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Local Business Seo Demystified Give Away Rights Ebook

Local Business Seo Demystified Give Away Rights Ebook
License Type: Giveaway Rights
File Size: 3,878 KB
File Type: ZIP
SKU: 19988
Shipping: Online Download
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A citation is simply a listing for your business on another site (including the business name, phone number and address).

Yes, it’s very much like link building, except that instead going around looking for sites where you can drop your link at, you need to only look for sites that allow you to list your business with the address and phone number.

This also includes sites that allow users to user to submit a review of your product or service. Following are the most important citation factors that will affect your page ranking.

Consistency – Make sure your business name, address, and phone number are the same for all directories and that it exactly matches the information on your Google Places Page.

Quantity of Citations – The more directories you’re listed in, the better.

Quality of Citations – Being listed in the directories of well-known and trusted directors can give your page ranking a boost. The same goes with being listed in local directories.

As for reviews, although Google has stated that Place page ranking is not affected by reviews being positive or negative, other review factors can have an impact on your rank.

These factors are as follows. Volume of Reviews – Simply put, the more reviews you have, the better. So, try to have at least as many customer reviews as your competition. Be careful, though. If you’re thinking about writing tons of reviews for your own business, think again. If you get a lot of reviews all at once, it will look spammy to Google and you may get penalized.

Velocity of Reviews – Having a regular, steady stream of reviews can get you a long way.

Reviews Left Directly On Google – Reviews left by people with Google accounts with a long account history are more likely to be trusted by Google, than those people that sign up for a Google account just prior to writing a review.

Location and Product Keywords in Reviews – Though you won’t have any direct control over what your customers write about you and/or your business, you can suggest they mention your location and product or service when writing a review.

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