Surefire Profit System Personal Use Ebook

Ebook Sample Content Preview:

You can offer resell rights to your own product! This has the advantage of letting you charge more since people can get more value out of what they’re buying (by reselling it themselves).

This can get a little tricky, because you can lose control of your product if you sell a lot of licenses, especially with MRR.

As a rule of thumb, you can sell rights to your product for roughly three times the cost of the product. So if you’re selling your product for $37, you could sell the rights for $97.

If it’s a limited offer (such as you’re only selling 50 licenses), then you can get top dollar, and it’s easier to sell. And it somewhat protects your intellectual property, because you won’t have 3,000 people selling your stuff.

What kind of rights should you offer? BR is an option, but it’s a bit of a special case and I’ll talk about it later. In most situations, you choice is between RR and MRR.

RR is a nice option because it gives you more control. People can buy your product with RR and resell it, but they can’t pass along rights to people who buy from them.

Tip; You can sell RR to your product and then add a link inside the book back to your site to sell RR to your customer’s customers. In other words, your customers don’t have rights to sell rights—only you do.

The downside of RR is that it often carries lower perceived value, so you can’t charge as much.

Remember, MRR means your customers can sell the rights as well, which can mean more value to begin with. But it can quickly go viral and devalue the product when everybody and their grandma is selling it.

However, if you have some good backend products in the ebook that actually convert into sales, then MRR maybe a good option.

• File Size:3,569 KB
• License: Personal Use
• Category:Ebooks
• Tags:2012 Ebooks Personal Use