This helps expand your reach so people on those platforms will also find your content. Sound vague? Don?t worry, I?ll give you the details, I promise.

7. You?ll know how to generate traffic from many different sources – from forums, question and answer sites, to various social media platforms.

You?re going to seek out your target audience on these platforms so you can get eyes to your valuable content.