Social Networking PLR Ebook

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It’s no secret. Social Networking sites have seen an explosion of popularity over the last year. Again, there is nothing new about networking as a means to grow your business. This is exactly why people join the local Chamber of Commerce and similar organizations.

But the fact that the practice is now becoming so popular on the Web is really exciting. It represents a shifting in the way Internet users think, and a change in the way people are going to be finding what they are looking for in the years ahead.

When is the last time you searched for something on one of the major search engines and ended up extremely frustrated with all of the irrelevant results? It happens to me a lot.

But with some of the Web 2.0 sites – social bookmarking sites for instance – a user can search a topic and find results based on how many other members have tagged (or voted for) a particular website. So instead of relying on faulty software algorithms to return search results, Web 2.0 interfaces are now giving us a glimpse of what it would be like if our Web searches were based more on the human element.

Also, social networking sites are easy to use and understand, even for people who are not highly web savvy. Anyone can join MySpace and set up a profile. For this reason the number of people who flock to sites like MySpace, YouTube, etc. is only going to increase.

As more and more people become involved with the Web 2.0 systems, the number of people you can market to through these systems obviously grows. And you will be able to find an audience for any niche within these cyber communities.

Due to the well established profile system used by Social Networking sites, you can learn a little bit about a prospect before you ever make contact with them. If somebody looks like a good fit for the kind of information or products you are selling, you can simply invite them to be on your friends list so they can get a look at your profile and even follow links back to your website or blog.

Without social networking websites, you would have to find and connect with Internet users one at a time, often in chat rooms, and learn about their interests before deciding if they are a good fit for you. So social networking sites allow you to be more efficient by learning about another Internet user before ever having to make contact with them.

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