Ebook Sample Content Preview:
The one-shot presell is the most common way to promote an affiliate product. It consists of sending out an email one time to presell your list on a product and get them to the sales page that will (hopefully) convert them into buyers.
I'll be up-front and tell you that single mailers don't earn as much as the full-scale promotions that I'll cover in the next section. But then, it takes a lot less time and effort to do a single mailer, so that's really the expected trade off.
I try to do a blend of full-scale promotions and one-shot presells. I save the real heavy-duty work for higher priced items, and tend to do the single mailers for lower-ticket items.
The principle of building trust applies with one-time mailers and lower priced products as much as it does with full-scale promotions and higher priced products. Granted it's easier to convince somebody to make a $27 purchase than a $77 purchase, but trust is involved in both.
I always recommend using yourself as the example for any product you promote. Honestly, if you didn't find a product beneficial enough to use it, how can you really recommend it convincingly to somebody else? On the other hand, if you've had some personal experience with a particular problem, and you've found a product that really helped you solve that problem, then you're in a great position to presell others on that product.
- File Size:986 KB
- License: Master Resell Rights
- Category:Ebooks
- Tags:2008 Ebooks Master Resale Rights