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Sell Advertising Space To Your Clients
Chances are that at least some of your clients are involved in selling goods and services that would be of interest to other customers on your mailing list. So what if you were to offer some really competitive advertising space in your monthly electronic magazine?
This one simple offer could begin a whole new revenue stream for you, using a resource that at present does not provide any direct profit. In order to keep things as simple as possible, you could specify the format of the ad and also offer sizes that would be very easy to include, such as quarter page, half page and page size advertisements.
Just as with any ad service, you could offer short term and long term rates for advertising in the newsletter, which would mean a steady revenue stream for you over the long term.
Along with the newsletter, have you thought about offering the contacts in your email list the ability to place ads with hot links on your web site? You could create a whole section of advertising that is just for your client base.
As for pricing, you could set up a basic monthly rate, and offer discounts off that for commitments of six months, a year, or two years of advertising via your web site.
Assuming that you send invoices through regular mail, you could also create a lucrative revenue stream by advertising to contacts on your email list the ability to include advertising flyers in all your mailings.
Of course, you would want to pieces to fit nicely into standard business envelope and you would want to make sure you kept the number of inserts to a minimum. Nevertheless, you could create a steady flow of cash from even this type of endeavor.
Another form of advertising you could offer to your clientele is to include a one-time feature article in your monthly E-zine. The article could include an overview of the history of the company, vital information about their core product line, or information about an upcoming new good or service they will be launching soon.
This feature article option could be offered with a guaranteed minimum word count as well as a bold header, for a flat rate price.
Of course, you could also offer a sliding scale based on a fixed rate per word instead of the flat fee. This would allow your client to opt for a longer article, if they wish to do so.
- File Size:1,713 KB
- License: Master Resell Rights
- Category:Ebooks
- Tags:2011 Ebooks Master Resale Rights