Niche Marketing Research In Plain English Personal Use Ebook

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Okay, let’s get right down to the step by step process of niche research, starting with your brain.

I’m going to assume that you know absolutely nothing about Internet marketing and don’t have any idea of how to begin thinking of a niche, let alone researching it. So that brings us to the first question.

Where do we start?

The easiest place to start is with your own experience in life. You do live, right? Good…I hate talking to dead people. Anyway, in everybody’s life, each person has, I hope, at least one interest. Even if that interest is simply staying alive to see tomorrow, you have to have at least one. Hopefully, you have more than one.

Okay, here’s what I want you to do. I want you to take a pad and a pen or pencil. Yes, get away from the computer. Go sit on a couch somewhere. Take your pen and pad and write down everything in your life that you enjoy doing. I don’t care how silly it is.

Okay, have your list? Great! What we’re going to do is have you take the first thing on your list for this next exercise.

And in case you’re wondering, this was my list when I first did this exercise for myself.

Notice anything about my list? Well, if you understood my definition of niches, these are NOT niches. They’re markets. A niche is a segment of a market. So what do you think I had to do when I looked up these markets thinking that they were niches?

Right…I had to further break them down into niches.

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