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There is one thing that all of us have in common. We are all growing and changing, and constantly. And while this is a great thing and can be a very nice mark of wisdom, there are other things associated with growing older that can be a little bit difficult to face, and sometimes even scary. As we age, our bodies become less capable of healing at the same rate of speed and we don’t build muscle in quite the same way. We can become susceptible to diseases more easily, and over time we may find ourselves having more and more chronic aches and pains.

While these things have become a commonly accepted aspect of aging, however, there are some aspects to this that are actually preventable, and there are ways that we can work to slow down the natural process of aging and prevent ourselves from going further down a slippery slope! All we need is the knowledge and the motivation to keep at it.

There is no perfect cure for reversing aging, but there are steps that we can take every day to address the issues that we are dealing with and change our habits so that we can maintain our health at its best form and prevent further problems from arising in the future. In the book Anti- Aging Hacks: Discover How to Stay Youthful, we will talk about several different techniques that can be applied to prevent aging and ways that we can live our healthiest and fullest lives, starting now! One of the most important aspects of anti-aging is making sure that we are taking care of our skin.

Our skin is one of the most visible elements of aging that there is, and if we aren’t taking care of it then it will speed up the appearance of aging exponentially. Our skin often reflects the condition of our health, and can be an accumulation of our habits, whether positive or negative.

If, for example, we find ourselves addicted to things like tanning and being out in the sun without wearing sunscreen, sure, there might be moments when our skin looks radiant during the summer, but over time, our skin will dry out and we will begin to see more and more wrinkles.

The UV rays from the sun can be very harmful and can even cause cancer if we aren’t careful.

While we may not like the appearance of wrinkles, the truth is that getting too much sun is dangerous and should be avoided. If you are able, wear clothing that protects your body from the sun and apply sunscreen generously during times that the sun is out and at its brightest. You could also avoid going out when it’s obvious that the sun is at its strongest, so for example, try not to go out during noon, when the sun is high and bright and could cause damage to the skin.

A lot of people will approach this book wondering what they can do to make themselves look younger and prevent any further signs of aging from running their course. And so, focusing on the skin and the way that it can become damaged is one of the most important things that you can do to help yourself embrace your youthful glow.

There are other elements to skin care that are important when it comes to anti-aging, and those are covered in Anti-Aging Hacks: Discover How to Stay Youthful. Going in depth about your skin care and how to ensure you are doing everything possible not to make your blemishes worse and prevent more from occurring is one incredibly effective way to help us to remain youthful and confident! Keeping ourselves healthy goes beyond our appearance, so even if you don’t think consciously about exposing yourself to the sunlight, it might do you some good to wear sunscreen just for your own protection.

Overall, our skin is what betrays our age the most and will reflect whether or not we are living a healthy lifestyle. If you want to look youthful, your skin care routine is the first place to start. Let Anti-Aging Hacks: Discover How to Stay Youthful show you how!

Every action that we take has a consequence, and that cannot be more clear than when we are talking about taking care of our bodies and our physical health. Everything we eat and drink has a consequence on our health. If we eat raw fruits and vegetables and we keep our diets rich with whole foods and healthy meals, and keep ourselves hydrated with water, then we are going to look vibrant and fantastic. We will shed weight more easily, we will have more energy, and we will be more motivated to stay active because our bodies feel good enough to keep up.

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The Zoom platform has grown in popularity over the last few years and for good reason. It provides individuals and businesses the tools that they need to conduct meetings over the Internet for collaboration, lead generation and customer acquisition, webinars and more.

If you want to use Zoom to grow your business, and you should, then it is essential that all of your Zoom meetings and webinars are engaging for your audiences. A lot of people get this wrong and end up losing their audience on Zoom calls.

The methods, tips and tricks in this powerful guide will show you how you can significantly improve your engagement levels when you are using Zoom. So be sure to read all of this short report and put these ideas into action.

This is where it all starts. The best Zoom events are always planned. Just turning up and “winging it” is not a good idea. You need to think about what you want to achieve from your Zoom event first. Do you want a higher level of commitment from your team? Do you want to sell potential customers on your latest product offering?

Your preparation for the Zoom event will go a lot more smoothly the more you understand your audience. If you are going to use the event to pitch your offer to potential customers then understand what problems they have and how your offer will solve these problems for them.

If you want to use your Zoom event to provide details of a new project to your team then think about the issues that they are likely to have and any roadblocks that they might identify. The more that you predict these things beforehand the better your Zoom event will go.

Have all of your resources setup before the event. If you are going to share your screen and use websites and applications for demonstrations etc then have all of these open before the meeting. Your audience do not want to see websites and applications loading up.

If you intend to share files then have these ready too in one place so that you can easily access them during the meeting. Nobody wants to see you fumbling around trying to find the relevant files on your computer.

When you are preparing slides for your Zoom event always think about interaction. Nobody wants to sit through a one hour Zoom event just listening to you reading from slides. Test for understanding and allow your audience to answer questions. Use examples and case studies to demonstrate concepts.

If you have not used Zoom before or not used it that much then we recommend that you setup and run a test event before you go for the real meeting. You may think that you are a great presenter and host but there is nothing like a recording of your performance to provide you with a reality check.

The other advantage of running test sessions is that you can familiarize yourself with the Zoom features and controls. Practice sharing your screen, using the whiteboard facility, using the annotation tools, adding a virtual background and so on. If you don’t do this it is unlikely to be “alright on the night”.

You will impress nobody if you have a poor quality webcam or microphone. If you are appearing grainy and blurry on video then your audience is going to switch off. The same goes for poor quality audio. If it is not clear what you are saying then you are going to lose people.

A lot of laptops have inferior built in webcams and microphones. As tempting as it may be to use these to save money, just don’t do it. You can get a high quality webcam for less than $100 and a good USB microphone for even less.

Then there is the subject of lighting. You need to ensure that your face is lit from the front. If you look like a shadow of yourself on camera then this will put a lot of people off. You can get fairly inexpensive ring lights from Amazon and elsewhere that will enhance your lighting.

Finally on the subject of equipment, use the fastest Internet connection that you can. If you have to contend with fairly low Internet bandwidth where you are then use an Ethernet connection rather than WiFi. There are losses associated with wireless connections that you don’t get with a wired connection.

This is a mistake that a lot of Zoom newbies make. They do not position the webcam or camera correctly and as a result they end up looking down or up into the camera. Neither of these provides a flattering look for you. Your audience does not want to see just the top of your head either.

The best camera position is where you look straight forward into it. So test this out to find the best position. You want your head to be in the top third of the screen. Avoid anything below this as you will be showing too much of the background.

Here is another classic mistake that newcomers to Zoom make. Instead of looking directly into the camera they look at their computer screen. If you do this then your head will be down and it will appear like you do not want to face your audience.

You have to see beyond your computer and camera here. Always bear in mind that when you look directly into the camera your audience will see you in the best light. You will appear to be focusing on them which they will really appreciate. Again practice this until you can do it automatically. Sometimes you will need to glance at your screen or your notes. This is OK, but make it a very short glance and then get straight back to looking into the camera. Even the best presenters need to look away from their audiences for short periods of time. Just don’t have prolonged periods where you are not looking directly at the camera.

This one may take a bit of practice for you but it will certainly be worth it. You are right to be serious about your business but if you approach your Zoom event with a serious face all of the time then your audience are not going to like that. People are naturally attracted to happy, smiling faces. So give this to them.

You can practice this in the mirror. When you have a smile on your face you will talk with a smile as well which is infectious. It is impossible to smile all of the time and there will be times when a more serious face is appropriate. But a general happy and smiley demeanor will do wonders for your Zoom engagement rates.

Something that you may like to try in your Zoom events is standing up when you are presenting. This can often help you to feel happier and more likely to smile rather than frown. You can use a standing desk to help with this. It may seem a bit weird standing up at first but it does work.

Nobody wants to see evidence of your cluttered life in a Zoom meeting. If the room that you intend to use for your events is full of stuff then get rid of it. You can use virtual backgrounds for a more professional experience.

If you want to use a natural background then check to see that there is nothing that will distract your audience. Large clocks and pictures in the background can divert attention so move these out of sight.

Do everything that you can to minimize distractions. Put your phone on silent. If you have messaging apps on your computer then disable the sound notifications. Little kids and pets are cute but they

can ruin a good Zoom event. Keep them out of the way when you are running your business event. Choose a room that is the quietest in your home or office. It will be distracting for your audience to hear noises outside such as traffic, people raising their voices in the street, workers digging up the road and so on.

Setup a one to one meeting with a friend or family member that you know will critique your background and environment and tell you the truth about how distracting it is. This is great feedback that will help you to make the necessary changes.

If you are having a Zoom call with friends or family then it doesn’t matter if you look like a slob. That “just got out of bed” look is not OK for your business Zoom events. Wear good looking clothes and be sure to groom yourself so that you look your best.

Forget the tatty t-shirt and the stuff that you normally wear when you are relaxing at home. Wear a nice shirt and a jacket – something that is appropriate for a business meeting. Put in the effort here and don’t give your audience the impression that you just couldn’t be bothered.

You need to be respectful of the time that your event is taking. There have been a number of studies in the area of human attention spans and they have concluded that people respond best to new information in 7 minute chunks. So you need to prepare your Zoom events with this in mind.

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Introduction

Webinars are a great way to deliver value, demonstrate your expertise in your niche and promote your offers. The conversion rates with webinars are far higher than they are with other forms of marketing such as email and paid advertising.

But if hardly anyone attends your webinar then it is a waste of time. Nobody is going to discover your webinar by accident so you need to do all that you can to promote it. The 30 ways in this powerful report are proven to work and will help you maximize your attendance numbers for every webinar that you run. Get the Basics Right First

Before you start to promote your webinar you need to get the basics right first. You need to get the timing right and create a persuasive landing page for your webinar.

Plan your Webinar and get the Timing Right

It is really important that you plan your webinar in advance. You need time to get everything ready and rehearse your webinar so that it will run smoothly on the day. Getting the timing right is essential for a successful webinar.

High Converting Landing Page

There is no point driving hordes of traffic to your webinar landing page if it does not do a good job of converting visitors into attendees. You need a n enticing title for your webinar and some key benefits that will make attending your webinar irresistible. Test your landing page to see how well it converts and edit where necessary.

Promote at least 2 Weeks in Advance

To get the maximum exposure for your webinar plan to start your promotion efforts at least 2 weeks prior to the event. You don’t want to start your promotion too early and you certainly don’t want to leave it too late.

Now let’s take a look at the 30 ways you can promote your webinar…

There is no better way to promote your webinar than to use email marketing. Surveys have shown that around 80% of webinar registrants originate from emails. If you have your own email list then use this to your advantage. You can leverage other people’s email lists by collaborating with them which we will cover later.

Research has shown that the ideal length for a webinar is between 45 minutes and an hour so plan your events around this and let potential registrants know the expected length of the webinar on your landing page.

If you feel that your webinar is going to much longer than this recommended time then you can split it into several webinars that cover important sections. Nobody wants to spend half a day on a webinar no matter how keen they are to learn what you will present.

Research has shown that the best days to run webinars are Tuesdays and Wednesdays. People usually have a lot of things to do on a Monday and Fridays and the weekend do not work well for obvious reasons.

There has been a lot of research into the best days to send out webinar invitations and the conclusion was that Tuesday or Wednesday were the best. You should experience the best open rates and conversions on these days. Again you need to avoid Mondays, Fridays and the weekends.

This is obvious but you need to remember to do it. You could add a "webinars" section on your site if you are planning to run several webinars. Use a method to notify visitors to your home page and all of your inner pages about your upcoming webinars.

Most people send and reply to a lot more emails than they realize. Adding a signature about your webinar to your email is a very easy thing to do. Don’t overcomplicate this. A one line signature with the major benefit of your webinar is ideal. Add a link to your webinar landing page from your signature.

If you use the WordPress platform for your website then you can use a widget to ensure that details of your webinar appear on every single page. Your home page is likely to be your most visited followed by your “About” page. With a site wide widget you can add a square banner to your sidebar so that visitors to any page on your site will see it..