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Now that you have a rough idea how sales letters and lead capture pages work foryour home business, it’s time to understand the concept of an ‘upsell’.
Have you ever bought a ‘value meal’ at McDonalds?
In the past, when people order a burger, the cashier would ask the question,“Would you like Fries with that?”
This simple question help made McDonalds millions of extra dollars every singlemonth!
But today, everything comes in a ‘set’. And they will ask you, “Would you like anupsize?” It’s like getting an extra more food and drive for the price of a few centsor a dollar. If you are the customer, would you like more bang for your buck?
Affiliates are going to drive you traffic anyway so it is better to be maximizingyour every dollar (similar to the McDonalds example… people drive all the way toMcDonalds so you might as well sell them more by asking a simple questionabout the upsize).
When you upsize thevalue your products by offering them another product at agood ‘discount’ or a value they can identify using a ONE TIME OFFER then youcan earn more money from the existing traffic you are already getting.
It is not uncommon to find products with at least 3-5 upsells after the customerbuys the front end product.
- File Size:2,729 KB
- License: Master Resell Rights
- Category:Ebooks
- Tags:2012 Ebooks Master Resale Rights