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Nowadays, most internet marketers know that when they sell a product, it is not enough to deliver value.
It is now necessary to over-deliver greater value for money than ever before, because this is one very simple and effective way of reducing refund requests, which are (in truth) the bane of any online product seller.
Adding additional value in this way is, moreover, extremely easy to do.
For example, if the infoproduct that you are selling is an e-book, then it would be a relatively simple task to create an audio version of the book, and include that in the initial product package.
All that you would need to do would be to download and install the free Audacity audio recording software onto your computer, buy a $20 microphone, and dictate your own work onto an MP3 recording.
Some of your potential customers are extremely busy people. They perhaps do not have the time to sit down and read a 50 page e-book, whereas they would definitely have time to listen to the contents of that e-book in the car on the way to work, whilst cleaning the house or making the dinner.
Thus, even a simple audio recording would add significant value to the overall product package. It may even increase your sales, because those people who have little free time can now see how they can utilize and benefit from your product.
If the infoproduct that you have created lends itself to the idea, you can record screenshot videos to demonstrate to your customer exactly how the product can be used, and how they can get the best results by doing so.
Once again, there is free software that will enable you to make such a video available from CamStudio, so no additional outlay is necessary in order to create these video recordings.
In addition, even the video editing software that you might want to use in order to ‘professionalize’ your video is free too. Indeed, you might already have Windows Movie Maker installed on your machine (it is a prepackaged program in some versions of the Windows operating system), but if not, you can access free editing software either here or here.
- File Size:38,218 KB
- License: Master Resell Rights
- Category:Ebooks
- Tags:2009 Ebooks With Video Master Resale Rights