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Why does this work?
Because it shows them that you want to talk to them and get their interest. It works like a charm since it gives them the impression that they have talked to you.
What do I do next after a client calls?
After one client calls and you listen to their voicemail in your email, you can go out there and do what I do: email them again.
This part is all all about creativity. I cannot give you a specific reply because different clients will either be interested with it already.
I would say 1 out of 5 clients would say yes after I email them one more time after their call.
Of course, some of them would need a little bit more talking and convincing.
What I do next when contacting them is to know that some of them may or may not be all that interested.
If they do seem kind of interested, I tell them that I had gotten their email.
In this next email, I will usually tell them some facts and statistics. Just grab an article off of Google that talks about the importance of a mobile site and the facts relating to it, and you will find that your customer will be interested in.
Here is an email template I have used in the past regarding this:
"I have gotten your call. I wasn't able to call back.
The reason why a mobile site is so helpful is that almost everybody who visits your site is using their phone.
If they are looking for your contact info, they may not find it on their phone.
Almost every big time chain and online shopping store is creating a mobile version of their site.
Here is an article on why it can be exactly what you need to have a mobile site: (Your name)"
So, let's take a look at all the comments that you may have to experience.
Dealing with harsh and rude clients
Now, there are some people who will just email back and be extremely rude. Different business owners may have a specific kind of answer.
The one thing I do to stop the rude comments from them is to show them facts of why they need what I am selling.
You may not want to sell a mobile site, but if you want to sell reputation management, showcase to them the problem. It could be that they have horrible reviews on their Yelp account.
If you are selling a website redesign, show them how badly their site is designed.
Show them the problem, and you will end up winning the conversation and convince them to pay you for the service you want to give them.
I also recommend that you throw them with kindness. If a person is rude, ^explain to them that all you want to do is help them gain more customers for their business.*
Explain the benefits of why they need to come to you. Some businesses need to be told they need you, so you should try to let them know that nobody can beat what you have to offer.
What are the five secret words for making a business owner pay you?
*1 have called you before*
That's it!
It is phrase that makes them obligated to hear about what you have to say. It is really not that difficult to use it in your emails.
It is a great subject line too.
How do you outsource?
I never actually do the services I offer.
I always outsource my work to people who can do the mobile websites, website redesign, and even the reputation management for me.
However, I actually like to hire a virtual assistant for the sake of doing one thing: email sales.
I have hired women and even men on TaskArmy.com for as low as $5, $6, and sometimes $10 per hour.
Once you hire them, tell them that they do need to send out a minimum of 15-20 emails per hour. I have a few of them who do more, since I do give them bonuses.
Another thing worth mentioning is that sometimes I don't want the outsourcer to look at the emails, so I simply tell them to send out emails for me from a new email I create. I tell them that they are not allowed to read the emails that come in to that email.
I actually change the password once they have done their job, and then change it back when they come back to work for me again.
Asking for payment
When asking for payment, you don't want to force it on them. You always want to share multiple emails to help them feel comfortable with you.
I would recommend that you send them a PayPal invoice of at least 50% before you deliver your service and then the rest after you deliver it.
I was going to include a contract that you can include, but one thing I found with around 60% of my clients is that they ignored the contract yet still paid me right on time. This always made me laugh at times, so there is no need to over complicate everything for you.
Deliver the service that you had promised once they pay, but be sure to let them know of the timeframe of when you will be able to deliver the service.
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