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Once upon a time, a long, long time ago, on the night before Christmas, a little child was wandering all alone through the streets of a great city. There were many people on the street, fathers and mothers, sisters and brothers, uncles and aunts, and even gray-haired grandfathers and grandmothers, all of whom were hurrying home with bundles of presents for each other and for their little ones. Fine carriages rolled by, express wagons rattled past, even old carts were pressed into service, and all things seemed in a hurry and glad with expectation of the coming Christmas morning.

From some of the windows bright lights were already beginning to stream until it was almost as bright as day. But the little child seemed to have no home, and wandered about listlessly from street to street. No one took any notice of him except perhaps Jack Frost, who bit his bare toes and made the ends of his fingers tingle. The north wind, too, seemed to notice the child, for it blew against him and pierced his ragged garments through and through, causing him to shiver with cold. Home after home he passed, looking with longing eyes through the windows, in upon the glad, happy children, most of whom were helping to trim the Christmas trees for the coming morrow.

of it may be for me.” So with timid steps he approached a large and handsome house. Through the windows, he could see a tall and stately Christmas tree already lighted. Many presents hung upon it. Its green boughs were trimmed with gold and silver ornaments. Slowly he climbed up the broad steps and gently rapped at the door. It was opened by a large man-servant. He had a kindly face, although his voice was deep and gruff. He looked at the little child for a moment, then sadly shook his head and said, “Go down off the steps. There is no room here for such as you.” He looked sorry as he spoke; possibly he remembered his own little ones at home, and was glad that they were not out in this cold and bitter night. Through the open door a bright light shone, and the warm air, filled with fragrance of the Christmas pine, rushed out from the inner room and greeted the little wanderer with a kiss. As the child turned back into the cold and darkness, he wondered why the footman had spoken thus, for surely, thought he, those little children would love to have another companion join them in their joyous Christmas festival. But the little children inside did not even know that he had knocked at the door.

The street grew colder and darker as the child passed on. He went sadly forward, saying to himself, “Is there no one in all this great city who will share the Christmas with me?” Farther and farther down the street he wandered, to where the homes were not so large and beautiful. There seemed to be little children inside of nearly all the houses. They were dancing and frolicking about. Christmas trees could be seen in nearly every window, with beautiful dolls and trumpets and picture-books and balls and tops and other dainty toys hung upon them. In one window the child noticed a little lamb made of soft white wool. Around its neck was tied a red ribbon. It had evidently been hung on the tree for one of the children. The little stranger stopped before this window and looked long and earnestly at the beautiful things inside, but most of all was he drawn toward the white lamb. At last creeping up to the window-pane, he gently tapped upon it. A little girl came to the window and looked out into the dark street where the snow had now begun to fall. She saw the child, but she only frowned and shook her head and said, “Go away and come some other time. We are too busy to take care of you now.” Back into the dark, cold streets he turned again. The wind was whirling past him and seemed to say, “Hurry on, hurry on, we have no time to stop. ‘Tis Christmas Eve and everybody is in a hurry to-night.”

Again and again the little child rapped softly at door or window-pane. At each place he was refused admission. One mother feared he might have some ugly disease which her darlings would catch; another father said he had only enough for his own children and none to spare for beggars. Still another told him to go home where he belonged, and not to trouble other folks.

The hours passed; later grew the night, and colder grew the wind, and darker seemed the street. Farther and farther the little one wandered. There was scarcely any one left upon the street by this time, and the few who remained did not seem to see the child, when suddenly ahead of him there appeared a bright, single ray of light. It shone through the darkness into the child’s eyes. He looked up smilingly and said, “I will go where the small light beckons, perhaps they will share their Christmas with me.”

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Our breakfast consisted of what the Squire denominated true old English fare. He indulged in some bitter lamentations over modern breakfasts of tea-and-toast, which he censured as among the causes of modern effeminacy and weak nerves, and the decline of old English heartiness; and though he admitted them to his table to suit the palates of his guests, yet there was a brave display of cold meats, wine, and ale, on the sideboard.

After breakfast I walked about the grounds with Frank Bracebridge and Master Simon, or Mr. Simon as he was called by everybody but the Squire. We were escorted by a number of gentleman-like dogs, that seemed loungers about the establishment; from the frisking spaniel to the steady old staghound; the last of which was of a race that had been in the family time out of mind: they were all obedient to a dog-whistle which hung to Master Simon’s buttonhole, and in the midst of their gambols would glance an eye occasionally upon a small switch he carried in his hand.

The old mansion had a still more venerable look in the yellow sunshine than by pale moonlight; and I could not but feel the force of the Squire’s idea, that the formal terraces, heavily moulded balustrades, and clipped yew-trees, carried with them an air of proud aristocracy. There appeared to be an unusual number of peacocks about the place, and I was making some remarks upon what I termed a flock of them, that were basking under a sunny wall, when I was gently corrected in my phraseology by Master Simon, who told me that, according to the most ancient and approved treatise on hunting, I must say a MUSTER of peacocks. “In the same way,” added he, with a slight air of pedantry, “we say a flight of doves or swallows, a bevy of quails, a herd of deer, of wrens, or cranes, a skulk of foxes, or a building of rooks.” He went on to inform me, that, according to Sir Anthony Fitzherbert, we ought to ascribe, to this bird “both understanding and glory; for, being praised, he will presently set up his tail chiefly against the sun, to the intent you may the better behold the beauty thereof. But at the fall of the leaf, when his tail falleth, he will mourn and hide himself in corners, till his tail come again as it was.”

I could not help smiling at this display of small erudition on so whimsical a subject; but I found that the peacocks were birds of some consequence at the Hall, for Frank Bracebridge informed me that they were great favourites with his father, who was extremely careful to keep up the breed; partly because they belonged to chivalry, and were in great request at the stately banquets of the olden time; and partly because they had a pomp and magnificence about them, highly becoming an old family mansion. Nothing, he was accustomed to say, had an air of greater state and dignity than a peacock perched upon an antique stone balustrade.

Master Simon had now to hurry off, having an appointment at the parish church with the village choristers, who were to perform some music of his selection. There was something extremely agreeable in the cheerful flow of animal spirits of the little man; and I confess I had been somewhat surprised at his apt quotations from authors who certainly were not in the range of every-day reading. I mentioned this last circumstance to Frank Bracebridge, who told me with a smile that Master Simon’s whole stock of erudition was confined to some half-a-dozen old authors, which the Squire had put into his hands, and which he read over and over, whenever he had a studious fit; as he sometimes had on a rainy day, or a long winter evening. Sir Anthony Fitzherbert’s “Book of Husbandry;” Markham’s “Country Contentments;” the “Tretyse of Hunting,” by Sir Thomas Cockayne, Knight; Izaak Walton’s “Angler,” and two or three more such ancient worthies of the pen, were his standard authorities; and, like all men who know but a few books, he looked up to them with a kind of idolatry, and quoted them on all occasions. As to his songs, they were chiefly picked out of old books in the Squire’s library, and adapted to tunes that were popular among the choice spirits of the last century. His practical application of scraps of literature, however, had caused him to be looked upon as a prodigy of book-knowledge by all the grooms, huntsmen, and small sportsmen of the neighbourhood.

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Market Yourself And Your Products - I won't go into the whole "Marketing" subject here... Naturally, we all know how incredibly extensive the subject could be. But I do want to point out a few things that you need to recognize when marketing yourself and your business online.

Marketing doesn't have to cost a fortune! Advertising, however, can become quite costly... and there is a difference! When marketing your business there are a few things that should be brought to the forefront.

You need to recognize the fact that traffic is your ultimate goal! More importantly, you need to (eventually) be able to sell that traffic once they land on your website. That's where you need to be a SUPER Salesperson!

But how you acquire the traffic is just as important. We all know about Google Adwords and Overture, but to be honest, in my opinion they are all a bit overrated and can become quite costly for a small business. Don't misunderstand, there certainly are effective ways to use the "Pay-Per-Click" search engines, but that's not something I'd like to discuss in this report… (Perhaps we'll save that subject for another report in itself).

You best efforts should focus on providing quality content and useful information related to your niche' market. Once you do this, the search engines and other websites will pick up on this content and start indexing your web pages rapidly -- referring folks to your website for FREE. Now that's a bargain! More importantly... GET YOUR MAILING LIST Setup! That's when you'll really make the sales!

You should immediately begin writing creative, interesting articles relating to your niche’. Once you’ve written an article, you can submit it to hundreds of article directories and gain valuable links back to your website free. A great place to learn more about writing and submitting articles is Article Marketer.

Everything we've talked about up to this point has dealt with effective marketing so take each topic and utilize what you've learned. Put a few of the ideas to the test. If you implement some the strategies I've outlined here, you'll be a much better SALESPERSON in the long run... and that's what it's all about... Becoming a SUPER SALESPERSON!

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My first recommendation is to start by submitting your articles to article directories. Article directories are - by far - the very best FREE resource to gain quality links and traffic back to your website.

Now, instead of simply providing you with a list of hundreds of article directories, I'm going to offer you one ULTRA RESOURCEFUL "invaluable" resource in just a moment. This one resource will submit your article to many of the most popular directories on the web for you... FREE.

But first... I want you to truly understand how this will benefit you...

Here's how -- You create one article and then have it submitted to thousands of publishers and/or directories with only a few clicks of your mouse.

Sound profitable and easy? Well it is!

Once you've done this, you'll have thousands of links all across the Internet, each pointing back to your website... again FREE!

Submit two, three, five, ten articles and you'll start building back links to your website in no time.

I can only hope you're beginning to grasp the sheer power and viral effects of this type of marketing...

Best of all, you can also allow other webmasters to use your articles on their website for content -- including your "resource box" (you remember the resource box... don't you?) which will always remain in tact and unedited -- providing multiple links back to your website, newsletter subscription form or alternate opt-in offer.

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The owner of this web site sells 3 hot, in-demand products with Private Label Rights, complete with pre-written sales letters, editable graphics, and some bonuses, for $6,700. He leverages his marketing efforts on Joint Venture partners and the result? He made $42,000 in sales, at this time of writing. Is your brain on fire now?

If you own a mailing list or run a Give Away site, you can insert a One Time Offer page in between the Index and Thank You Page/Member Area where you offer your Private Label Rights product.

Include your terms and conditions in the same page as your sales letter or one page away from it so that your prospects know in advance if your offer is what they are looking for. You would not want to disappoint them after finding out that the terms and conditions are not in their favor.

You can only do so much by yourself. You can leverage your marketing efforts on Joint Ventures and affiliates. If you are planning to create multiple products with Private Label Rights, you can purchase exclusive Resell Rights from other product authors or Private Label Rights sellers, modify them, and resell them and keep all the profits to yourself.

If you are selling Private Label Rights alone to the product, you can pitch in a different sales letter that offers exclusive Resell Rights to your Private Label Rights product to a specific group of people. Usually, the ones who are interested in acquiring Resell Rights are resellers and Private Label Rights membership owners.