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As with anything in life, people make mistakes when it comes to outsourcing. Of course, the more you do it, the more you learn. But it’s always helpful to know some of the pitfalls right from the start so that you can avoid them…
Mistake 1 - Expecting outsource workers to ‘be you’ – to work to the same standard, with the same style and at the same speed.
The truth is that nobody can ever ‘be you.’ Different people have different working styles and work to different paces – and when you are outsourcing work you always need to remember that.
I’ve been guilty of this myself in the past. When I first started outsourcing some of my work, one of the first projects I outsourced was ghostwriting an eBook.
Now the work I got back from the writer was pretty good and it was well researched, yet I didn’t feel comfortable with it because I knew that even though it was good information, if I was writing it myself I would have put slightly different things into it and I would have written it in a different style.
Because of this I thought it was somehow inferior – but I quickly realised that it wasn’t inferior, it was just different and therefore equally as good.
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