Profit Looting PLR Ebook

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Essential Tool #4: Quality Information That Encourages Action

Once you have a domain and website up and running, it's time to work on plugging in quality, informative and relevant content that will help potential customers make the decision to purchase the product through your affiliate link.

Reviews need to be written so that they demonstrate to potential customers that you have personally evaluated the product, and have experience using the material. Potential customers don't want to read reviews from affiliates, when they believe that the only reason you are recommending a product, is because you will earn a commission from doing so.

While you always want to be transparent and comply with FTC regulations that stipulate that your visitors must be informed that you are compensated for any purchases made - you can still position yourself as an honest and reliable source of information by creating full featured reviews that highlight both the pros' and con's of purchasing and using the product.

The best, most successful reviews are always written from a customer’s perspective. They're designed to communicate directly with potential customers by getting into their frame of mind, and addressing the questions and concerns that they have. This means that you need to know your market!

When you understand your market, you will be able to create compelling reviews and information pages that clearly address any potential concerns, and when you do that, you lower the wall of resistance, and are able to create high converting affiliate campaigns.

When creating your website prior to launch, you'll want to evaluate the product so you can write detailed descriptions and reviews about the upcoming launch.

Give people a unique perspective on the product; let them know how you truly feel about the product, and whether the brand promise is fulfilled.

You never want to promote products that you haven't evaluated, or that you don't feel will live up to the buyer’s expectations.

Remember, every product you promote reflects your brand ethic, and demonstrates to customers whether you have their best interests at heart, so be cautious when promoting high-ticket items.

You want to push people towards products that will ultimately help them achieve their goals, so that they will purchase through your campaign again, in the future.

Set yourself apart, by focusing on promoting products from honest, experienced, and reputable sellers. Your customers will thank you for it!

Essential Tool #5: Secure Web 2.0 Properties

You want to create optimized web pages that all link back to your main website, or in the event you don't have a website of your own, create one main hub and have all additional feeder sites point to your main "money page".

The key to effectively using Web 2.0 properties is to boost your ranking within the search engines through keyword-optimized content. Since these Web 2.0 properties are considered authority sites, you'll gain immediate backlinks and "SEO juice" just by creating quality pages within these free community sites.

The higher you rank in Google on launch day, the more money you'll make from direct commissions - it's as simple as that! You only need a handful of original, high quality articles focusing on the product or in the event you don't have enough information about the product, you can simply create articles around the subject matter.

For example: When I was promoting a training course on website flipping, instead of writing about the product that I hadn't yet evaluated, I hired a freelancer to write 10 articles focusing on new website flippers.

This way, I could begin submitting content immediately to gain positioning within the search engines. As I later evaluated the product, I adjusted the content to better fit (and promote) the niche market. In many cases, you can leave your content as is, and just add your affiliate link to the page when it gets closer to launch day.

Make sure you check out the affiliate program terms, so that you can identify whether you are credited for all future sales immediately (by a cookie set with each referred visit), or whether you are only credited for sales that take place within a specific time frame.

You also want to know whether the affiliate program is set up to credit the first referral, or whether another affiliate can override your referral in the event a potential customer who has clicked on your affiliate link later clicks on another.

It's important that you are credited for all of your promotional work, and the majority of merchants will reward the "first referral" with the credit of the sale but make sure you verify this before setting up your campaigns.

You might have come across a website where the affiliate instructed you to remove your cookies and clear your cache before clicking on their link. They do this so that in the event you were originally referred by another affiliate, that affiliate link is wiped out from your machine. The only time this method should be used is in the event that you are offering a bonus to potential customers, and you want to make sure that they purchase through your affiliate link, otherwise play fair... If another affiliate has worked hard to secure a referral, don't swipe it from them!

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