Explode Your List Building Using Webinars Mrr Ebook

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Chapter 17: How to Create a Winning Webinar

If you are wondering what it takes to create a winning webinar, then the answer to your question is planning and strategy. Planning and strategizing form the initial steps and they must be performed effectively with rigor and zeal. One must take informed decisions and informed plans must be developed to suit the needs and requirement of all the involved members.

Plan for the subject or basic motive of a webinar and create an outline of the basic points that need to be covered during the webinar. Planning and strategy goes into each step and walks hand in hand with the whole process. Planning is followed by effective execution of these plans which is the key for the success of a webinar.

The complete presentation, lecture or training program must be developed as per the predefined outline according to his convenience. Speaker has an important role to play in deciding the details of the predefined outline and may even require just some major points which can be kept in mind while the whole webinar is crafted around it.

The conferencing software used may be developed in house or can even be outsourced to some of the other firms that develop the same as per your needs and requirements.

Once the software is developed, it must be uploaded on the website from where the participants could download the same, date and time are fixed and the publicity of the webinar is started. Apart from fulfilling your needs it must have some other basic functionalities and usability checks.

On the day of the webinar, before the start of the session, the equipment must be checked, analyzed and corrected (if required). Turn on the equipment and get ready for the webinar an hour before the session.

One must log in with the server at least 15 minutes before the start to avoid any kind of hassle. The participants may be greeted by welcome messages before the start of the session and a thanking note at the end. They may even be asked to fill up a feedback form to improve the quality of the webinar conducted.

Backup equipment must be kept in place so that if anything falls, it can be replaced at the earliest without much loss.

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