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Information is freely available on the Internet. Do paid ezines work? The answer is in most cases they don’t. The magic word here is most cases – there are exceptions where paid ezines have been highly successful.
If you are just starting out with your ezine forget about asking your subscribers to pay for your ezine. Paid ezines can only work when you have established a name for yourself. Besides, if your main aim behind running an ezine campaign is to promote your other products avoid having paid subscriptions. You may charge for ezines if you have been able to regularly publish them for a period of time constantly increasing your subscriber base.
What can make the transition from free to paid ezine successful is out of the ordinary content. Your ezine should have extremely unique and informative content that would otherwise not be available freely on the Internet. People are only going to pay if they find that your ezines actually help readers. For instance you could have an ezine about Search Engine Optimization wherein you provide tips and guidelines that are proven and not available elsewhere.
Another aspect of paid ezines is the ability to accept credit card payments. There is no use having a paid ezine and only accepting the payment in terms of checks and money orders. Having a payment gateway such as ClickBank or PayPal would certainly help.
Paid ezines may work when administered and marketed in the right way. The key is to convince your readers that they would be getting their money’s worth by paying for your ezine.
- File Size:1,376 KB
- License: Private Label Rights
- Category:Ebooks
- Tags:2008 Ebooks Private Label Rights