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Lay the Foundation
Develop a Solid Traffic Strategy That Works Best With Your Niche
Over the course of these reports, we?re going to be examining some of the most powerful and effective growth hacks known to the industry.
These are simple strategies that have been shown on countless occasions to accelerate the growth trajectory of any site: to help it gain more visitors, to earn more money and to increase its reach much more quickly than it would do by using purely conventional means.
There are plenty of these growth hacks around as we will see and many of them can be highly successful.
But growth hacks still don?t make successful businesses. Neither will growth hacks work at all if there is not a solid foundation already in place.
It is a mistake to approach any endeavor – especially in business – thinking that you can „hack? it and get success overnight. Websites don?t explode with millions of visitors in a day. Instead, most successful websites are the result of consistent effort over many, many months and even years.
All the biggest sites in the world started where you are now. The difference between those and the ones that have fallen by the wayside is that they put in consistent effort, provided consistent value and didn?t give up when things didn?t happen for them right away.
Growth hacks provide little spurts of extra traffic and they help to speed things along. But the foundation of your success is what is most important. Don?t focus on getting traffic quickly. Focus on getting traffic slowly.
The Single Most Important Factor: A Great Website
Let?s start with the single most important factor: having a great website.
There is no way around this. If you want to grow your traffic and grow your success, then you absolutely need to have a great website that people want to visit.
That?s the only way that they?re going to visit more than once and it?s the only way they?ll want to help you by sharing your site.
So, what makes a great website? The first thing is that you need to offer value. That means they need to get something in return for visiting your site: probably either entertainment or information.
That means you can?t „half ass it?. That means that you can?t rest on your laurels and think it?s fine to just churn out low-quality garbage and expect people to come flooding to your site.
Now, that might sound very obvious but it?s something often overlooked. You might be surprised by just how many people will create a website where they share fitness advice without actually knowing anything about fitness.
And you?d be surprised how many care absolutely not at all about the quality of the content on the site or how the people reading it feel.
These are the people that hire writers for the lowest possible fee. These writers often come from overseas and often know nothing about the subject they?re writing about.
Or they churn out the content themselves by simply copying the successful posts they see on the other sites and by just filling out all the „standard posts? they think that every site in that niche needs.
If it?s a site about fitness, that might mean they make a few posts about working out each body part and be done with it.
Then they?re surprised that their traffic never grows.
But the reason is obvious: they?re not offering anything worthwhile or different from the other sites in that niche. They?re not giving their visitors a reason to come back and they?re not giving their visitors a reason to share the content with others.
In short, they don?t care about the posts they?re making and this comes across in the quality of their content.
You need to not only care but also make this clear. And on top of that, you also need to show in other ways that your site is exciting. You need to show that it has a purpose, a target audience etc.
That means coming up with a logo and a strong brand. It means giving that brand a tagline and creating a website that ties this all together.
Now you have a website that has value written all over it and that should appeal to a specific target audience. If you can promote this in the right way, you?ll be surprised at just what an impact it can make to your success.
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- Category:Ebooks
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