Network Marketing Prospecting MRR Ebook

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Establishing a client relationship is much like dating. You don’t want to appear too zealous, but you don’t want to be excessively relaxed either.

It’s essential we come across as professional and confident. If we look needy or over-eager, we’ll scare business away (and who needs that?). Following-up with prospects is a crucial tool we must use to our advantage; however, it must be utilized in a wise and measured way. Here are a few tips for great follow-up:

1. Ask for their timeline

If you know the timeline, you are able to gauge your reaction. For instance, if you know a person isn’t planning to begin for a couple of months, you won’t worry when your prospect isn’t responding at once to your proposal. On the other hand, a more rushed time table calls for a more immediate reply on your part.

The greatest issue, I my opinion, is when your prospect states “there’s no rush, we can complete this whenever.” Without being pushy, finalize a time to meet again and put it in your calendar. It will help keep both of you accountable, and keep the momentum going. Regardless what, make certain to call or email within twenty-four hours of meeting. Thank them for their time and the opportunity.

2. Ask if your prospect would like to get your email newsletter

A first-class way to maintain consistent contact with your leads is through an email newsletter. If you don’t have one, consider making one (it’s an excellent way to promote your business and build “expert status” while providing value to your prospects and customers). If your fresh lead is on the fence, receiving your e-zine will at least remind them you’re alive. At most, it will exhibit your talent, expertise, and (maybe) convince them to do business with you.

Bear in mind, inboxes are inundated with unsolicited e-mails and spam. Make certain to get permission before you send a mass email to anyone. Additionally, supply useful, practical information your customers might use. If you’re simply marketing at individuals, they’ll get annoyed. I find that about one email newsletter a month does an effective job. Naturally, if you have time, you might send letters more frequently.

3. Send off a thank-you note

Sure, you sent an email thank you and even made a phone call. However, nothing beats a good old fashion thank you note sent via the Postal System. Somehow, being able to decipher handwriting and feel a card in your hands simply makes you feel special. If you wish to make an impact, make your prospects feel like they’re important. Send them a hand-written note inside a week of meeting. They’ll love it.

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