Ebook Sample Content Preview:
Here are the elements that every awesome infographic should have:
Differentiate Or Die
Picking a relevant topic and putting a unique spin on it can make your infographic stand out from the crowd.
Remember, for differentiation or uniqueness to be valuable, it still has to be relevant! That’s how you create value.
The first thing I like to do is check Google Trends, so I can see the interest over time and gauge how relevant the topic is today.
Is the interest increasing or decreasing?
Does it look like we are in an uptrend or a down trend?
I’ll usually enter at least two keyword phrases. That way I can compare the results to see which is the most popular.
Have a look at this screenshot:
You can clearly see that Facebook advertising is much more popular than Twitter Advertising.
So for my industry, I would definitely create an infographic on Facebook advertising.
Next head on over to Pinterest.
Pinterest is a great places to start your search for infographic ideas that have already been proven to be popular.
However, don't just publish the same old thing.
Spend some time searching through Pinterest and start saving infographics that you like to your computer. That way you can review them later and get ideas.