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Search engine monitors have been around for years. Although they have matured and added features since their original appearance, we'll start our look at these tools by going back to the beginning.

One of the keys to running a successful online business is understanding the impact of your actions and tracking your progress. This is true in every area and is particularly true with respect to search engines.

You want good search engine rankings for the keyword phrases that describe your site's content. That desire leads you to take many different actions.

You may custom-tailor your content to rank for certain terms. You may engage in link development campaigns carefully designed to improve positioning. Your efforts will probably extend all the way to the HTML underlying your site (is your primary keyword phrase for each page wrapped in the H1 tag?). You get the idea.

You bend over backwards to get that coveted search engine ranking, and after all of the contortions you need to have some way of gauging your success. That's the idea behind a search engine monitor.

A monitor like this will let you know how you're doing SEO-wise. It will tell you how well your ranking for various search strings across multiple search engines. That is handy information to have. It's also information you can probably dredge up on your own. It wasn't always that way, though.

When we discussed the automated submission tools, we remembered the days when everyone from AltaVista to HotBot to Lycos was engaged in a battle royale for search engine supremacy. There were many different search engines and clear winners hadn't yet emerged.

Back then, the idea of tracking your progress across all of those different search engines wasn't too inviting because it was a long, tedious, grueling chore.

It isn't that time consuming to find out how you're ranking for your five primary keyword phrases on each of the "big three." Back when it was the "little fifty," however, it was a much more difficult project to undertake. That's why search engine monitors came into being. They'd check for you on all of those different search engines and then give you the results in nice, easy-to-follow layouts.

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Again, this is closely associated with your target market and other businesses in the same niche. You want to earn beyond just making up front sales.

You also want to earn more from the same customers by having them purchase more from your recommendations in your E-Book.

One way is to create your own products or membership site, which will obviously consume more of your time and effort (and maybe money).

It will also require more of your expertise, which you might not have.

One other alternative is to join an affiliate program you can recommend in your E-Book for back end income.

For instance, your product can be aimed at a group of people who are interested in cooking oriental dishes.

You can include a recommendation/ad in your E-Book that leads to a membership site for chefs, run by someone else. You merely play your role as an affiliate here.

You get paid for your referral's subscription, and it can be recurring if your affiliate program is a membership/service model!

If there are little affiliate programs available for your market, you either have to start your own or it's a sign that shows how obscure your niche may be.

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What You Will Need To Get Started

What do you need in order to put together a high-quality "bundle" of resell rights items that will sell like wildfire?

Surprisingly, you wont need all that much with the exception of a carefullyselected niche and a few powerful tools.

The first thing you will need is *a narrowly-themed, high-quality package of EBooks, reports, and other digital products*. In this case, it is important to make sure that these products are focused on a specific niche and are new releases. Any old, over-sold, low-quality products will only damage your reputation and lower the quality of your package.

Additionally, with a package such as this, you will want to bundle anywhere between five and 20 products. Using more or less could decrease the perceived value of the entire bundle.

Once you have carefully selected the resell rights products you need, you will want to create a powerful sales letter to market your product. If you don't think you have the skills to create such a sales letter yourself, you will want to hire a freelance copywriter to do it for you.

You will also want to establish a thank you page, which simply thanks your customers, tracks sales, and can be used to gain sign-ups for newsletters. As with other digital product selling approaches, you will need to purchase some form of hosting and a domain name. I would personally suggest that you use the ones I've already mentioned.

Sometimes you want a package, which incorporates all needed selling tools into a single, low monthly priced solution. And that option I recently discovered for some 'marketing tools in a box' packaging is EBizAC by Kavi Kodai - a very savvy marketer you can trust.

You will also want to setup a mailing list through a reputable autoresponder and my favorite is AWeber. You will also want to begin recruiting affiliates. This will help to increase the rate through which you make new sales and generate new leads.

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Filets of beef may be supplied by the butcher already trimmed and larded, but a more economical way is to buy the large piece which contains the tenderloin. Have the butcher cut the tenderloin out and the rest of the meat into slices one-half or one inch thick; these pieces may be used to advantage in beef olives, stews or pies, the bones in the piece of meat to be broken up for the soup pot. The filet is then to be prepared by the cook in this manner: Remove all skin and fat; fold the thin end under and skewer in place; the upper side must present a smooth surface for larding; with a larding needle lard the filet of beef in regular and even rows, with strips of firm, fat pickled pork one-quarter of an inch square and about two and one- quarter inches long. The lardoon should be about one-third of an inch under the surface and come out about three-quarters of an inch from where it went in, one-half inch projecting on each side. Place the filet in a small baking pan, with minced salt pork and suet on the bottom of the pan, and six spoonfuls of stock to baste the filet. One-half to three-quarters of an hour will roast it, depending on heat of oven and whether it is preferred underdone or well done. Serve with mushroom sauce or a la jardiniere.

Mushroom Sauce--Melt one tablespoon butter; stir in a tablespoon of flour, and when it is well browned, add, after heating, six tablespoons of stock with half the juice from the can of mushrooms and one-half teaspoonful of lemon juice, seasoned with pepper and salt; add the button mushrooms and let all simmer about ten minutes. Pour over the filet of beef and serve.

À la Jardiniere--Potatoes, turnips, beets, and carrots, cut in round balls, tiny onions, cauliflower blossoms, French beans or peas, are boiled separately in salted water, seasoned with salt, butter and cream, drained and then piled in little groups around the filet of beef, each pile being one kind of vegetable.

Beef Olives--Slices of beef one-half inch thick and about four inches square, spread with a force meat of cold meat, bacon or ham, with one cup of bread crumbs, the yolks of three eggs, one pint of gravy or stock, a tablespoon of catsup, salt and pepper to taste. Roll up the slices of beef and fasten with tiny skewers; brush them over with egg and crumb and brown slightly in the oven; then put in stew pan and stew till tender. Serve in gravy in which they were cooked, with fried or toasted croutons of bread.