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80 Find the most-searched keywords in your category
To be an SEO expert, you must be good in generating keywords. You can do this using Google AdWord - a tool that can generate the most searched keywords for a particular market. You can use the generated keywords to write SEO powered articles.
81 Include the main keyword in the page title
You will generate many keywords. But there is always just one main keyword. Include this keyword in the title of your page. This way, your Facebook page will have better chances of making it to the top search results of Google when someone searches for a related keyword.
82 nclude the main keyword in the URL
This has the same effect as including your main keyword in your title page. Facebook will automatically give you a URL name when you sign up. You can change this in the settings. Replace the default URL name and include the main keyword on the new URL name.
83 Use secondary keywords in your regular posts
If the main keyword is to be used in the URL and title page, where will you use the secondary keywords? You can use them in the short articles that you post. But do not forge to still include the main keyword along with the secondary keywords.
84 Do not give up quality when integrating keywords/phrases
In their attempt to integrate keywords to their articles, some writers end up sacrificing the quality and sincerity of the article. Do not resort to this. Quality should still be your priority.
85 Update the keywords used on regular intervals
The most searched keywords change after some time. As such, AdWords may not generate the same results as it did a week or even a day ago. So always generate new keywords on regular intervals. Update your Facebook page using the new set of keywords.
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