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Chapter 4: Learn The Difference Between Bookmarking Sites
Synopsis
In order to reap the optimum benefits from the various bookmarking sites available it is first important to understand the sites individually and their varied differences before making the choice best suited to the needs of the individual.
What Are The Differences
As most business endeavors come with various different requirements and immediate needs there should be some serious research done before deciding on which tool best contributes to the positive desired outcome.
Each social media tool come with a different set of rules, target audience base, expectations and designs and thus finding the tool that caters to every aspect of the needs is both important and necessary in ensuring the desired outcome is reached.
Using the social bookmarking site allows an individual to store, organize, search and manage the favorite features or content material of the webpage on line.
There are also features available for sharing the content with others either in an individualistic way or as a group. These may include examples such as Diggo, Blinklist and Simpy.
Therefore the differences really lie in the reasons for using or making a particular choice rather that in the application itself.
How the bookmarking sites are used for the advancement possibilities is better and more effective at a particular time. Digg revolves around the members posting relevant material to the site and getting the desired attention to the material posted.
As for Delicious it plays a part in creating the tag for freely chosen indexing terms which help to create the access to others users to view the current blogged topics.
Stumble upon is a unique product on the web that creates the interest in the host and the material posted. It is touted to be among the easier and most enjoyable of all the bookmarking tools currently available.
Chapter 5: Submit Your Content
Synopsis
There are various categories to narrow down into how and what content to submit in order to ensure the material is favorably accepted and viewed. The following are some points to consider when submitting content for the various platforms:
Getting It Out There
Website owner -
This category required the ability to present or post material that increases visibility of the site on the internet. The material must be able to draw the attention of the search engines for optimization purposes. The Google platform will ensure the material is well distributed for its content value across the web.
Business owner -
This is basically geared to cater to the online and local merchants where products are sold and information is exchanged. The details provided about the business entity such as the physical store location, access and other related information is posted to attract the customer to the website.
Publishing and media -
Also use this platform to facilitate the search and sale of title through the eBook store. The enablement of the distribution, monetary gain, and control access are all the features that are provided for. There is also the news and video content available through Google.
Public agency or NGO -
These resources can also be used to create the awareness of the existence of these various agencies. Providing information such as location information, ongoing and future activities, and other related material on the movement will help to create the visibility online.
The actual submission process is fairly simple and it requires just a little time and effort. The first step would be to login and if the individual is yet unregistered then that would have to be done first prior to the login stage.
Upon logging in the members can contribute a wide variety of content material to the web’s franchise community. However in order to get into the SEO realm of recognition it is not advised to post the best content as this will take away the element of surprise when the actual list of submissions is perused.
Chapter 6: The Benefits Of Social Bookmarking For Internet Marketing
Synopsis
The added advantage of having the social bookmarking facilitates the frequency of the search engine robots and indexing tolls on the pages and content is very important to the visibility factor.
The Advantages
With the valuable backlinks and links that help point to a particular URL will also create the much needed attention. The social bookmarking tool also optimizes the potential to promote the website content for the furtherance of the internet marketing foray thereby reaching a larger potential target audience base.
Being able to use the bookmark or saved links from other sites and then use them to provide useful information to those seeking it through the internet marketing’s various tool is also a positive move to make.
Another benefit would be in terms of cost which is virtually nonexistent. This is a free platform of advertising for business marketers and the potential reach of the tool is basically unlimited.
Through this wide exposure the visibility of the business can be also used to be tagged to other sites and this causes an even bigger enhancement of the endeavor.
As competition get tougher and the revenue earning possibilities become more challenging this form of free advertising is both needed and welcomed.
New viewing possibilities from the wider reach will benefit the business marketing industry as the benefits become evident in the product or service bookmarked.
Wrapping Up
Social bookmarking can effectively function as teasers to the real post where the viewer is encouraged to explore further in order to get to the desired information.
Having a good service or product or business portfolio will not benefit if the right target audience is not reached in order to turn all this into revenue earned. Creating a platform where the business is made as visible and as accessible as possible is where the social bookmarking tool comes in.
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