• This product is available as a download to the following member(s): "PREMIUM". Download this product by becoming a member today and also get access to over "18,209+" PLR products.

Linkedin Marketing For Business 2014 Resale Rights Ebook

Linkedin Marketing For Business 2014 Resale Rights Ebook
License Type: Resell Rights
File Size: 1,248 KB
File Type: ZIP
SKU: 51614
Shipping: Online Download
Members Download

Ebook Sample Content Preview:

If you haven’t set up a Linkedln account, start by doing that first. It’s very straightforward and there are guiding steps if you need help. Once you’re set up, here are ten important steps to creating a successful Linkedln Profile:

1. Add a Professional Photo - If you cannot afford to schedule time with a photographer, at least dress up in your business attire and have a friend or family member take a few^ headshots of you using a smart phone. The quality of images on smart phones is excellent. This should not be a photo of you with your dogs, unless your business is about dogs.

2. Write a compelling headline (120 characters) - This headline can be keyword rich for your business. Be descriptive as you can, but you only have 120 characters, not 120 words!

3. Customize Your Linkedln URL & Websites - If Linkedln is not on your “A” list, it is vital that you customize your URL and website links here.

4. Add an interesting keyword-targeted profile summary - Make sure you showcase your top skills, speak to your target audience, and use concise paragraphs. Let this summary be your “30 second introductory speech.”

5. Integrate Profile Enhancing Apps - SlideShare Presentations is an app you can use to upload your presentations or and checkout ones from your colleagues. Projects and Teamspaces is another app you can integrate. It allows you to track and update tasks, projects and documents through Google Apps (it’s free).

6. Add relevant and targeted skills to your Profile - choose from a list of skills to add to your Profile. Clients and other Linkedln members will endorse your skills, so be sure to reciprocate and endorse others.

7. Add Relevant work experience - don’t list every job you’ve had, but include those that support the experience and skills you want to display.

8. Request and provide “recommendations” - Once your profile is set, ask for recommendations from those you work with and those you’ve completed work for. In return, provide recommendations to others creating a source for feedback and communication with others.

9. Add relevant projects and publications that boost credibility - Adding these shows others you do what you say you do. It creates trust and reliability.

10. Add other miscellaneous categories - You can include awards/certifications, courses, special interests, organizations, and Linkedln groups.

Create Your Company Page

In addition to creating your Linkedln Profile, you should also create your Linkedln Company Page. This wall help promote your business brand. It is also Google and Linkedln search-friendly. Company pages also attract new customers / JV Partners. You have the ability to promote products and sendees, build up “Company Recommendations, and you’ll have the ability to share videos, blog posts, and social media content.

To create a company page, you must be signed into your personal Linkedln account. You will also need an email associated with the URL of the company you are going to set up so you can retrieve the verification emails. From your menu, go to “Interests” -> Companies -> Create a Company Page. Enter your company name and email address then verify the address when you get the message.

Find your company name under the search, follow yourself, and then enter all the company details as required, especially the

“Services” section. Then make sure your company page URL is listed on your personal profile as well so that people can find your services.
Linkedln Groups

Why should you and your business invest time in Linkedln Groups? For starters, it is a targeted channel for connecting with your audience. Groups help you build credibility and leadership and connect with other authorities in your market.

When it comes to joining groups or starting one, always join FIRST and start one later! You can search for groups or you can use the “Groups You May Like” feature to find groups based on your interests and skills.

After you join a group, the next thing you want to do is get noticed! Here are a few ideas on how to get noticed in groups:

1. Regularly join the conversations on the popular discussions in your field.

2. Start conversations on “Hot Topics.”

3. Follow and make connections with top experts.

4. Strategically use “Promotions” to share free stuff.

You May Also Like