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Social Media Apps
As an entrepreneur in the new age, social media is not just a bonus. It’s absolutely essential. You need to use social media to perform marketing tasks as well as staying in touch with colleagues, clients, etc.
The trouble is, when you’re always on the go, it’s not easy to stay on top of your social media accounts. Apps make it much easier to do this.
Obviously, you can just download and use each app individually, as most social networks do have their own app available. However, using a single app to manage multiple accounts will save you time and frustration.
HootSuite
HootSuite is an amazing app that makes it easy to post to multiple social media accounts at once. Rather than having to log into each individual account to post a single update, just create your post and tell HootSuite to deliver it to any of the social media accounts you’ve added to the app.
You can even use a built-in ow.ly link to track the click-throughs from your posts, making it easy to see which of your posts and which of your accounts is most effective at generating traffic. HootSuite is free for up to 3 social media accounts!
Pinterest is an invaluable tool for many entrepreneurs, not just for marketing purposes, but also for research. Pinterest will allow you to seek out new trends and get ideas for products based on things people are currently pinning in your market.
Facebook Messenger
If you have associates you would rather not have your personal telephone number but would still like to stay in touch with, Facebook messenger can help you do this.
It basically works like text messaging, but it uses your Facebook account as the method of contact. By using the messenger, you don’t have to use the clunky Facebook interface to chat. Instead, you’ll use a more familiar texting type layout.
Facebook Groups & Facebook Pages Manager
If you run a Facebook group or page, you know there is no effective way to manage them from within the Facebook mobile app. However, using the Facebook Groups app or the Facebook Pages Manager app, you can easily manage your groups and pages on the go!
Other Essential Apps
Uber
How many times have you needed a taxi and been unable to find one? If you live in a major city, as many entrepreneurs do in order to be close to their suppliers, funding, etc., you’ve probably experienced this more times than you care to think about.
Uber will let you find a taxi quickly and easily, and it is available in many major cities around the world. You can even link a credit card or PayPal account to Uber so you never have to worry about not having cash for your ride.
Lyft
Lyft is an alternative to Uber for those who disagree with some of Uber’s business practices. (Some people feel Uber is not fair to drivers and charge them too much to drive, making drivers less money.)
Lyft may also be available in areas where Uber is not, so if you try Uber and discover it’s not available where you live, you can give Lyft a try.
Mailbox
Mailbox is an incredibly powerful email client app that will allow you to manage your email faster and more efficiently than ever before. There are bulk actions that make tasks such as archiving and deleting a breeze, and it works with almost any type of email system.
Conclusion
With so many apps out there that target professionals and entrepreneurs, it can be tricky to navigate the waters in order to find those that will work best for you. Hopefully this guide has been useful in helping you identify those that will be most useful to you.
You may find some of these apps aren’t really essential for you specifically, and that’s fine. Each entrepreneur has different tasks he must manage, and these apps focus on a wide variety of different segments.
However, you will probably find that a large number of them will be extremely useful in your day-to-day activities, helping you increase productivity and save you time and money.
The beauty of most of these apps is that they have a free version that will allow you to test out the basic functions without spending money upfront. This will let you get a feel for how useful they might be and how well the interface works for you before you make a commitment to a particular app.
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