Become A Mobile Master Personal Use Ebook

Ebook Sample Content Preview:

Take the time to play around with apps like Yelp and Foursquare

Yelp and Foursquare can help you increase familiarity and comfort with mobile social. They are both free and will allow you to interact with mobile users.

Consider using a test market to try out your mobile app before going live with it

An app which doesn't actually serve a purpose will be overlooked and ignored. Considering a test market will help you to be sure that the app is something your customers can use and appreciate.

What does your customer need?

You should always think of providing value to your customers. Knowing what they really need is important in every business. Your business should be easy to find and easy to contact if they have any questions. Are you offering exclusive offers for your customers? Do you reward your loyal customers? Is it easy for them to spread the word and promote your business or site? There are so many other things to consider in running a business. Knowing those things can lead you to the success that you deserve.

Set up a poll for your marketing campaign

Polls are an excellent source to use to get the options of your customers to your products. They can be set up as a question-response format or a response message. Check with your mobile provider to make sure they can support real-time results for your polls.

Keep track of what your competition is doing

Find out what kind of techniques your competitors are using. Are they sending out messages to their customers? If they don't have a website that can be easily accessed via cell phone, this could be your chance to target some of their customers.

Implement a usability test

It is very important that consumers see your content in the way you have intended. You can recruit family, friends and colleagues to receive test messages to ensure that your campaign is going to work with a variety of mobile devices.

Test your websites and related ads on various browsers

Your mobile marketing campaign should be tested on all popular devices, to be sure that it looks right on each one. Different mobile devices come equipped with different browsers and have varying screen sizes and resolutions.

Look for a mobile company with a solid history and a strong list of clients

By choosing an SMS provider that has more experience, you can be sure that they can provide a more developed mobile marketing platform. The provider should be able to provide evidence of a history of excellent results and a strong list of mobile clients.

Make sure you know how your App helps people

You should conduct extensive research on the most popular mobile devices. If you decide to have a mobile app, make sure that your users will appreciate using it. If it doesn't have an obvious usefulness, customers won't download it and it won't help your business at all.

• File Size:1,130 KB
• License: Personal Use
• Category:Ebooks
• Tags:2012 Ebooks Personal Use