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Down the Rabbit Hole
Welcome to ! Although this book is the second part of a 2 part series, the content here is designed to be stand-alone and each book is written with lessons applicable for every aspect in network marketing.
Let me just give you a few facts to ponder about:
Average network marketing companies today spend roughly a few hundred to a thousand dollars on Compensation or Marketing Plan Training in just hall/training room rental, speaker salaries and question and answer sessions! And to think that most people assume that plans are all about numbers only.
If you plan to recruit professional networkers (people who do network marketing for a living), and you hope to bring over their entire organization of maybe 50 - 2,000 people, your chances of sponsoring them is close to zero unless you are an influential leader yourself AND you know your company’s marketing plan even better than the company themselves!
These facts are definitely worth pondering. If I am running my own network marketing company, imagine how much money I would save.
On the other hand, if I were building a network, I wouldn’t want to lose my people to networkers in other companies because of lack of training! If I am not careful, I would lose up to tens of thousands of dollars!
In this book, we are taking a more in depth look at plan mechanics as well as practical steps to boost your career. Learn the tips and tricks how to:
- Avoid the various pitfalls of typical plans and how to use them to your advantage
- Stay in control in spite of quotas and use them to drive your team to success
- How to use products and create a cash flow generating machine
- Work with the right people and the right plan to become a networking juggernaut
- Learn other nifty secrets your upline might be too busy to teach you.
In the words of THE MATRIX:
Those of you, who are ready to take the red pill in network marketing to get to the truth behind the confusion, get ready to find out how far down the rabbit hole goes.
Mastering the Product Synergy, Downline Development Tactics, & Techniques to building the Best Network Marketing Company
NOTE: Just like the first book, the applications of each chapter will once again be split into 3 sections: Downline Building Strategies, Product Synergy, and Starting Your Own Network Marketing Company.
Mastering the Product Synergy, Downline Development Tactics, & Techniques to building the Best Network Marketing Company
Pros and Cons of Accumulation
What is accumulation?
In typical marketing plans, accumulation is a system of rewards that allows the distributor to save up purchase products and accumulate the point value to reach the next rank. For example: If I need 10,000 points to go from 5% to 10%, I can purchase 3,000 points in the first month, 2,000 in the second and the remainder 5,000 in the final month so I would achieve the rank.
Advantages of Accumulation
- It gives the distributor a longer time frame (sometimes no time frame) to move from one rank to another giving them less pressure and less stress
- Volume gained from sales in previous months doesn?t get flushed away.
Meaning, you can gather the volume, go away on a 3 month holiday, and you can start immediately again as though you haven’t left.
- Protected against the effects of demotion (see later chapters)
Disadvantages of Accumulation
- Encourages Front Loading and Buying Position (see later chapters)
- No time frame means no pressure. No pressure means no incentive to go out and look for sales so giving too much time frame also works both ways. - If there are no repeat sales in the business, you will have a hollow organization. Most people stop buying or recruiting once they hit a new level in an accumulation system. In other wards, since there are no quotas, you can have 10 Super Diamond Ambassadors in your organization who don?t buy anything.
Downline Building Strategies
To overcome the shortfalls of accumulation, educate your team to be good product
users. Emphasize on teaching them to buy stuff that has a high consumption and higher repeat sales (like vitamins or skin care products). This way, you will not only have income from recruiting opportunity seekers, when each downline has their own set of customers and are consumers themselves; they will generate more volume from their own purchases than from recruiting a new downline.
Remember: repeat sales are what keeps a business running long term.
- License: Private Label Rights
- Category:Ebooks
- Tags:2022 Ebooks Private Label Rights