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Lay the Foundation

Develop a Solid Traffic Strategy That Works Best With Your Niche

Over the course of these reports, we?re going to be examining some of the most powerful and effective growth hacks known to the industry.

These are simple strategies that have been shown on countless occasions to accelerate the growth trajectory of any site: to help it gain more visitors, to earn more money and to increase its reach much more quickly than it would do by using purely conventional means.

There are plenty of these growth hacks around as we will see and many of them can be highly successful.

But growth hacks still don?t make successful businesses. Neither will growth hacks work at all if there is not a solid foundation already in place.

It is a mistake to approach any endeavor – especially in business – thinking that you can „hack? it and get success overnight. Websites don?t explode with millions of visitors in a day. Instead, most successful websites are the result of consistent effort over many, many months and even years.

All the biggest sites in the world started where you are now. The difference between those and the ones that have fallen by the wayside is that they put in consistent effort, provided consistent value and didn?t give up when things didn?t happen for them right away.

Growth hacks provide little spurts of extra traffic and they help to speed things along. But the foundation of your success is what is most important. Don?t focus on getting traffic quickly. Focus on getting traffic slowly.

The Single Most Important Factor: A Great Website

Let?s start with the single most important factor: having a great website.

There is no way around this. If you want to grow your traffic and grow your success, then you absolutely need to have a great website that people want to visit.

That?s the only way that they?re going to visit more than once and it?s the only way they?ll want to help you by sharing your site.

So, what makes a great website? The first thing is that you need to offer value. That means they need to get something in return for visiting your site: probably either entertainment or information.

That means you can?t „half ass it?. That means that you can?t rest on your laurels and think it?s fine to just churn out low-quality garbage and expect people to come flooding to your site.

Now, that might sound very obvious but it?s something often overlooked. You might be surprised by just how many people will create a website where they share fitness advice without actually knowing anything about fitness.

And you?d be surprised how many care absolutely not at all about the quality of the content on the site or how the people reading it feel.

These are the people that hire writers for the lowest possible fee. These writers often come from overseas and often know nothing about the subject they?re writing about.

Or they churn out the content themselves by simply copying the successful posts they see on the other sites and by just filling out all the „standard posts? they think that every site in that niche needs.

If it?s a site about fitness, that might mean they make a few posts about working out each body part and be done with it.

Then they?re surprised that their traffic never grows.

But the reason is obvious: they?re not offering anything worthwhile or different from the other sites in that niche. They?re not giving their visitors a reason to come back and they?re not giving their visitors a reason to share the content with others.

In short, they don?t care about the posts they?re making and this comes across in the quality of their content.

You need to not only care but also make this clear. And on top of that, you also need to show in other ways that your site is exciting. You need to show that it has a purpose, a target audience etc.

That means coming up with a logo and a strong brand. It means giving that brand a tagline and creating a website that ties this all together.

Now you have a website that has value written all over it and that should appeal to a specific target audience. If you can promote this in the right way, you?ll be surprised at just what an impact it can make to your success.

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Chapter 1: The Truth about Goals

The common meaning of goal is something that any person wishes to achieve but only we ourselves can truly define our unique goals to ourselves.

Throughout the civilization of the human race, every achievement originates from the ideas and efforts of our ancestors. Since then, many individuals have gathered and aspired to achieve goals in their respective fields. In each generation, we have found meanings of our lives in our different goals when we possess the desire to achieve a certain purpose in life. By all means, we will use our best efforts to achieve these goals. Then, these achievements, in turn, inspire the next generation to improve and achieve more than our predecessors have succeeded.

As it is subjective to define a person?s goal to another, the chances for a person achieving his/her goal can depend on various factors as shown by various research from various fields of study. While some pursuits of success are limited by certain factors, there are others whose success grows on different factors.

Industry experts, business people, motivational speakers, entrepreneurs have all shared their knowledge, methods and skills with us to achieve our targets or emulate their success. Despite that, many have often overlooked the importance of setting their goals clear enough to utilize the information and skills they possess effectively.

So how do we perfectly set goals that will launch our work to success? Before trying to answer this question, we must first understand why so many have failed to set their goals.

10 Reasons Why People Fail at Setting Goals

1. Not Realizing the Importance of Setting Goals

The most habitual mistake during the planning stage is to ignore the importance of setting goals. In fact, most who do not understand that specifying goals for both the short term and the long term cannot find purpose, meaning or even inspiration in their efforts to achieve the goals set.

Such mistake does not only affect an individual or organization?s course of actions but also the attitude towards the goals. Without a sense of purpose or meaning of the goals, one cannot simply use passionate effort to achieve success.

Goals are not just tasks on a to-do-list which you can tick off once you?ve completed it. Goals can also be stepping stones to a bigger cause in life. Therefore, we should define our goals clear enough before we set ourselves on our journey.

2. Writing Only the Long Term Goals

Our focus on the end results have often derailed us as our progress is not constructively planned when we have only set long term goals but not the short term ones which are required to accomplish the long ones.

For instance, if you wish to start a bakery, you must not only be good in baking cakes and making a variety of confectionery and pastries, you must also know how to manage the business and employ the right people to help you operate the bakery. Those are the short term goals of getting everything prepared before realizing the long term goal of operating a bakery.

Setting short term goals in sight of the long one is to help us focus on one goal at a time and build on each success to reach further and apparently achieve our long term goals. Usually, this sort of achievement satisfies us even more in the end.

3. Pre-Belief that It Won’t Work

Those who have such belief usually have very consistent reasoning on rejecting certain ideas before reaching the final stages of setting their goals. As such, during the stages of setting goals, one should embrace the foreseeable challenges after sufficient analysis and not discouraged by them.

However, over-analyzing and constantly filling ideas and efforts with doubts will definitely end the goal setting process earlier than expected.

During the stages of goal setting, we also have to acknowledge that it would not be possible to answer all the questions and create substantial plans to overcome the foreseeable challenges.