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PLR Profits

A PLR product is a product that comes ready-made for you to sell and that will even usually include marketing materials, bonus ‘freebies’ and more to help you drive more sales and increase your profits.

Essentially, PLR stands for ‘Private Label Rights’. This describes a type of ‘license’ that gives the user the right to not only resell the product, but also to edit however they see fit. In your case, that means that you can buy an ebook, change the title, change the cover and add your own name as the author. From there, you can then sell the product without ever having to mention the original creator, thereby generating more profit, strengthening your brand and improving engagement with your audience.

It’s the perfect business model in many ways because you don’t need to spend lots of time or money developing your own product and yet you get all of the freedom that would normally come from having something of your own.

But how precisely do you go about making money from a PLR product? What other ways are there for you to profit from digital products that come with the rights to resell?

You might be surprised to learn that there’s even more you can do to make money from a digital product that you likely hadn’t thought of…

This free report will provide you with a ton of advice and ideas that you can use entirely for free to begin increasing your own sales and profits.

Read on!

Sell Your Product

The primary way to make money from a digital product is simply to sell it. This is what most PLR product creators expect you to do and they have provided all of the means to make it as simple and easy as possible. This is why most PLR packages don’t only include the ebook or other digital product for you to sell but also come with extra materials to help drive more sales and the marketing materials you need to convince more people to buy – things like sales pages, adverts, emails and more.

This is what makes the PLR product business model such a fantastically smart one: it is a literal ‘copy and paste’ business model. And it goes even further than that too – seeing as you’ll often also have evidence that the product is already selling. That completely removes any risk because you know that the product you’re choosing at least has the potential to be a big earner. Simply take the existing product and all of its marketing and then upload it to your own server. From there, you can begin to profit.

Oh, and seeing as the product is so quick and easy to set up and start selling, there’s also nothing to stop you from selling multiple products from your site and thereby scaling your business in a big way! Just buy a few more PLR products and add those to your site as well and that way you can double, triple or quadruple your sales and profits! This would take a huge amount of time to accomplish were you trying to do the same thing with digital products you created from scratch.

Use Your Product as an Incentive

But selling PLR products is only one option. Another option is to use them as incentives to encourage people to sign up to your mailing lists.

Many creators and bloggers believe that email marketing is one of the most important ways to drive traffic to a blog and to sell products. Email gives you a particularly direct way to reach your audience that isn’t controlled by a third party (unlike Twitter or Facebook) and because your subscribers need to actively sign up, it tends to also be a very ‘targeted’ audience, meaning that they’re people who will be likely to be interested in your products and want to buy from you. There’s also the opportunity to use longer-form marketing here and to gradually build a relationship/build interest in a product – something that is hard to do with social media seeing as you have no assurance that people will see all your posts on Facebook or Twitter.

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Leadership Supremacy

Leadership is a skill that everyone should develop and cultivate. Being a leader does not necessarily have to mean being a manager or a politician – it could also mean being a thought leader, or even just being a great parent. The ability to inspire, command and guide others is something that is incredibly valuable and that can help you to accomplish more and even raises your confidence and self-worth.

In this guide, we’re going to examine what it takes to be a leader by looking at some of the most important traits that history’s greatest exhibit. Every leader is different and part of your journey to becoming one is going to be discovering your own ‘leadership style’. With that said though, there are still definitely some common traits that you can develop and some lessons we can learn from influential figures from history. And what you’ll find is that in some ways, the most important aspects of being a great leader are not what you would expect.

I hope this guide will change the way you approach leadership and thereby help you to drastically improve your own results.

1. A Great Leader Does Not Need to be Liked

Should a great leader be feared or liked?

The answer is that it doesn’t really matter. What’s most important is that you focus less on trying to be everyone’s friend and more on getting results.

Ultimately, a leader is someone who is trying to accomplish a goal by leverage the power of their team. If your goal is to increase turnover, then you are a good leader if you increase turnover. It doesn’t matter if you are liked along the way.

And sometimes you will have to make hard decisions or break bad news. You need to be willing to do that and not to concerned with how it makes you ‘look’. For example, if your superiors tell you that you and your team are going to need to work late, then you need to pass on that information and not make excuses. The temptation here is to complain along with your staff, to whine about how unfair it is and to make rude comments about the capabilities of your higher-ups.

All this does is to make you look unprofessional, to damage the enthusiasm of your team and to make everyone question the rules they’re being asked to follow.

This is one of the biggest problems with politics too. In order to get re-elected, a leader needs to make positive change in a short space of time so that the electorate can see the results.

The problem is that some projects only yield results over a long period of time and might even hurt the economy in the short term. Making those decisions would be political suicide and so our country is only ever putting out fires, never growing! This is something that a few famous leaders have managed to break away from. Arnold Schwarzenegger most recently discussed this and the value of being willing to make hard decisions.

You don’t have to be unpleasant, but be willing to let your reputation take the hit when it needs to!

2. A Great Leader Takes Responsibility

The reason you need to care less about how others see you, is that this then allows you to take responsibility. You might be passing on orders but for all intents and purposes those are still your orders. Own them and don’t apologize.

Likewise, when things go wrong because your team was working too slowly, you need to take the flack with your superiors and take responsibility. You were leading them, so if they didn’t get the work done, that’s your fault. Throwing your colleagues under the bus will again only make you seem weak and like someone who makes excuses!
What’s more important, is that by taking responsibility for targets not being met and mistakes being made, you are creating a safe ‘buffer’ for those beneath you. They know that they can make decisions and do what they think needs to be done and not worry about the possible repercussions. You’re probably getting paid more than them, so it’s your job to occasionally get shouted at!

This extends even further to taking responsibility for your own actions and decisions. Leaders make decisions quickly and with confidence and that’s not because they always have the answers, but because they’re willing to take the flack if their decisions prove to be wrong.

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Introduction

Email marketing has the potential to be the single most powerful marketing tool in your arsenal. Don’t take my word for it: if you check the blogs of any of the biggest ‘make money’ experts on the web, they will almost unanimously advise that email marketing should be front and center as part of your marketing and that it is more profitable than many other kinds combined!

But the fact remains that a lot of people aren’t going about their email marketing in the right way. Unfortunately, they have been misguided or they simply got the wrong end of the stick. As a result, they will spend an awful lot of time treading water and not making any progress. This is frustrating and it leads a lot of marketers to give up on this aspect of their marketing strategy.

This report is here to change that for you. Herein, you will find 21 incredibly powerful hacks that can instantly increase your engagement, your deliverability, your conversions and more. Are you ready? Let’s go!

1. Warm Up Your List

To avoid getting a bad ‘sender reputation’, it’s very important to avoid letting emails bounce or get delivered with very poor open rates. A good way to protect yourself from this fate is to first ‘warm up’ your IP address and mailing list. That means sending some emails from your account to only your most engaged members – maybe even friends and family. This will get you off to a good start which could stand you in good stead if things take a turn later on.

2. Keep Your Friends and Relatives On There

For this same reason, you should keep friends and relatives on your mailing list. They will (hopefully) always open them, which can help just a little in keeping your sender rep positive.

3. Send Emails Consistently

Don’t go long periods without sending emails and likewise, don’t go through phases of bombarding your audience. Let your recipients know what to expect and they’ll be less likely to complain or get frustrated with you.

4. Tease the Next Email

Once you have a consistent schedule, you can use this to your advantage by getting your recipients to eagerly await each new instalment! Do this by teasing what’s coming up and making it sound highly exciting.

5. Use Split Testing

Split testing means that you are going to send out two very similar emails, perhaps with subtly different subject headings, and then see which performs best. This will teach you the best practices to adopt and thus help you to optimize your process.

6. Use a Landing Page Builder

Something like Lead Pages or Thrive will help you to create more professional looking landing pages which will in turn help you to get more conversions.

7. Calculate How Much You Can Spend on PPC

Once you have a landing page, you can then use PPC (pay per click) advertising to direct traffic there. You now know how much you are paying (maximum) for each visitor. If you know what your conversion rate is and you can calculate the average number of purchases each subscriber makes (and how much profit comes from each one), you can choose the perfect budget for your ads and guarantee that you’ll stay in profit! Almost…

8. Offer a Good Incentive

A good incentive or magnet is something like a free ebook or a report. This can help to encourage people to part with their email address when they might otherwise have been on the fence and it will hopefully mean you buy some good will in the process!

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HIIT Workout

How to Create Amazing Home

HIIT Workouts

HIIT stands for High Intensity Interval Training and is currently one of the most popular health trends to hit the industry.

The basic idea behind HIIT is simple: you alternate between periods of high intensity, such as sprinting, and periods of lower intensity such as jogging. This is a form of training that allows us to burn more calories and enjoy better health benefits in a shorter space of time compared with many other types of training.

But while HIIT is a great tool for getting into shape, it’s important to recognize that it’s only as useful as the way in which you approach it. There are right and wrong ways to perform HIIT and a lot of people make the mistake of getting so excited with this new type of training that they forget to approach it in a structured and well thought-through manner.

In this guide then, we will be looking in detail at how you can go about making an amazing HIIT home workout that will help you to both build muscle and burn fat. You will see how to transform your body using this incredible form of training and you will learn some incredibly powerful strategies for getting even more from it.

HIIT: The Basics

Before we get into a lot of detail regarding how you can go about enhancing a typical HIIT workout, it first makes sense for us to recap on precisely what HIIT is to begin with, how it works and what makes it such a powerful and useful method for getting into shape.

What does alternating between higher and lower intensity actually do to the body and why is this so transformative for weight loss?

Essentially, when you engage in high intensity exercise, this is classified as anything where your heart rate is exceeding 90% of its maximum. That means you’re working as hard as you can and placing a massive demand on your body’s systems to supply energy.

That in turn means that you’re going too fast for your body to rely on the aerobic system – which is what it uses when you engage in regular ‘steady state’ cardio (cardio training where you jog at a relatively slow pace.

Because you’re going to fast, this means that you need a more efficient form of energy, which means the body has to use the stored glycogen and ATP that is already in your muscles. This can only last so long before you get a build up of metabolites and reach your ‘lactate inflection point’ at which you will be forced to slow down and return to your aerobic system.

What’s so great about this, is that you are now training your efficiency and your body’s ability to exert itself at maximal levels. Moreover, this will change the way your body reacts to regular aerobic exercise subsequently. Specifically, because you will have used up all the glycogen and ATP that’s immediately available to your muscles during the intensive exercise, you will find that your body becomes more efficient at burning calories that it gets from fat for the remainder of the workout. You then jog for as long as it takes to restore your glycogen and to remove the lactate in the blood, and can then return to exercise. This is not only great training for improving athletic performance (it can improve your lactate threshold, which in turn is incredibly useful for increasing your running ability); but it is also incredible for fat burning.

This is partly because you then continue the rest of your day with lower levels of glycogen after you have finished exercising. With these lower levels of glycogen, you’ll then be forced to burn fat even for regular activities such as walking around and climbing stairs. This then causes what is known as the ‘afterburn effect’– which leads to enhanced fat burn for the rest of the day following a HIIT workout.

For these reasons, HIIT is able to help you improve your athletic performance and fitness more than regular cardiovascular exercise and it is also able to help you burn a lot more calories.

Moreover, HIIT is also superior when it comes to convenience (because you can use a range of different exercises) and time – you can get a full HIIT workout in half the time or less compared with a regular cardio workout.

This is the power of HIIT, but you’re about to learn how to get even more from it!

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Internet Marketing Noob

Listen to This Audio to Learn the Only Type of Internet Marketing That Works

There are two main approaches to internet marketing.

One of them works.

The problem is that the vast majority of people who start out are going to get the wrong advice and they’re going to start off with the other type of internet marketing.

Just take a look at one of the big marketing forums like Black Hat World or Warrior Forum and you will quickly learn the predominant attitude toward internet marketing. A lot of people view this as a system that can be hacked, as something that you can win at through sheer volume and spam.

And that’s what results in some very low quality websites making their way onto the web.

You will have encountered the sort. These are the sites that are covered in adverts and that are shameless about promoting affiliate products. These are the sites that are filled with near-illegible writing, written in pidgin English and filled with repetitive keywords. These are the sites that don’t have any brand to speak of but rather just a title that also happens to be the keyword.

And guess what? Most of these sites are destined for failure.

In this free report, you’re going to learn why 80% of the community is wrong about internet marketing and how you can approach it differently with the best results.

Everything Wrong With Internet Marketing, In a Nut Shell

If you’re still not sure what I mean when I say that a lot of people take the wrong approach to internet marketing, then consider the example of the many different ‘link building’ services on the web.

Most of these services use the same strategy: they use a PBN and spun content. A PBN is a ‘private blog network’, which means that it is a network of blogs all owned by one individual or company. These blogs link to each other, which creates a false impression of authority in the eyes of Google and helps each blog rank more highly.

Spun content meanwhile, means that the PBN owners fill the content not with unique content but with content that has been repurposed to look unique. So in other words, they will take an article that has already been published elsewhere (sometimes without the owner’s permission) and will then swap words for synonyms. This means that Google can’t tell the content isn’t original and if all goes to plan, it will work just as well as something hand written.

Except it very rarely works.

What you end up with instead, is content that reads like so:

Hello to our great patrons today! This is the good web page all about the ways to get a great six packs!

In other words, it’s pretty much gibberish and no one will spend more than two minutes reading it. Very often, the PBN owners will say that the content has been ‘checked’ by a professional writer but you only need to look at the quality of the adverts in many cases to see that this will count for naught. Unfortunately, many of the SEO services offering these types of links don’t speak English as a first language and it really shows.

So, what happens if you buy these links? Simple: you communicate to Google that you are trying to spam its index. Google will see that you suddenly obtained 100 links in the space of a few days and that these links were all on poor quality sites that already linked to each other. It will see that the content surrounding your link is gibberish and if it suspects that you paid for the links (which you did), then you’ll risk having your site entirely removed from Google.