Tag Archives: 2015

Professional Music Tracks MRR Audio

"More Professional Quality Sound Tracks For Your Marketing Needs! Professional Quality Music Tracks For Your Marketing Needs! These music tracks vary in length from 30 seconds to 5 minutes!"

Email Marketing Made Easy – Video Upgrade Personal Use Video With Audio

Take action NOW and gain the most out of Email Marketing for your business with our easy and to-the-point Video Training that is...

LIVE showcase of best techniques.
Easy to understand and has Professional US voiceover
NO monthly payment headache, One-time Payment.
Useful for enhancing your Traffic generation skills.

These simple and over the shoulder videos will enable you to increase your learning, and get the most out of your Email Marketing efforts.

It's a proven fact that VIDEOS are the best way to PUMP UP your learning so you don’t go in wrong direction and can apply latest EMAIL MARKETING techniques in right way to enjoy more traffic, more sales and ultimately, more revenue for your business.

Here are some benefits you can achieve by using EMAIL MARKETING techniques in proper manner to:

Target your customers precisely with less efforts.
Get higher revenue from your existing lists.
Increase ROI for your marketing efforts.
Evaluate your campaigns in a focused manner.
Reduce overhead expenses of your business.
Facilitate brand recognition with minimal cost.

Email Marketing Made Easy Personal Use Ebook

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Chapter VII: Shocking Email Marketing Case Studies.

Shoe Zone

Shoe Zone is a footwear dealer and wholesaler that has more than 500 stores in the UK (United Kingdom) and Ireland, which deals in shoes at modest prices.

The company wanted to extend and prosper from a digital marketing approach to boost their profits and attain their business objectives with more competitive online retail marketing.

Shoe Zone opted for Pure360 services to cultivate and remodel their biweekly email template with the added features of subject lines and layout. Pure360 also encouraged its social media followers to subscribe to Shoe Zone's newsletter.

Shoe Zone accomplished an ROI of 1000% with increasing sales of 100% year over year. There was a boost in CTR of 15%, website traffic straight from the emails improved by 150% year over year, open rate was increased by 2% and hard bounces were diminished by 0.2%.

Sobieski

Sobieski services Inc. is a part of The Sobieski Group that offers mechanical construction, commercial services, residential services, single and multifamily divisions and plumbing, HVAC, fire protection, alarm and security services.

The company's prime objective was to improve their understanding of digital marketing endeavors as a team. They were using not-segmented emails, non strategic SEO and unyielding CMS in their campaign.

Sobieski used HubSpot SEO built-in tools which boosted their website traffic by 55%. Sobieski started generating quality leads with HubSpot landing pages and inbound marketing. The company used integrated systems to learn the audience's demeanor and used lead intelligence to nurture leads.

Sobieski achieved great results, there was a 33% decrease in PPC spend, paying customers were increased 2 times, and online revenue was boosted by 125%.

Craghoppers

Craghoppers is a British exterior attire manufacturer and dealer that was established in Bately, West Yorkshire. The travel clothing

company delivered two catalogues per year - Spring/Summer and Autumn/Winter. The goal of Craghoppers was to accomplish a positive outcome from cart abandonment.

Craghoppers associated with Redeye's powerful tagging structure to classify the features 0f products that customers had included in their cart before relinquishing the purchase.

Redeye sent two emails to Craghoppers abandoned customers - one was after 24 hours and the second was three days after abandoning the cart. The agency utilized numerous unique email layouts based on their previous purchases and interest with adaptable content.

Craghoppers obtained a return of investment (ROI) of 711% and recaptured profits from 56% of the existing audience that abandoned a purchase, with an increment of 30% in email click rate. Of emails sent, 10% brought in sales.

Bags ETC

Bags ETC is a series of suitcase and handbag outlets in the United Kingdom and Ireland whose products follow the latest trends and novelty with high prices. open rate and click from mobile recipients to generate revenue.

The company partnered with Genie Goals advertising agency, which is a specialist in PPC and email marketing campaigns. Genie Goals decided to cultivate mobile optimized email layouts. They moved to a single column layout, created an adaptable logo design, unnecessary content was eliminated and Calls-to-action were made easier to get clicks.

Mobile responsive email layout worked great, and assisted Bags ETC to achieve 1151% growth in mobile transaction, and mobile revenue grew 850%.

Mango Bikes

Mango Bikes was founded by Ben and Jezz in 2012 with an objective to assemble and sell high quality and stylish bikes at competitive prices.

The aim of the company was to increase sales by motivating customers who have bought a bike in the earlier years to upgrade or purchase add-ons.

Mango Bikes contacted Toinfinity, a digital marketing agency that assists businesses in increasing their online capability. Toinfinity established a reengagement campaign with a focused message noting the 'Birthday' of a bike by refining the customers' data by their purchasing date.

The content and copy of the emails appealed the to customers celebrating the anniversary of their bike's purchase by discounting their Mango Bike's accessories or upgraded peripherals.

The email open rate was increased 56% with the subject line “Your Mango is 1 year old! Say Happy Birthday with 10% off'. The email campaign improved 3 times to a 22% click-to-open-rate. Mango Bikes attained a 2337% Return on investment.

ITV Studios

ITV Studios is a television production company situated in London and owned by the British TV broadcaster ITV, plc. Attracting the right viewer demographics is why ITV Studios relies heavily on email to boost enthusiasm among the buyers.

The objective of ITV studios was to boost their program sale with an imaginative email. The company used dotmailer as their automation tools and utilized the precise targeting which was a seamless and integrated operation. They collected data from the audience that was viewing the trailers and similar kinds of programs and targeted the prospective customers.

ITV Studios website relaunched an email campaign and the results were amazing, 58% more visitors came on the launch day, Total visits were boosted by 163% and webpage visits were increased by 22%.

Sundance Catalog

Sundance catalog is a multichannel dealer which specializes in different varieties of collections such as attire, jewelry, home decor and other items.

The objective of the company was to boost their moderate order value and email click through rate; employ new subscribers to improve brand awareness and trust; enhance subscriber communication with brands and increase webpage visits.

Sundance Catalog worked with Experian CheetahMail to design customercentric email for good results. They added inducement into their welcome email. To enhance the deliverability and engagement via email, they utilized Real-time welcome emails for the customers who signed up via their home page and daily welcome emails for the customers who signed up via the checkout page.

For the daily welcome email, their transaction rate increased 11 times and revenue per email grew 19 times. The real-time welcome email enhanced their Click- through-rate 2 times and revenue per email 2 times higher.

The Motley Fool UK

The Motley Fool UK is among the country's well-known financial companies that is devoted to establishing the world's best investment association. Email is an important aspect of their business helping to achieve nearly one third of their UK revenue.

The prime objective of The Motley Fool UK was to enhance their customer retention, relevancy and deliverability. The company opted for StrongView to build engagement and fulfill their business need.

StrongView eliminated thousands of email addresses which were worthless and not responded from in a long time, and generated a fresh list of active users. The deliverability, real time reporting, segmented audience, unique and informative content helped the company.

As a result, the deliverability rates were boosted from around 85% to 99% and real time visibility of mailing was 100%. Email drove more than 30% of the company's revenue.

Brand Authority MRR Ebook With Video

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Using Your Logo and 'Being Everywhere'

Hopefully after doing all this you will have a logo that you're happy with. The next question though is: how do you use it?

More Materials to Create

To start with, you might want to try creating some more materials that you can use alongside your logo and that will likely come out of the logo too.

For instance, if you are going to be using any type of video marketing or if you will be vlogging on YouTube, then you may want to create a video opener. This is a short animation, often with music, that will play right at the start of your videos to once again tie them altogether. Often the animation will feature the logo in some way or another and very often it will simply be an animation of the logo either moving around or being constructing in some form.

Likewise, you may want to look into creating some headed letter paper which you can use when communicating with clients and/or some business cards with your logo on. Already you're seeing how useful and versatile a good logo it can be - and this way, every interaction you have with someone will become a chance to reinforce your brand and to help build recognition.

Website Design

One particularly big aspect of your branding that you will also need to create is your website. Your website will serve as a portal and shop window for your business, as well as an advert and representative of your business and much more. If your website doesn't inspire confidence and isn't memorable then you will miss out on countless marketing opportunities and huge growth potential.

What's more, if you are an internet marketer or blogger, it may be that your website is pretty much the entire of your business model. If you're making money from adverts on your website or through sales of digital/affiliate products, then it's crucial that your website leave a lasting impression so that customers come back to it.

In this case, simply having your logo at the top of your site is not enough. Logos and banners will typically go at the top of a website because a) that fits in with the 'F Zone' (which is the region we are most likely to look when we visit a new site) and b) experience teaches us that we should look at the top for titles and branding.

But the fact of the matter is that most people just aren't that interested in logos and banners. Most of the time we visit a website because we're interested in the content of a specific article. So as soon as we land on the site, we will scroll down to the text and we will skip past everything else. If you want people to recognize your site next time they visit then you need to differentiate your site in more ways than through the logo alone.

How do you do this then?

One answer is to use the same color scheme and design sensibilities you do in your logo throughout your entire site.

Take Virgin for instance. Virgin is a huge brand, recognizable by its red and white logo. Virgin's brand is actually particularly important too because it is the unifying feature throughout multiple different branches of business.

Now if you take a look at two of their websites (the main 'Virgin' website and the 'Virgin Active' website) you will notice that they have something in common - liberal use of the 'Virgin red'.

As well as quite a lot of white text. This way, no matter which part of the page you are on, you will be reminded that this is a virgin website and the brand will be constantly reinforced.

The same goes for your own site then: try to include call backs to your logo through your choice of color palette, through your background and even through the typeface you use. At the same time, just ensure that your website is recognizable and interesting (without being distracting) no matter which page you're on or how far you've scrolled down. If your site could very easily be any other site in your niche, then you need to think about strengthening its brand identity.

Creating a Personal Brand

Looking at the screenshot of the Virgin website you might also have noticed something else that is very distinctively 'Virgin' - a mugshot of Richard Branson.

As well as his Virgin Brand, Richard Branson has also been somewhat successful in creating a 'personal brand'. By putting his face and personality at the forefront of much of his marketing and even some of his products, Richard has created an association between himself and his business.

This is something that lends itself particularly well to online business. If you run a website or blog, then you might well use your name as a byline after writing blog posts or you might even appear in videos. Some people will even use their own name as their website name and might use themselves to promote their products. Take a look at Pat Flynn for instance - the owner of Smart Passive Income - whose banner reads 'The Smart Passive Income Blog with Pat Flynn'. Likewise, Tim Ferriss (who owns the Four Hour Workweek Blog) has effectively built his business around his own name.

If you are selling a fitness product or writing a fitness blog and you happen to be in great shape, then you can use this to your advantage in order to promote your product and to show that it works even.

Attaching yourself to your brand or creating an entirely personal brand is often a good strategy as it helps to build trust (more on that later) and puts a face behind your name. At the same time, people are 'programmed' to be very good at recognizing faces and names and as such you can instantly make yourself more memorable by letting people meet the personality behind the website/company.

Some people won't feel comfortable putting themselves forward in such a way and exposing themselves however and as such may prefer to shy away from the spotlight. Either strategy is fine, just remember that creating a personal brand is a viable option if you want to make your company even more memorable.

Public Domain Profits Formula MRR Ebook

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Introduction

Firstly, let me say Thank you for listening. I am sure you will find the content in this report invaluable when looking to create your own products.

The reason I have created this video and the Public Domain Profits Formula training package is to help other people get started with product creation. I know it can seem like a daunting task, but believe me when I say it is also the most profitable step you can take! There is a lot of information on the web about how to create your own products. However, not many of these sources provide a clear and concise step by step guide so you can get your product out there and making money in the quickest time possible!

Nor do they show you how to tap into the source that launched the business empires of people like Walt Disney, Ted Turner & Matt Furey to name but 3. You can do the same they did, often for free and I'm going to be showing you how during this course.

I am confident if you follow the steps within this report you will have your very own evergreen product that will bring in sales for years to come.

Step 1: The Right Mindset is Key!

Welcome to Step 1. The reason I thought I would include this step which really has nothing to do with product creation, is because of a simple truth it takes people years to learn - “How you think is more important than what you know!”

I don’t know how you got interested in Internet Marketing but if you were like me you were probably pulled in at some point, by all the websites out there that promise untold riches for 5 minutes work! And maybe you ended up buying a lot of bright shiny objects, all promising to be the solution but none of which were!

Throw in the temptation of a few coaching programs with some of the gurus “Surely they could show me how to do it?” and you ended up having spent way too much with far too little to show for it!

Overnight, effortless success may be possible, but not very likely. If only because when you start out, you won’t have a list of 3,000 responsive buyers to whom you can send out an email that will make you thousands of dollars within a few days.

To start off, you need to create that product and build that list and unfortunately that will require some good old fashioned effort. Unfortunately, in many quarters the word “effort” is seen as being up there with the most foul of profanities!

So you need the right mindset. I am not going to write pages and pages of motivation for you, except to answer the number one question that stops people taking action or makes them give up in my experience.

I know this question comes up and can be very hard to overcome because I have asked myself the same question plenty of times when I was getting started with Internet Marketing.

Here is the question or questions I found myself asking when I was getting started:

“Is this going to work?”

“Is all this work worth it?”

“Will my product sell?”

These are the three main questions that I found myself asking when I was creating my own product.

Well take it from me the answer to all those questions is “Yes it really does work!”. If you follow the steps within this guide you will see that Internet Marketing does not have some SECRET formula to riches!

All you have to do is see things through to the end, have the ability to follow a series of steps and probably most important take action!

However, you have to take action. This video and the other modules will do you no good whatsoever if they just gather cyber-dust on your hard drive.

Many people misinterpreted films like The Secret and books like The Law of Attraction. They thought they could just lie on the sofa, mutter a few positive affirmations and they would attract their hearts’ desire.

What they didn’t understand is that The Secret and the Law of Attraction were created following a traditional way of imparting spiritual knowledge. Traditionally, teachers would teach half the lessons and allow the student to work out the rest for themselves. It was believed that in that way, the earning would be more meaningful. However, the teachers didn’t leave their students to sink - they’d leave clues, often in plain sight.

So it is with the Law of Attraction: Yes you need a positive mindset but the second half of the story is hidden in the word itself: In order to Attract what you want, you need to take Action! Attract+Action = Attraction!

Take action today and you will see results and I am here to help if you need it.

Whether it takes you 2 days or 2 weeks to follow these steps see them through to the end, if you apply them, you will make money online!

All you have to do is take a leap of faith with these steps once, to create your own product and once that is pulling in money you can do the same thing over and over to build a virtual empire.

So let's get started!