License Type: Resell Rights 
File Type: ZIP
SKU: 15909 
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Paid Traffic
I don't like recommending paid traffic. But if you have money and want to have instant traffic, the best paid traffic I'll recommend is using Google AdWords.
When you do searches on Google, look at the right hand side and you'll see little boxes. Those are Google AdWords.
Search for keyword 'Internet marketing' and you'll see many small boxes appearing on the right hand side. To display an ad there, your minimum bid is $0.05.
That means, if you bid for the lowest ($0.05) and someone clicks on your ad, you have to pay $0.05.
The trick in using Google AdWords (or any other paid ads) is to use the same strategy I've told you earlier, to capture leads. If you can catch a lead for $0.05, 100 leads will cost you $5.00.
If you sell a product that brings in profit of $10.00 and your conversion rate is 2%, that means out of 100 leads, you'll earn 2% x 100 leads x $10.00 = $20.00.
But, it doesn't end there because you have another 98 leads that might buy something from you in future.
3. Converting The Traffic Into Sales
So you have attracted traffic to your website from the strategies I've given you just now.
Well done! You have passed the first challenge. Ok, in this chapter of converting traffic to sales, the strategies I'm referring to pertain to selling your own product, not selling affiliates' products.
You want to ask the visitors to buy your own product when they come to your webpage. If you were selling someone else's products, normally, the owner would have created all the necessary strategies and tools to convert their traffic into sales for their affiliates.
Traffic alone won't make you any money. You need to convert the traffic into sales.
Sales = money.
In this case, I would refer you to go back to the first step, which is creating the correct webpage. That means, all the earlier traffic you have attracted should be converting into leads by now.
When you send an email to your list, you will refer them to a webpage where you sell your products. You MUST convert this traffic into sales.
The first important rule, you MUST have a compelling sales letter.
4. Back-End Selling
Ok, now you have attracted traffic, captured leads and sold some stuff. You made some money. Hoooorrraaayy!
The most important part is your back-end selling. That means, you sell again to the same customers. It's much easier to sell to customers who have purchased from you before rather than to sell to those who have yet to purchase anything from you.
The reason is, your previous customers have trust in you. You have built a relationship with them.
Products to offer for your back-end selling can be someone else's products or your own other products that are related to the ones previously purchased by your customers.
For example, if you sell flowers, your back-end product to sell can be vases or books on floral arrangement.
5. Automating the System
Everything's done. But, you are not free. You have to run the online business. What you want to do is automate the business as much as possible so that you can work less. It's hardly possible to stop working 100%. If you can work 2-4 hours a day, that's a great achievement!
Compared to those who have to work 8 hours a day, you're doing great! And also, you get to pick your own working hours.
There are a few tasks in your online business that you can automate.
1. Your Payment Collection
Use a credit card system that can take payment and automatically send the customer the product they just bought from you. You don't want to take orders manually.
2. Email
You MUST use an autoresponder. As I mentioned earlier, these lessons are about strategies and tools. I won't be covering any basic topics like how to set up an autoresponder for automating your system.
3. Affiliate System
If you want others to help you sell your product, you MUST have a good affiliate tracking system. If you are going to manage it manually, it will take too much of your time and explode your brain. :) A proper system includes creating duplicate website of yours for your affiliates, stats tracking, and accurate commission payment.
- License: Resell Rights
- Category:Ebooks
- Tags:2008 Ebooks Free Resale Rights
