Social Media Marketing Give Away Rights Ebook

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6 Tips to Increase Your Social Media Marketing Success

If you want to improve your social media marketing, you'll want to implement all or some of the best tips used by successful companies.

#1 Add Hashtags That are Related

Make your posts instantly recognizable to your followers/fans use a hashtag ties to your product or brand. Use the same hashtag consistently. For example, Samsung uses the hashtag #samsungtips anytime it shares product information. You can create a dozen or so hashtags that you use. Assign each to a specific type of post.

#2 Build Communities That are Branded

According to a recent Facebook announcement in 2015 users are going to see fewer posts on their newsfeeds that are promotional. They recommend that instead brands take the time to build communities on their websites where they can offer followers bonuses that aren't available elsewhere. In this manner you can effectively control the content your followers see while offering them incentives.

#3 Create a Regular YouTube Posting

Video is a key component in every social media strategy and you should add a new video to your YouTube channel on a regular basis. Top brands will add around 8 new videos every 14 days that are on average just over 3 minutes long. So, you see they don't have to be long and time consuming, but they do have to be consistently presented.

#4 For Your Events Create a Facebook Cover

Did you know you have prime real estate on Facebook? If you answered no, you aren't alone. Many don't see their cover photo for the important role it plays. You can leave your cover photo the same all the time to create consistency and brand recognition or you can change it on a regular basis to promote events, sales, season changes, etc. Think of your cover photo as a billboard that reaches your audience.

#5 Fullfill the Requests of Your Followers

Today's customers depend on social media for product support. It's important that you check your Twitter notifications and Facebook pages often so you can provide a timely response to any questions or comments. Quickly replying will have a very positive effect on your business.

#6 Regularly Evaluate How You Approach Your Social Media

What works for one business might not work for another. What works for one product may not work for another. That's why you should evaluate how you approach your social media on a regular basis. Know whether your approach is working or not.

Maximize Your Pinterest Marketing

Are you looking to get more pins and repins? Do you want more traffic? Do you want to see your pins pinned more often? Here are some excellent tips to help you maximize your Pinterest marketing.

#1 Make Sure You Include the Pin It Button

Take advantage of Pinterest's free widget to add a 'Pin It' button to your Tumblr, WordPress, etc. images. You can also add the widget to your Android or iOS app. You can customize it and it's easy to get it up and working.

It makes it much easier for your visitors to share the content you have posted. They just have to click the button and choose which board they want to pin it to. Simple translates to more posts. You should keep track of the images that you use for your pin it button to see which ones do the best. It's a proven fact that the 'Pin It' button will increase your pins.

#2 Create Pin Descriptions for Your Visitors

Visitors want simple and seamless. If you want to increase your repins and pins then give them that by pre-populating pin descriptions for them. Make sure your description is inspiring and interesting. Avoid those generic descriptions nobody reads or wants to post. Take advantage of the description space and watch your repins grow.

#3 Do What Pinners Do

If you want to be sure that your custom pin descriptions are used and that your pin buttons are taken advantage of, then you need to do what pinners do. Watch and learn. Checkout what pinners are doing and saying. Are they using keywords? Which ones? Are they promoting brands or giving helpful advice? The insight you gain from pinners can be very helpful in ensuring success for you.

#4 Take Your Popular Pins and Show Them Off!

Why not showcase your most popular pins? When your visitors pin your images, what they are saying is what you have to offer, your product, matters to them. Because of this trending images have become a good way to predict what will be most engaging on your site. You can leverage the best performing pins by sorting your images by the number of interactions and creating a top pin board on your Pinterest account.

Put these 4 tips into practice on your Pinterest account and you'll get to enjoy the benefits real soon.

4 Things You Should Do With Social Media

If you want to get the most out of your social media campaigns you should incorporate these 4 things.

#1 Optimize YouTube Videos

The second largest search engine next to Google is YouTube. If you want the best exposure you need to make sure that you optimize your YouTube video titles and descriptions with your keywords. For Example, Nike Runners would be detailed using a strong introductory sentence that focuses on your keyword Nike runners.

#2 Daily by Buffer

If you aren't familiar with 'Daily by Buffer' then it's time you were. If you want a quick way to find new content and then share it with your audience this is it. This free iOS app is the creation of Buffer who is one of the most used social media management and scheduling tools. Buffer makes it easy to share content with its latest app.

#3 Value Your Fans Taking Time to Vote

There are tons of ways you can use social media to discover more about your audience. Creating a poll where you ask your followers to vote is one way and it's a good way. Asking your followers for their opinion is a win-win because you gain information you need and your followers feel like they have a say.

#3 All You Want is a Wish List

Social media is a great way to tap into your audiences needs and to encourage them to add something to their wish list. This call to action helps excite your customers about something you are offering. It's a tool that you really should learn to use to its fullest ability.

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