Crowd Funding Success Code MRR Ebook

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RocketHub is a unique system, because it allows you to raise funds without worrying about whether or not you meet your goal or paying huge fees. They are a lot more friendly to smaller ventures.

Here are some facts about RocketHub:

Free to launch a project.

You keep all the funds you raise, even if you don’t meet your goal.

Fastest payouts in the industry. They pay on the first Friday after your project ends. It takes approximately 5-10 business days in most cases.

Lower fees than most other sites. 4% success fee if you reach your goal, or 8% if you don’t, plus 4% credit card processing fees.

Potential to have A&R fund your project.

Setting Goals

Setting your goal is a critical element of any crowdfunding campaign, because most sites require you to reach that goal before releasing any money to you. If you don’t meet your goal, you get nothing, and backers receive their money back.

Why do they do this?

The main reason is to ensure that only quality projects get funded. For example, if you ask for $5,000 to publish a short story, they don’t want that to get funded, because there’s no reason anyone should spend that kind of money to publish a short story.

They also want to ensure you don’t ask for more than you really need. You might need to ask for $500 to publish your short story (to hire an editor and cover artist and maybe a bit more for initial marketing), but asking for $5,000 would be completely unnecessary.

When you set your goal, figure out, in detail, how much money you think you will need. You can then add around 25% on top of that to cover any unplanned expenses and to cover success fees, processing fees, etc. If you think you need $1,000 total, you can ask for $1,250. If you think you’ll need $10,000, ask for $12,500.

Video Presentations

One of the most important things you can do to really generate interest in your project and increase your chances of meeting your funding goal is to create a really killer video presentation.

Projects with video presentations are much more likely to get fully funded than those without video, because video is interesting, engaging, and can present your project in a way that is much easier to understand than text and pictures alone.

Here are a few tips for creating an effective pitch video:

Focus on the most important elements of your project.

Keep the video between 1 and 5 minutes. People will get bored if your video is too long.

Let people know why they should invest in your project, and what you feel it means to the world to get it out there.

Try to be a little relaxed and fun. If you’re “all business”, people are less likely to be interested. If you’re friendly, more people will want to invest in you.

Use music and pictures to connect with your audience. Try to select media that really fits with your project’s theme.

Highlight the benefits you’re offering to backers, and let them know exactly what they’ll get if they fund you.

Explain that if you aren’t fully funded, you get nothing, so ask them not only to contribute, but to share your project with others!

Different platforms will have different requirements for video, however, in general:

Videos must be 500MB or less

Must be MOV, MPEG, AVI, MP4, WMV or FLV format

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