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Subject: Lesson 5 :: Battle Plan Hi {FIRSTNAME}
Welcome to Lesson 5 of Ground Zero, the little 7-day course that will impact your business. Before you begin, print out this email so you can highlight, underline and take notes. Then put it in a binder where you can easily refer to it again and again.
In today's lesson, we're going to look at your battle plan. We're going to put your ducks in a row and then blow the heck out of them.
Education
Education is one of the basic keys to unlocking your business's success. Without proper knowledge, taking action is futile. If you subscribe to the "ready, fire, aim" mindset, you're shooting yourself in the foot.
Gaining knowledge is part of your education. Your education falls into two camps. The first camp is education about your primary business. This is your environmental education, education about the environment where you work and what you do. The second camp is your business education. Business education can include hiring a coach to help you develop your business faster and more efficiently, taking courses on business development, learning different aspects of marketing, or any facet of business building that isn't directly related to your environmental education.
Having said that, you don't want to get stuck in education mode. You want to keep learning and advancing as you take your business to new levels of profitability. It's a good idea to read a business publication or listen to a business audio for at least half an hour each day. This way, you're continuing your education daily, but also working your business. Educate yourself everyday, but make sure you put your education into action.
Action
You need to pare down your actions. Your only productive actions are the ones that are making you money. The rest is wasting valuable action time. Surfing is not a productive action unless you're researching. If you're researching, you need to limit your surfing to include only the subject matter that is essential to making decisions. It's very easy online to get sidetracked and find yourself wasting hours upon hours and getting nothing productive accomplished. You need to concentrate and stay focused.
Diligently set aside a block of time every single day that is your business time. No one is to disturb you during that time. You have to discipline yourself to keep that time as business time. Before you sit down at your computer, decide what you want to accomplish. If you want to write an autoresponder message and update your website with a new article, those are your priorities. Talking to your friends on Skype, and surfing for Pamela Anderson pictures can be done after you've accomplished your goals.
If you are able to sit down at your computer undisturbed for several hours, break your time up into blocks to ensure you maximize your effectiveness. The most important part of your business is your marketing. It should be the very first thing you do.
If you have 3 hours to work on your business, your schedule could look something like this:
Hour 1: Write and submit an article
Hour 2: Answer email
Hour 3: Edit the report you're working on.
Your daily actions will determine how successful your business is and how quickly you join the ranks of the high-level income earners. If you don't set yourself up little mini action plans each time you sit down at the computer, you will easily waste your time and accomplish little or nothing. Prepare for battle, one fight at a time.
Now that you have a battle plan for your business, you're ready to attack the internet. Tomorrow, you'll find out how to keep your visitors on your website for more than 8 seconds. Your email will say, " Lesson 6 :: You Don’t Get A Second Chance To Make A First Impression "
Talk again soon.
Enjoy your day!
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