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Technique #4
This may seem obvious, but I'm including it because I don't see it nearly enough in emails today.
If you offer only a limited number of whatever you're selling, you'll get more click-throughs and more sales.
Scarcity is a HUGE psychological trigger for getting people to act fast.
I recently sent out an email to my list about an ungodly discount on an expensive piece of software I developed.
It went from $97 to $27 for just 15 people.
Within 30 minutes all copies were sold and I had 5 sales at the $97 price tag in the next 24 hours thanks to that email.
That's an $890 profit just from one email...
For those of us that don't have tens of thousands of subscribers, that's pretty good.
Another form of scarcity is time-based.
Offer your report, or whatever it is, at a discount for 60 minutes after your email is sent.
It works well.
And now, the final technique before I close this report out... I've gotta go get breakfast eventually.
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- License: Master Resell Rights
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- Tags:2011 Ebooks Master Resale Rights