List Building Strategies PLR Ebook

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When you are ready to take your established customer list to the next level, it might be time to seek a joint venture. It's ironic, but up to this point, you may have considered joint venture partners as your competitors. These potential partners manage websites that may draw your target audience away from your website. The names on their list are closely associated with your own customer base. You want their customers to be on your list, and they would say the same thing about you. Joint venture partners may not automatically want to do a deal with you. One of your most important assets will be your list of established customers.

First , you must convince potential joint venture partners that your product or service will help their customers and their business. Let's say that you make widgets. You and several other companies are in the widget business. If you as a widget manufacturer have developed a solution that makes widgets work better, sell easier, or be more valuable, then you can take your widget business to the next level. You simply approach your competitors and explain the product you've created.

While this process may seem counterintuitive, you actually can turn your competitors into joint venture partners. You have to manage this deal carefully, but if you do, you may find that your former competitors assist in promoting your new product – for a healthy commission of course.

One proven method for building your established customer list is to offer membership sites (one that is free and one that is paid) and low-priced products or services. For example, after a person is on your potential customer list, the quickest way to move them to your established customer list is to offer a product or service that is relatively inexpensive. In fact, you could promote such low-priced products with a joint venture partner and even allow your partner to keep 100% of the profit.

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