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"Put your money where your mouth is" is an old saying that is used to challenge a person to bet on himself and on what he believes he thinks he can accomplish. A great idea has no more value than a wisp of smoke until it is backed up with an investment of hard work and money and brought to fruition.

Until you have invested your own time, effort, energy and, yes, money into your idea, it's a pretty good bet that nobody else is going to invest anything in it either.

Maybe you have an idea for a product or service that you are certain will sell like crazy in a certain niche on the Internet…and maybe you do. However, in order to ever get that product or service sold you are going to have to invest in yourself and your idea.

You will need to do the required research to determine if the idea is feasible and if there is, in fact, a market for the product or service you want to sell. You may need to purchase software or info-products to help you get your product or service into being. Creating a product or service can take a huge investment of time, effort and energy, as well.

When you approach an established Internet Marketer with your idea and a joint venture plan, he will first look to see how much you have invested in its creation.

If you don't believe it yourself and your product or service, he won't either. He will look to see how much of your own time, effort, energy and money you have invested before he decides how much of his own he is willing to invest.

Invest in yourself so others will be willing to invest in you, too!

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Although I tried many times, I was an unsuccessful clickbank junky who promoted everything from Forex Enterprise and Ultimate Wealth Package, to the Rich Jerk and Honest Riches.

While these products are ranked high in the clickbank marketplace and convert extremely well I was unable to turn a profit. I didn't understand the market well enough to get targeted traffic to my affiliate link.

At the time I was using the long term strategy of organic search and looking for short term results which is impossible unless there is little or no competition for your keyphrases.

In hindsight it was obvious that this would not work either long term nor short term because the website was only going to attract traffic that consisted of a small percentage of opportunity seekers.

Not only was I trying to convert someone interested in selling vitamins to buy my downloadable work from home opportunity, I was also attracting visitors who wanted to buy vitamins.

This resulted in traffic not very targeted to my offers. Try making a car salesman out of someone trying to buy a boat. It doesn't work.

It was an overactive style website that consisted of Google Adsense ads, affiliate opportunities, and a free report that you had to jump through hoops to opt in for.

To this day the subscribers on that particular list are very unresponsive and each mailing I send out still results in an unusually high unsubscribe rate and spam complaints. Yet the SEO efforts were very successful as I rank very high for the keyphrases I targeted. As a result I continue to have many opt ins and each mailing to this particular list still nets around $300 in profit.

An affiliate website must be very specific in its purpose. If you are seeking subscribers it must be very clear what they are signing up to receive. If you are trying to promote an affiliate product directly from the site each bit of information you provide should steer your visitor closer to visiting the actual product website.

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Search Engine Optimization (SEO) is something that many people have heard of but few people really and truly understand. This is very unfortunate because as an internet marketer one of the best things you can do for your business is to thoroughly understand what Search Engine Optimization means and how you can go about becoming an expert at it.

The single biggest way that Search Engine Optimization will help you is in generating targeted traffic for your website. Not just traffic mind you, but targeted traffic. This means that people that visit your website will actually be looking for what it is you have to offer and you can probably understand conceptually how that is going to be much better for you than non-targeted traffic.

In addition, if you have a website that is properly optimized for use in the search engines you are going to save money because you will not need to spend as much on other methods of traffic generation like pay per click advertising. Now that you understand how Search Engine Optimization is going to be useful to you it is time to get into some of the basics of the SEO process.

There are generally two parts to SEO that you want to be aware of, “on-page” optimization factors and “off-page” optimization factors. On-page optimization factors are things that you can change on your website in order to make the website more friendly to search engines.

These are things like keyword density within paragraphs as well as keyword placement within the title of the webpage, Meta tags and the bolding, underline and italicizing of keywords within the webpage. These are all factors that affect how search engines view your webpage and getting these just right is one of the keys to proper Search Engine Optimization.